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  • Online Feedback & Opinion Specialist - Flexible Part-Time Role

    Opinion Bureau

    Marketing specialist job in Grandview, MO

    Take quick online surveys and earn rewards for sharing your thoughts. Join today - it's free and easy!
    $43k-60k yearly est. 1d ago
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  • Digital Marketing Specialist

    Fresenius Kabi USA, LLC 4.7company rating

    Marketing specialist job in Kansas City, MO

    Job SummaryThe Digital Marketing Specialist - Cell & Gene Therapy (CGT) Technologies leads the development and execution of integrated digital marketing strategies that drive audience engagement, brand equity, and commercial success. This role partners with cross-functional teams and external agencies to deliver innovative, compliant, and personalized content across all digital channels, leveraging advanced analytics and industry best practices to optimize performance and achieve strategic business objectives. *Position may be worked remotely, with willingness and ability to travel to Lake Zurich, IL to engage with cross-functional teams. This position is unable to offer sponsorship either now or in the future Base Salary Range: $80,000-85,000 Final pay determinations will depend on various factors, including, but not limited to experience level, education level, knowledge, skills, and abilities.Responsibilities Design and execute integrated digital marketing campaigns to assist commercial business in the digital space. Assist in the development of digital content for web, LinkedIn, email, and other digital channels to drive engagement. Follow promotional review and approval processes, as well as distribution guidelines, to ensure efficiency and compliance across digital marketing activities. Manage digital calendar and oversee execution of digital campaigns to ensure timely distribution aligned with key commercial milestones. Collect performance analytics using analytics tools to measure effectiveness and reports insights to key stakeholders to support data-driven future optimization strategies. Implement ongoing web optimization techniques to improve web performance. Job Requirements Bachelor's degree required. 3+ years of digital marketing experience with a focus on digital campaign management, analytics, and optimization. Knowledge of web analytics, such as SEO/SEM, AEO, and GEO. Experience with the following digital platforms: Adobe Experience Manager, Adobe Analytics, Salesforce Applications, and Veeva. Proficient with Microsoft Office Suite of software. Ability to travel up to 15 percent for customer engagements, team engagements, and conferences, as well as willingness and ability to travel to Lake Zurich, IL to engage with cross-functional teams Additional Information We offer an excellent salary and benefits package including medical, dental and vision coverage, as well as life insurance, disability,401K with company contribution, andwellness program. Fresenius Kabi is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, citizenship, immigration status, disabilities, or protected veteran status.
    $80k-85k yearly 1d ago
  • Marketing Manager, Education

    Logitech 4.0company rating

    Marketing specialist job in Topeka, KS

    Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way. **Travel Requirements:** + This role requires travel for internal meetings, industry conferences/trade shows (as required/needed). **The Team and Role:** The **Marketing Manager, Education** is responsible for developing, activating, reporting on, and continually improving the performance of integrated marketing initiatives that increase Logitech revenue in the Education segment, while helping to mature our marketing processes and operations. As a key member of the North America Logitech for Business (L4B) Marketing Team, the Marketing Manager, Education will be responsible for building and executing a marketing strategy for both direct and indirect (i.e. through channel). The direct marketing strategy will be built upon the focus areas defined by leadership, leverage the content, messaging and programs received from central functions or self-generated, and address the unique needs and objectives for the Direct Engagement Public Sector sales team. The channel strategy will serve the capabilities, constraints, and business objectives of the priority Education channel partners. Programs could include to-channel tactics such as enablement, training, and incentives, as well as through-channel tactics such as advertising, email, and events. The Marketing Manager, Education will present and garner buy-in for a proposed plan of activities, and will continually measure and evaluate return on investment, other key performance indicators, and pursue innovation and continual improvement. This role requires a collaborative, team player who enjoys working in an entrepreneurial environment. A successful Marketing Manager, Education will seize the opportunity to influence content, programs, and platforms while being equally willing to roll up their sleeves and contribute where necessary. The Marketing Manager must be able to manage multiple projects and move with a sense of urgency while navigating the nuances of a matrixed organization. **Your Contribution:** **Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. Share our passion for Equality and the Environment. These are the behaviors you'll need for success at Logitech.** In this role you will: + Act as the primary marketing point of contact for the direct engagement and channel sales and engineering teams selling into the education segment. + Proactively design a quarterly and annual marketing plan and key performance indicators, inclusive of direct and channel programs that are aligned with business priorities and sales' objectives. + Work with our channel partners to design to and through marketing programs that increase our mindshare for Logitech within the partner, and ultimately drive Education revenue through the channel partner with end customers. + Submit quarterly and ad hoc proposals for budget and manage the logistics of vendor payments and internal finance processes. + Understand how campaigns and messaging from central marketing functions need to be customized and localized for the education market, and then quickly execute those customizations. + Regularly engage and support the priority channel partners - as defined by available revenue data and the Public Sector Sales Leaders - and the Logitech channel account managers assigned to those partners. + Deliver a regular cadence of communications to channel partners about Logitech's solutions for education, including (but not limited to) customer newsletter content, channel newsletter content, a Public Sector Channel Summit, etc. + Serve as the primary marketing liaison with the Public Sector sales team for K12 and higher education marketing activities. + Collaborate with cross-functional teams to create and implement marketing programs, campaigns, and promotions that align with business objectives, including set-up, pre and post-analysis (lift & return on investment), and reporting results both internally and externally. + Analyze market trends, competitive landscape, and partner performance to identify opportunities for growth and optimize channel marketing initiatives. + Develop metrics and measures to track Logitech's share of the relevant channel partner education revenue, progress towards capturing additional share, and program results by channel partner. Provide these metrics and results to channel account managers and leadership on a regular cadence (quarterly, at a minimum). + Bring your relationships with education-specific vendors and marketing agencies to Logitech to scale, create efficiencies, and innovate in your marketing programs and tactics. + Act as a subject matter expert within the broader organization regarding the needs, requirements of the Public Sector market, and how they provide benefit to Logitech. **In addition, this role will have regional responsibility for the following programs.** + Utilize market data, customer feedback, and channel inputs to articulate to the Education Business Accelerator Group the marketing content, campaign, and product requirements and the potential revenue impact of meeting those needs. **Key Qualifications:** For consideration, you must bring the following minimum skills and behaviors to our team: + Demonstrated success in education marketing. Experience targeting IT decision-makers with technology and/or enterprise services is a plus. + Strong track record of designing, executing, and tracking performance of digital marketing programs and events is required. + Vision to proactively anticipate and understand problems and opportunities and present comprehensive and timely solutions. + Dexterity to manage multiple projects and prioritize the work with the biggest impact on the business. + Confidence to communicate in a clear and concise manner using the mode (verbal, writing, or video) that is appropriate for the topic and audience. Strong presentation skills, including the ability to create professional, compelling presentations, is required. + Unrelenting curiosity to learn, grow, and adapt. + Ability to champion ideas and projects across the organization, building influence to drive team members towards the common objective of growing sales revenue in their channel and region. In addition, **preferable** skills and behaviors include: + Functional fluency in Customer Relationship Management tools (e.g. Salesforce), Partner Relationship Management tools (e.g. Impartner), and related marketing tools (such as, but not limited to Adobe Creative Suite, Google Workspace) is preferred. + Understanding of education technology landscape: A strong grasp of industry trends, technology solutions, and buyer personas in the public sector, facilitating the development of targeted and impactful marketing strategies. + Strong copywriting and design skills will improve agility and speed of execution in this role. **Education:** + BA/BS or equivalent work experience. **\#LI-CT1** **\#LI-Remote** **This position offers an annual salary of typically between $ 83K and $ 185K dependent on location and experience.** **In certain circumstances, higher compensation will be considered based on the business need, candidate experience, and skills.** Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working remotely and working in-house. Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Being a global company, we value our diversity and celebrate all our differences. Don't meet every single requirement? Not a problem. If you feel you are the right candidate for the opportunity, we strongly recommend that you apply. We want to meet you! We offer comprehensive and competitive benefits packages and working environments that are designed to be flexible and help you to care for yourself and your loved ones, now and in the future. We believe that good health means more than getting medical care when you need it. Logitech supports a culture that encourages individuals to achieve good physical, financial, emotional, intellectual and social wellbeing so we all can create, achieve and enjoy more and support our families. We can't wait to tell you more about them being that there are too many to list here and they vary based on location. All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability. If you require an accommodation to complete any part of the application process, are limited in the ability, are unable to access or use this online application process and need an alternative method for applying, you may contact us toll free at *************** for assistance and we will get back to you as soon as possible.
    $83k-185k yearly 9d ago
  • Marketing Manager, SmartConnect

    Spring Venture Group 3.9company rating

    Marketing specialist job in Kansas City, MO

    Spring Venture Group is a leading digital direct-to-consumer sales and marketing company with product offerings focused on the senior market. We specialize in distributing Medicare Supplement, Medicare Advantage, and related products via our family of brands and dedicated team of licensed insurance agents. Powered by our unique technologies that combine sophisticated marketing, comparison shopping, sales execution, and customer engagement - we help thousands of seniors across the country navigate the complex world of Medicare every day. Spring Venture Group offers incredible culture, benefits, and fantastic income potential in a stable and successful work environment at a Medicare agency. This starts with a workplace that empowers people to do their best work. Come build a rewarding career and make a meaningful impact on peoples' lives in an environment that values your determination. Join our diverse, inclusive team and get ready to crush your goals. This is a hybrid position and you must CURRENTLY be in the Kansas City area. We are unable to sponsor now or in the future, so we are unable to consider candidates with their OPT or EAD. Job Description OVERVIEW The B2B Marketing Manager is a dedicated role designed to support SmartConnect by building and maintaining the B2B marketing function.This role is pivotal in defining, executing, and owning the SmartConnect B2B marketing strategy. Key responsibilities include architecting a comprehensive partner journey and accelerating growth by effectively engaging critical B2B and B2C audiences, specifically including brokers, fiduciaries, corporate partners, and their respective clients and employees. The Marketing Manager will serve as the foundational marketing capability for the team, moving the organization from reactive engagement to proactive, automated, and strategic partner nurturing. Key focus areas include developing an end-to-end partner journey, creating specialized content and thought leadership, establishing a strong digital presence, and leveraging marketing automation to scale campaigns and drive lead generation. REPORTS TO The B2B Marketing Manager reports directly to the SVP & GM, SmartConnect, with a dotted line to the Experience Marketing team and works in close collaboration with SVG's Engagement and Brand Marketing shared resources. ESSENTIAL DUTIES The essential duties and responsibilities for this position include, but are not limited to: B2B Strategy & Journey Mapping: Define and map the end-to-end B2B2C communication journey, from initial prospecting and lead nurturing to onboarding and ongoing engagement. Conduct market research, focus groups, and competitor analysis to identify key industry trends and inform messaging strategy. Content Creation & Thought Leadership: Collaborate with Brand and Engagement Marketing to develop and manage the B2B2C marketing calendar. Create compelling marketing collateral, including flyers, presentations, case studies, and branded materials tailored for B2B and B2C audiences. Manage online content (blog posts, articles) to further establish SmartConnect as industry experts. Identify opportunities for press releases and business recognition, promoting newsworthy achievements to relevant media outlets. Oversee content updates and feature releases on partner portals in partnership with Engagement Marketing. Digital Presence & Demand Generation: Develop and execute a comprehensive social media strategy for relevant B2B platforms, primarily LinkedIn and Facebook. Partner with Engagement Marketing to optimize the SmartConnect website for search engines (SEO) to attract B2B traffic. Plan, execute, and measure targeted B2B digital advertising campaigns to drive lead generation and brand awareness. Marketing Automation & Operations: Build and execute a B2B email marketing strategy, including prospecting campaigns, automated nurturing sequences, and a quarterly broker and partner newsletter. Work closely with Brand Marketing on B2C email and direct mail campaigns/ Leverage Salesforce Marketing Cloud to design and implement strategic marketing automations based on a partner's stage in the sales funnel (e.g., prospecting, onboarding, active engagement). Strategic Alignment: Work closely with the Business Development team to create a marketing engine that directly supports sales goals. Ensure alignment with overall brand standards by leveraging existing creative and technical resources within SVG. BEHAVIORS The SVG behaviors are listed below: Be Aware (Emotional Intelligence) Be Open & Honest (Communication) Be a Team Player (Teamwork and Collaboration) Be Accomplished (Drive for Results) Be the Example (Develop Self & Empower People) Be Forward Thinking (Strategic Thinking) Be a Problem Solver (Continuous Improvement) Qualifications Education/Experience: Bachelor's degree in Marketing, Business, or related field required. 3+ years of seasoned B2B marketing experience, preferably in a role involving building functions from the ground up. Experience with Salesforce Marketing Cloud or similar enterprise marketing automation platforms. Proven track record of developing partner journeys and executing lead generation campaigns. Skills/Specialties: B2B Strategy & Execution: Ability to architect partner journeys and translate business goals into marketing strategies. Content Creation: Strong writing and editing skills for professional B2B audiences (white papers, case studies, email copy). Digital Marketing: Expertise in SEO, social media strategy (LinkedIn), and digital advertising. Collaboration: Ability to work effectively in a matrixed environment with shared services and cross-functional teams. Certifications/ Licenses: Salesforce Marketing Cloud certification (preferred, not required). Additional Information Benefits: The Company offers the following benefits for this position, subject to applicable eligibility requirements: Competitive Compensation Medical, Dental and vision benefits after a short waiting period 401(k) matching program Life Insurance, and Short-term and Long-term Disability Insurance Optional enrollment includes HSA/FSA, AD&D, Spousal/Dependent Life Insurance, Travel Assist and Legal Plan Generous paid time off (PTO) program starting off at 15 days your first year 15 paid Holidays (includes holiday break between Christmas and New Years) Annual Volunteer Time Off (VTO) and a donation matching program Employee Assistance Program (EAP) - health and well-being on and off the job Rewards and Recognition Diverse, inclusive and welcoming culture Training program and ongoing support throughout your Venture Spring Venture Group career Conditions: The employee must occasionally lift and/or move up to 10 pounds. Specific vision abilities required by this job include Close vision, Distance vision, Color vision, Peripheral vision and Ability to adjust focus. While performing the duties of this job, the employee is occasionally required to stand; walk; reach with hands and arms; climb or balance; stoop, kneel, crouch, or crawl; or hear and taste or smell. The employee is frequently required to sit; use hands to fingers, handle, or feel; and talk or hear. The noise level in the work environment is usually moderate. Spring Venture Group is an Equal Opportunity Employer
    $65k-93k yearly est. 1d ago
  • Leasing & Marketing Professional

    Lincoln Property Company, Inc. 4.4company rating

    Marketing specialist job in Lees Summit, MO

    Founded in 1965 by Mack Pogue as Lincoln Property Company, Willow Bridge Property Company is one of the United States' most respected full-service residential property companies, operating a successful portfolio in 75 markets. Headquartered in Dallas, Texas, Willow Bridge proudly employs over 5,500 team members, has built over 200,000 apartments and manages 220,000 units for its clients. To learn more, visit willowbridgepc.com. We create places people want to call home - starting with you. With decades of proven success, Willow Bridge is a national leader in residential property management and development, active in 29 states and managing more than 230,000 apartment homes across the U.S. At Willow Bridge, our purpose drives everything we do. Whether you're launching your career or looking to take the next step, we're here to support your growth with intention, flexibility, and real opportunities to make an impact. We're currently hiring for a Leasing & Marketing Professional - someone who brings fresh thinking, follows through, and knows how to bring people together to get results. We value people who lead by listening, communicate with clarity, and take initiative to find better ways forward. If you're someone who believes in showing up with integrity, working collaboratively, and driving positive change, you'll feel right at home here. Let's grow together at Willow Bridge. Responsibilities The responsibilities of the Leasing & Marketing Professional are as follows: * Manage all aspects of the leasing process, including leasing apartments, preparing lease paperwork and assisting to ensure a smooth move-in. * Greet clients, assess needs, answer questions and provide tours of the apartments and community. * Process applications, and prepare and review lease agreements and renewals. * Respond to in-person, phone and email inquiries, which includes providing leasing information, making appointments and creating and following up with maintenance requests. * Assist with completing weekly, monthly and special reports as assigned by the Leasing Manager or Business Manager. * Receive deposits and rent money, and record appropriately. * Provide excellent customer service and assist all clients with a positive and friendly tone Qualifications The qualifications for a Leasing & Marketing Professional are as follows: * High school diploma or equivalent is required. Bachelor's degree is preferred. * Excellent verbal and written communication skills. * Customer service focused with the ability to be a strong team player. * Proficient in Microsoft Office (Word, Excel). * Able to multitask and meet deadlines in a timely and organized manner. * Must be able to work a flexible schedule, including weekends. * Must be able to tour the community with clients, which includes walking the property and climbing stairs. * This role MAY require a valid driver's license. * This role may require you to obtain a state specific license or certification. Leasing & Marketing Professional Benefits Willow Bridge Property Company offers competitive pay, a benefits package that includes health, dental, vision and 401(k) and opportunities for career development and advancement.
    $74k-106k yearly est. Auto-Apply 3d ago
  • Marketing Manager

    CRB Group, Inc. 4.1company rating

    Marketing specialist job in Kansas City, MO

    CRB is a leading provider of sustainable engineering, architecture, construction and consulting solutions to the global life sciences and food and beverage industries. Our more than 1,100 employees provide best-in-class solutions that drive success and positive change for our clients, our people and our communities. CRB is a privately held company with a rich history of serving clients throughout the world, consistently striving for the highest standard of technical knowledge, creativity and execution. Job Description CRB is seeking a dynamic Marketing Manager to join our Market Engagement team. This role is ideal for a strategic communicator and skilled organizer who thrives in a collaborative, fast-paced environment and brings proven experience leading pursuit efforts within the architecture, engineering, and construction (AEC) industry. In this role, you will manage, develop, and deliver high-quality marketing materials that support CRB's business development and sales efforts - including responses to Requests for Information (RFIs), Requests for Qualifications (RFQs), and Requests for Proposals (RFPs), as well as interview presentations, project descriptions, and team resumes. Your work will play a critical role in advancing CRB's mission to design and build the world's most impactful facilities across the life sciences and food + beverage industries. This is a hands-on, deadline-driven position that blends creativity, precision, and collaboration to help position CRB as a trusted partner for our clients' most complex projects. Key Responsibilities: * Supervise employees and/or assignments in accordance with company policies. * Operate independently with general guidance from marketing and technical leaders. * Manage and prioritize competing deadlines and a fast-paced proposal environment. * Collaborate with business development, technical and marketing team members across the company to gather information and update content. * Contribute to CRB's marketing library with pursuit-related content, including project descriptions, resumes and boilerplate. * Support the development and coordination of proposal responses, statements of qualifications and interview presentations. * Develop sales collateral with accurate, brand-aligned and compelling content that showcases CRB's expertise and experience. * Provide quality assurance reviews for grammar, consistency, formatting and compliance with client requirements. • Support the team's workload planning, process improvement and knowledge-sharing initiatives. * Leverage marketing expertise to support regional client-facing initiatives, including but not limited to, tradeshows, events, meetings and advertising. Qualifications * Bachelor's degree in marketing, communications, journalism or related field. * Minimum of eight years of marketing experience, preferably in the architecture, engineering and construction (AEC) industry. * Proficiency in Adobe InDesign, Microsoft Office Suite (including SharePoint) and CRM (Dynamics preferred). * Strong organizational and time management skills with the ability to manage multiple deadlines. * Team-oriented, proactive mindset with the confidence to work independently when needed. * Experience leading the response to RFIs, RFPs and RFQs in a professional services environment. * Advanced graphics, document layout, editing and proofreading skills. Additional Information All your information will be kept confidential according to EEO guidelines. CRB is committed to hiring and retaining a diverse workforce. We are proud to be an Equal Opportunity/Affirmative Action Employer and it is our policy to provide equal opportunity to all people without regard to race, color, religion, national origin, ancestry, marital status, veteran status, age, disability, pregnancy, genetic information, citizenship status, sex, sexual orientation, gender identity or any other legally protected category. Employment is contingent on background screening. CRB does not accept unsolicited resumes from search firms or agencies. Any resume submitted to any employee of CRB without a prior written search agreement will be considered unsolicited and the property of CRB. Please, no phone calls or emails. CRB offers a complete and competitive benefit package designed to meet individual and family needs. If you are unable to complete this application due to a disability, contact this employer to ask for an accommodation or an alternative application process.
    $66k-98k yearly est. 60d+ ago
  • Marketing Manager

    Legado Talent

    Marketing specialist job in Kansas City, MO

    Job Title: Marketing Manager Job Description The Marketing Manager is responsible for driving marketing strategies that elevate the brand and reach of our architectural services. This pivotal role requires a blend of creativity, strategic thinking, and industry knowledge to effectively promote our projects and services in a competitive landscape. Key Responsibilities: Develop and implement comprehensive marketing strategies that enhance the visibility and market position of our firm. Conduct market research to understand client needs, industry trends, and competitive landscape. Create compelling marketing materials, including brochures, presentations, and digital content that effectively communicate our design philosophy and project successes. Manage social media channels, ensuring content is engaging and aligns with brand messaging. Organize and participate in industry events, expos, and networking opportunities to generate leads and strengthen industry relationships. Collaborate closely with the architectural design team to create project narratives that highlight innovative design solutions. Track marketing effectiveness and report on key performance indicators to continually optimize strategies. Handle client communications and follow up on leads generated through marketing initiatives. Assist in the preparation of proposals and presentations/interviews for potential clients. Essential Qualifications: Bachelor's degree in Marketing, Business Administration, Architecture, or a related field. Strong understanding of the architectural industry and marketing practices. Excellent communication skills, both written and verbal. Proficiency in digital marketing tools and platforms, ideally Adobe InDesign Ability to work collaboratively in a team setting and maintain positive relationships with clients and stakeholders. Desired Experience: Minimum of 2 years of experience in marketing, preferably within the architecture, design, or construction sectors. Demonstrated experience in content creation and strong portfolio of work relevant to architectural marketing. Proven track record in managing successful marketing campaigns that deliver measurable results. Experience with data analysis to inform marketing strategy is highly desirable.
    $66k-97k yearly est. 60d+ ago
  • Manager, Track Marketing

    Nascar 4.6company rating

    Marketing specialist job in Kansas City, KS

    KANSAS SPEEDWAY Kansas Speedway, which opened in 2001, is located in the heart of the Midwest in Kansas City, Kansas. With easy access to major highways, along with the Hollywood Casino at Kansas Speedway, restaurants, shopping and other entertainment, Kansas Speedway has easily become a destination for fans. The track hosts two NASCAR Cup Series races, the NASCAR Xfinity Series, the NASCAR Gander RV and Outdoors Truck Series and the ARCA Menards Series. In addition to two race weekends, Kansas Speedway hosts over 200 event days each year. NASCAR seeks a talented professional to join in the position of Manager, Track Marketing based in our Kansas City, KS office. Summary The Manager, Track Marketing supports department colleagues in the development and execution of marketing campaigns, strategies and plans designed to build awareness and drive attendance to track events. Duties include but are not limited to: * Support and lead the development and execution of marketing strategies and multi-platform promotional plans in addition to providing overall support. * Lead the execution and implementation of marketing campaigns and promotions across all platforms. Including development of creative/copy and briefs, proofing, compiling, and distributing performance reports, asset management etc. * Ensure accuracy and excellence of all work done by internal and external creative partners. * Manage timing, tracking and execution of consumer touchpoint deliverables (directly and indirectly). * Update and manage all key marketing documents/assets on a regular basis. * Website review and edits - will be responsible for submitting the forms to the portal for changes that need to be made * Work closely with various departments to collaborate on grassroots and event initiatives while supporting efforts to drive new event business/data capture at events. * Assist with the day-to-day management of marketing strategies and plans. * Track performance of all digital and email efforts and be a resident expert on all key performance metrics. * Oversee new fan development and prospecting opportunities in local market(s). * Submit creative requests and provide input on creative development and execution of marketing campaigns and materials. * Work with colleagues to support development of presentations, and help package reports, analysis and business performance metrics. * Assist with coordinating and executing VIP experiences for promotional prize winners. * Ensure all Public Address Announcement are written and executed during event weekends. * Assist team lead with developing plans, managing implementation, and overseeing the execution of jumbotron inventory. * Partner with Communications and Driver/Team Marketing, manage in-market driver appearances. * Work with Event Experience team to build out weekend content and enhance the fan experience, assist with the supervision of seasonal event staff & act as point person for track photographers. * Manage non-NASCAR event marketing campaigns and work with third party promoters as necessary - festivals, events, etc. * Support the Track President and team lead (events, etc.) with any special projects * 15% travel including weekends (team summits and assisting other tracks during event weekends) * Other duties as assigned Required skills / experience: * Bachelor's degree preferably in sports/entertainment management, business or communications. * Minimum of five (5) years related experience and/or training in motorsports/sports marketing industry, entertainment event marketing, project management, public relations/communications or equivalent combination of education and experience * Strong understanding of marketing principles * Proven track record of planning and executing creative, successful events * Excellent proofreading and attention to detail * Experience collaborating cross-functionally with graphic design, sales, marketing, and communications teams * Ability to work independently as well as collaboratively to meet business objectives * Excellent attention to detail with strong organizational and time management skills * Solid understanding of digital marketing tools and techniques, including social media and email marketing * Ability to remain calm under pressure while maintaining a customer service focused mindset * Ability to establish, manage, and maintain vendor relationships * Exceptional written and verbal communication and interpersonal skills * Demonstrated ability to lead projects and manage multiple priorities in a fast-paced environment * Experience managing budgets and tracking expenses * Self-starter who takes initiative and can manage projects from concept through completion * Ability to anticipate issues and implement timely corrective action * Flexibility to work extended hours, including evenings, weekends, and holidays during events, as business needs require * Proficient in Microsoft Office Suite; familiarity with Adobe Creative Cloud is a plus * Regularly required to sit, stand, walk, talk, hear, reach, use hands to feel and handle, ability to lift 20 pounds and see including close vision. * Must possess a valid driver's license with a safe driving record. Apply Now! Learn more about this role and our team by applying at ********************** for consideration. We are a company unlike any other. We want you to bring your experience, skills and passion to our close-knit, high-energy environment in which our employees thrive and where you can prosper. We know the key to our success is our employees and we offer highly competitive salaries, a solid benefits package focused on wellness, and opportunities for you to grow and develop both personally and professionally. It won't take you long to find out that you are on the right track here at NASCAR! NASCAR is committed to fostering a diverse work environment where all employees feel valued and empowered. NASCAR is an Equal Opportunity Employer (EEO). We seek to attract and retain the best qualified people available. All qualified applicants will receive consideration for employment without regard to race, color, gender, gender identity and expression, age, national origin, disability, religion, sexual orientation, genetic information, pregnancy, veteran status or any basis that is protected by applicable law except where a bona fide occupational qualification exists. Follow us on LinkedIn and X for future opportunities and company news.
    $65k-98k yearly est. Auto-Apply 1d ago
  • Taproom Marketing Manager-Kansas City

    Big Grove Brewery

    Marketing specialist job in Kansas City, KS

    Summary/Objective The Taproom Marketing Manager - Kansas City, will be responsible for location-specific marketing to drive guest traffic, build local relationships and partnerships, manage brand communications, lead graphic design and content creation, and delivery of the Big Grove brand experience to guests and colleagues at our taproom. This role is tasked with connecting our colleagues and guests with overarching Big Grove brand priorities and is accountable for driving revenue by creating marketing initiatives to get people in the door. Core Values Big Grove only hires and retains people who exhibit our core values. Our Core Values are: Set the Tone Thirst for Improvement We Care Practice Candor Passion Driven You will be given a culture deck explaining these core values. The goal of our culture deck is to show you who we are as a company, and then you can decide if you personally align with us and are excited to begin a career here. Essential Functions Reasonable accommodation will be made to enable those with disabilities to perform essential functions: LMA: Lead, Manage, Accountable. The Taproom Marketing Manager will operate independently but may support cross-functionally with a team of roles related to marketing within the taproom, specifically the merchandise lead and the community coordinator. Drive Taproom Experience: Deliver a best-in-class brand experience for our guests in our taprooms Become a subject matter expert on Big Grove Brewery and its related products, brands, and services. Responsible for both staff and consumer engagement and education in support of overall experience delivery, including sampling of products. Photography and video capture of events and taprooms Asset design (and/or willingness to learn) that utilizes the Adobe Creative Cloud platforms and its libraries of contents to create best in class marketing materials for use in taprooms and events Management and growth of location-based social/digital platforms, and inbound customer messages and reviews. Facebook, Instagram, Twitter, TikTok, Untappd, Constant Contact, Google My Business, Bing Places, Yelp for Business, Apple Business Connect, TripAdvisor and biggrove.com Influencer & Social Media Engagement Drive Taproom Performance: Support the achievement of key revenue and profitability targets while overseeing brand development in the taproom and the direct market area Support key Brand Marketing sponsorships, initiatives, releases, and events as coordinated with the Taproom Marketing Director Actively engage with local businesses, organizations, groups or individuals out in the local market to drive lead generation and taproom traffic through targeted promotions and relationship building Work in coordination with the Event Manager to manage a CRM as it relates to local contact/leads for the local market area Responsible for advertising and promotion and executional support for localized sponsorships Ongoing coordination with the Store Director on key drivers of revenue generators for the taproom as well as review of goals as they relate to budget and guest count Local Market Leader: be in the know about local events, happenings, or opportunities to put the brand in front of consumers or drive guests to the taproom Community Management: Supports Big Grove for Good core mission by engaging and hosting local community organizations, developing and sustaining long-standing relationships, and in collaboration with the Events Manager and Big Grove for Good Community Manager; support of community-based events in the taproom and across our distribution markets. Other Brand Responsibilities: based on the nature of our business, the needs of this role will vary both by location and through the calendar year. Must be adaptable to change. Competencies Outgoing & Engaging Presentation Skills/Public Speaking Leadership Skills Honesty/Integrity Detail Oriented High Communication High Emotional Intelligence Adaptable Be a high-performing Big Grove team member with the ability to look at the business as a whole, communicate with all people, collaborate with all departments, work to solve organizational problems, and accomplish goals. Contribute to and exemplify BGB values, vision, standards, and culture. Supervisory Responsibility Yes. Although the role will not start with direct reports, supervising part-time roles tied to marketing the function will be a requirement of this role. Work Environment This position operates in a hospitality, public events, and brewery environment and will be required to go out into the community and general market area for guest and partner engagement as well as events and activations. Physical Demands The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. This position is very active and requires standing, walking, bending, kneeling, stooping, and crouching all day. The employee may be required to lift and/or move up to 25 pounds and occasionally lift and/or move up to 40 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus. Position Type and Expected Hours of Work This is a full-time position and hours of work and days may vary from week to week. Hours expected to be worked are between 40-45 hours per week. Some evenings and weekends are required to support special events or general taproom operations, with the ability to adjust and flex hours to accommodate. Location and Travel Candidates must be local to the Kansas City market area and within a short commute of the taproom (Prairie Village, KS) with a deep understanding of the market. Remote work and/or relocation by Big Grove will not be considered. Travel may be expected occasionally in this position; either locally or to other Big Grove locations. Preferred Education and Experience College degree or equivalent experience desired Hospitality Background/Experience desired 2-5 years of experience working in the service industry preferred Marketing and social/digital experience required Graphic design experience is required with a preference for Adobe Creative Cloud Other Duties Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
    $64k-94k yearly est. Auto-Apply 4d ago
  • Marketing Manager

    Colliers International Valuation & Advisory Services

    Marketing specialist job in Kansas City, KS

    Make your next move an expert one. At Colliers it's not our success that sets us apart, it's how we achieve it. Our people are passionate, take ownership and always do what's right for our clients, people and communities. Why Colliers? Our enterprising environment needs your expertise to facilitate Colliers' continued growth as an industry leader. Our nimble, decentralized culture can provide you with a wealth of opportunities to learn about our business and quickly gain experience to accelerate your career. ***This position is an Onsite role based out of our Kansas City, MO office.*** *Please submit graphics portfolio along with resume* About you You're the creative and cultural heartbeat of the team-a dynamic collaborator who thrives on both independent execution and teamwork. You'll partner closely with leadership and cross-functional teams to streamline marketing workflows and elevate service differentiation. In this production-driven leadership role, you'll oversee the local marketing team and drive execution of high-impact deliverables, from RFP responses and property marketing to brand campaigns, social media, and lead-generation strategies. As a champion of innovation and best practices, you'll implement company-wide initiatives, enhance brand consistency, and deliver custom, compelling creative solutions within global brand standards. In this role, you will… Manage the local marketing team and pipeline to ensure resourcing and support to complete short-term and long-term projects successfully. Coordinate and produce marketing materials in collaboration with graphic designers, CSC's, internal stakeholders, and vendors. Ensure timely execution of bulk email campaigns and other digital deliverables, overseeing quality control, proofreading, and finalizing materials for consistent brand messaging. Provide creative support to the marketing and commercial brokerage teams, producing custom designs for marquee property listings, including brochure layouts, branding elements, aerial maps, signage, and advertising materials. Utilize Adobe Creative Suite to design impactful digital and print materials for multi-platform campaigns. Develop practical design templates and educate staff on branding best practices to enhance efficiency. Manage content on internal and external digital platforms, ensuring accurate and current property listings, marketing updates, and regional campaigns. Oversee all email marketing efforts, including list creation, segmentation, campaign distribution, and troubleshooting. Implement website updates, including new property listings and SEO optimizations, and provide routine website maintenance. Support paid media campaigns by gathering content, coordinating asset production, and ensuring timely ad placements. Collaborate with local and regional marketing teams to deliver production support, as well as pertinent training and education for company initiatives. What you'll bring 5+ years of marketing production experience, preferably within professional services industries (e.g., commercial real estate). Bachelor's Degree or equivalent in Marketing, Digital Media, or a related field. Strong Graphic Design Skills Advanced proficiency in Adobe Creative Suite (InDesign, Photoshop, Illustrator, Premiere, Express) to support creative design needs. Experience with in-house video editing, and basic photography. Proficient in Microsoft applications (Word, PowerPoint, Teams etc.) Strong organizational skills, capable of managing multiple production requests and deadlines simultaneously. Ability to work collaboratively as a team player with a positive, solution-oriented approach. Proven experience and proficiency with digital content management systems (CMS), social media management programs, website optimization, and email marketing platforms. Sitecore (CMS), Hootsuite (social media management), Conductor (SEO), and Salesforce Marketing Cloud (email marketing) experience a plus. Experience developing interactive presentations and. Microsites in Ceros is a plus. #LI-SD1 #LI-Onsite Make your next move an expert one and join us as we lead the industry into the future. Applicants must be currently authorized to work in the United States on a full-time basis. The employer will not sponsor applicants for work visas. Applications will be accepted on an ongoing basis. Direct applicants only please, no agencies. Colliers respects diversity and is an equal opportunity employer. No employee or applicant for employment will be discriminated against on the basis of any actual or perceived membership in any protected category including race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth, related medical conditions and lactation), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. If you are a qualified applicant who requires reasonable accommodation to complete a job application, pre-employment testing, a job interview or to otherwise participate in the hiring process, please contact accommodations@colliers.com for assistance.
    $64k-94k yearly est. Auto-Apply 60d+ ago
  • Marketing Manager

    Splintek Inc.

    Marketing specialist job in Lenexa, KS

    Job DescriptionDescription: Splintek is a Lenexa based, made in the USA manufacturing company in the business of providing high-quality healthcare products to Retailers, Professionals and direct to consumers since 1996. Innovation, team-based, high energy, casual business environment. Splintek's mission is to enhance the quality of life globally by innovating healthcare products for better sleep, more comfort, and overall health. Please visit our website at ******************* Splintek offers Competitive Wages and Benefits, including: Medical Insurance Dental Insurance Vision Insurance 401(k) Match Paid Time Off Paid Holidays Casual Dress/ Atmosphere New Facility Workout Room on Site This position is full time on-site, we are not offering hybrid, remote, or flex schedules at this time. PRIMARY OBJECTIVE OF POSITION Support the operations of the Marketing Department including media campaigns, promotions, and projects; arrange and coordinate special events, projects, and mailings; research, maintain, and report on marketing data; and assist with creating materials used for proposals, correspondence, presentation materials, and reports. DUTIES AND RESPONSIBILITIES / ESSENTIAL FUNCTIONS Edit the content and images on the company website, and create landing pages for digital campaigns as well as customized store locators based on the campaign Research and define the target markets for current and new products Implement, track, and evaluate advertising and marketing strategies for brand Research and discovers opportunities to write press releases, educational articles, and promotional copy Analyze Splintek and competitors' sales data, campaign results, survey responses, and coupon redemptions and compare to competitors Liaison to out-sourced TV media buyer, and media organizations Manage current customer leads and implement lead generation tools to acquire more Negotiate and purchase media placements in magazines, email campaigns, direct mail, and digital Support the sales department by coordinating promotions with major retailers, preparing PowerPoint presentations, and delivering status reports on marketing efforts Conceptualize advertising concepts for print, television, digital, and social media for B2C and B2B Work with the team to substantiate claims on product packaging, advertisements, and the website Collaborates with sales and product teams to develop branding messages. Identifies target customers and markets. Collects and compiles customer feedback in an easily reviewed and understood format for review by company management and leadership. Collects and maintains sales records required to track, review, and modify performance of marketing initiatives. Forecasts and analyzes sales trends, marketing strategies, and product performance; prepares and presents reports summarizing information; makes recommendations based on analysis. Conducts and/or oversees market research initiatives. Conducts pricing research and analysis to ensure competitive product and service pricing. Collaborates in the development of new products. Collaborates, participates in, and coordinates promotional activities or trade shows. Create dynamic and radius geo-targeted digital ads and campaigns Perform weekly SleepRight and competitor advertising and sales analytics Vendor contract negotiations, communication, and strategy development Develop retail line review presentation strategy and present to retailers Performs other duties as assigned. SUPERVISORY RESPONSIBILITIES: NO To perform this job successfully, an individual must be able to perform each essential performance requirement satisfactorily. The qualifications listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. TRAVEL EXPECTATION Minimum travel may be required Requirements: QUALIFICATIONS EDUCATION REQUIRED: Associate degree in Marketing, Advertising or related field, or equivalent experience PREFERRED: Bachelor's Degree in Marketing, Advertising or related field, or equivalent experience EXPERIENCE AND SKILL REQUIRED: 5+ years of Marketing experience Proficient in Microsoft Excel, Word, and PowerPoint; Adobe Photoshop and Illustrator; and WordPress Basic knowledge of HTML and CSS, Social Media management, Google AdWords, and SEO (Search Engine Optimization) Strong oral and written communication skills Ability to prioritize multiple projects Ability to work independently and a self-starter Detail-oriented with strong organizational and administrative skills PREFERED: 10 years of Marketing experience Experience with Photography, Videography, TV AD buying, basic knowledge of FTC and FDA requirements Budget management experience Ability to successfully negotiate Understanding of, or experience with media buying Understanding of ROI Experience with creating email campaigns Customer leads management Ability to conceptualize advertising concepts Understanding of layout design and typography WORK ENVIRONMENT AND PHYSICAL DEMANDS Vision: Use vision to read, write, type, operate office, electronic, and manufacturing equipment, and make fine adjustments. Speaking/Hearing: Give and receive information through speaking and hearing. Motor Coordination: Requires hands to operate equipment. Lift/Carry: Regularly lift, push, and move up to 50lbs. Environment: Office and warehouse environments may be dust, contain sharp edges, include areas that are not well lit, the floor may be uneven or cracked, and the facility may be subject to variations in temperature. Search Firm Representatives - Please read carefully Splintek does not accept assistance from search firms. Please, no phone calls or e-mails. All resumes sent by search firms to any employee at Splintek via e-mail, internet or in any form and/or method without valid written search agreement in place for this position will be deemed the sole property of Splintek. No fee will be paid in the event the candidate is hired by Splintek as a result of the referral or any other means. Thank you for your cooperation.
    $63k-94k yearly est. 8d ago
  • Marketing Communications Manager - Digital Office

    Lockton 4.5company rating

    Marketing specialist job in Kansas City, MO

    The Marketing Communications Manager connects Lockton's Digital Office with the Marketing & Communications team, helping to highlight AI, data, digital, and analytics initiatives. This position assists with brand consistency, develops materials for internal and external audiences, and helps boost awareness of Lockton's digital strategy. Key Responsibilities Communications (Internal & External): * Guide the development of comprehensive strategic communications campaigns that align with the Digital Office, including sales enablement, internal awareness initiatives, and successful product launches. Provide recommendations on best practices and emerging trends to maximize impact. * Consult with internal stakeholders to support organization-wide awareness strategies for Digital Office initiatives, tools, and capabilities, ensuring communications are targeted, relevant, and aligned with business priorities. * Serve as a strategic advisor in constructing cohesive messaging frameworks that maintain consistent alignment across regions, business lines, and departments. Offer insights to refine tone, positioning, and audience engagement. * Partner with Corporate Communications to strengthen thought leadership, identify media opportunities, coordinate public announcements, and guide storytelling initiatives that showcase Lockton's advancements in digital innovation. * Contribute to the development of collateral, including but not limited to articles, client communications, and market-facing educational content. Brand Stewardship: * Ensure alignment of messaging, positioning, and visual elements with enterprise brand standards. * Act as the brand manager for the Digital Office, maintaining accuracy, consistency, and clarity in all internal and external communications. * Contribute to the development of content for web pages, product collateral, presentations, and sales enablement tools. Event Management: * Contribute to the strategic planning of all events associated with the Digital Office, including town halls, FAQ sessions, training programs, industry gatherings, and internal meetings or conferences. * Establish and manage comprehensive event timelines and schedules. * Oversee and enhance the registration process by building event pages, preparing reports, communicating with attendees, resolving issues, and analyzing post-event data. Cross-Functional Collaboration: * Provide strategic guidance to Brand, Creative, and Content teams to ensure that digital narratives are visually compelling and consistent with enterprise messaging. * Advise the Marketing Operations team on digital asset management and governance, presenting analytics insights, and overseeing governance of materials related to the Digital Office. * Partner closely with Digital Office leadership, anticipating communication needs and recommending proactive strategies that align with organizational priorities. Offer counsel on timing, messaging, and stakeholder engagement to maximize impact.
    $62k-78k yearly est. 30d ago
  • Marketing Data Analyst

    American Century Companies 4.8company rating

    Marketing specialist job in Kansas City, MO

    About Us American Century Investments is a leading global asset manager with over 65 years of experience helping a broad base of clients achieve their financial goals. Our expertise spans global equities and fixed income, multi-asset strategies, ETFs, and private investments. Privately controlled and independent, we focus solely on investment management. But there's an unexpected side to us, too. We direct over 40% of our profits every year-more than $2 billion since 2000-to the Stowers Institute for Medical Research. Our ongoing financial support drives the Institute's breakthrough work and mission of defeating life-threatening diseases like cancer and Alzheimer's. So, the better we do for our clients, the more we can do for everyone. All 1,400 of us across the globe are inspired every day by the unique difference our hard work can make in so many lives. It shows in the curiosity we bring to every initiative, the deep relationships we build with our clients, and the way we treat each other in the hallway. If you're excited to learn more about us, we can't wait to learn more about you. Role Summary The Marketing Data Analyst is responsible for transforming marketing data into actionable insights that drive strategic decisions. This role focuses on developing and maintaining sophisticated Business Intelligence solutions, including Tableau and Tableau Mobile dashboards, to ensure consistent and accurate data delivery across all distribution channels at American Century Investments. By partnering with team members, the analyst delivers diverse marketing analytics projects-providing clear, data-driven recommendations on campaign performance, channel effectiveness, and overall marketing impact. This hybrid position will be based out of our Kansas City, MO office. This position is not eligible for visa sponsorship. Applicants must be authorized to work in the U.S. without visa sponsorship, now or in the future. How You Will Make an Impact Collaborate with business stakeholders to capture requirements and iteratively develop sophisticated BI solutions-primarily using Tableau-to enhance decision-making capabilities. Apply advanced data visualization techniques to deliver consistent, accurate insights and identify opportunities for automation to improve efficiency. Evaluate existing databases, reports, and processes to uncover opportunities for automation and simplification through BI tools. Design and maintain monthly and quarterly reporting that advises senior leadership on business performance and the effectiveness of key initiatives. Support preparation of preliminary quarterly business reviews for marketing at the channel level, providing key metrics and insights to American Century's Management Committee. Complete ad hoc analyses and special projects to assess marketing campaign performance, channel effectiveness, and other strategic initiatives. Work independently on routine assignments and collaborate with management on more complex projects. Partner with marketers to develop hypotheses and measurement plans that optimize marketing strategies and outcomes. Recommend innovative ways to leverage data for improved decision-making, marketing planning, and client communications. Apply existing tools to report on website traffic, lead generation, campaign conversion, and marketing channel engagement. What You Bring to the Team (Required) Bachelor's degree in Business, Computer Science, Management Information Systems, or a related field-or an equivalent combination of education and experience. 2+ years of experience in information technology programs and services, with proven expertise in Business Intelligence development, particularly using Tableau. Solid understanding of the financial services and marketing industries. Solid foundation in quantitative analysis (e.g., statistics, finance, mathematics, economics). Advanced SQL skills for complex querying and data manipulation. Hands-on experience with marketing data and technologies, including Salesforce Marketing Cloud, Salesforce CRM, social media platforms, GlobalMeet, Adobe Analytics, etc. Strong communication skills, with the ability to clearly convey complex concepts to both technical and non-technical audiences. Demonstrated ability to capture and translate business requirements into actionable solutions. Demonstrates the American Century Investments Winning Behaviors: Client Focused, Courageous and Accountable, Collaborative, Curious and Adaptable, Competitively Driven. Additional Assets (Preferred) Experience with AWS platform and services is a plus. Proficiency with Python. Familiarity with agile development methodologies and experience working on agile teams. The above statements are not intended to be a complete list of all responsibilities, duties, and skills required. What We Offer Competitive compensation package with bonus plan Generous PTO and competitive benefits 401k with 5% company match plus annual performance-based discretionary contribution Tuition reimbursement, formal mentorship program, live and online learning Learn more about our benefits and perks. Employees are required to be in the office on a scheduled frequency. Adherence to this schedule is essential to fulfilling the expectations of the role. American Century Investments is committed to complying with the Americans with Disabilities Act and all other applicable Equal Employment Opportunity laws and regulations. As such, American Century strives to provide a reasonable accommodation to any qualified individual under the ADA to perform essential job functions. We encourage people of all backgrounds to join us on our mission. If you require reasonable accommodation for any aspect of the recruitment process, please send a request to HR-Talent_*******************************. All requests for accommodation will be addressed as confidentially as practicable. American Century Investments believes all individuals are entitled to equal employment opportunity and advancement opportunities without regard to race, religious creed, color, sex, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, gender, gender identity, gender expression, age for individuals forty years of age and older, military and veteran status, sexual orientation, and any other basis protected by applicable federal, state and local laws. ACI does not discriminate or adopt any policy that discriminates against an individual or any group of individuals on any of these bases. #LI-Hybrid American Century Proprietary Holdings, Inc. All rights reserved.
    $85k-106k yearly est. Auto-Apply 11d ago
  • Manager, Track Marketing

    Kansas Speedway 3.7company rating

    Marketing specialist job in Kansas City, KS

    In order to be considered for this role, after clicking "Apply Now" above and being redirected, you must fully complete the application process on the follow-up screen. KANSAS SPEEDWAY Kansas Speedway, which opened in 2001, is located in the heart of the Midwest in Kansas City, Kansas. With easy access to major highways, along with the Hollywood Casino at Kansas Speedway, restaurants, shopping and other entertainment, Kansas Speedway has easily become a destination for fans. The track hosts two NASCAR Cup Series races, the NASCAR Xfinity Series, the NASCAR Gander RV and Outdoors Truck Series and the ARCA Menards Series. In addition to two race weekends, Kansas Speedway hosts over 200 event days each year. NASCAR seeks a talented professional to join in the position of Manager, Track Marketing based in our Kansas City, KS office. Summary The Manager, Track Marketing supports department colleagues in the development and execution of marketing campaigns, strategies and plans designed to build awareness and drive attendance to track events. Duties include but are not limited to: Support and lead the development and execution of marketing strategies and multi-platform promotional plans in addition to providing overall support. Lead the execution and implementation of marketing campaigns and promotions across all platforms. Including development of creative/copy and briefs, proofing, compiling, and distributing performance reports, asset management etc. Ensure accuracy and excellence of all work done by internal and external creative partners. Manage timing, tracking and execution of consumer touchpoint deliverables (directly and indirectly). Update and manage all key marketing documents/assets on a regular basis. Website review and edits - will be responsible for submitting the forms to the portal for changes that need to be made Work closely with various departments to collaborate on grassroots and event initiatives while supporting efforts to drive new event business/data capture at events. Assist with the day-to-day management of marketing strategies and plans. Track performance of all digital and email efforts and be a resident expert on all key performance metrics. Oversee new fan development and prospecting opportunities in local market(s). Submit creative requests and provide input on creative development and execution of marketing campaigns and materials. Work with colleagues to support development of presentations, and help package reports, analysis and business performance metrics. Assist with coordinating and executing VIP experiences for promotional prize winners. Ensure all Public Address Announcement are written and executed during event weekends. Assist team lead with developing plans, managing implementation, and overseeing the execution of jumbotron inventory. Partner with Communications and Driver/Team Marketing, manage in-market driver appearances. Work with Event Experience team to build out weekend content and enhance the fan experience, assist with the supervision of seasonal event staff & act as point person for track photographers. Manage non-NASCAR event marketing campaigns and work with third party promoters as necessary - festivals, events, etc. Support the Track President and team lead (events, etc.) with any special projects 15% travel including weekends (team summits and assisting other tracks during event weekends) Other duties as assigned Required skills / experience: Bachelor's degree preferably in sports/entertainment management, business or communications. Minimum of five (5) years related experience and/or training in motorsports/sports marketing industry, entertainment event marketing, project management, public relations/communications or equivalent combination of education and experience Strong understanding of marketing principles Proven track record of planning and executing creative, successful events Excellent proofreading and attention to detail Experience collaborating cross-functionally with graphic design, sales, marketing, and communications teams Ability to work independently as well as collaboratively to meet business objectives Excellent attention to detail with strong organizational and time management skills Solid understanding of digital marketing tools and techniques, including social media and email marketing Ability to remain calm under pressure while maintaining a customer service focused mindset Ability to establish, manage, and maintain vendor relationships Exceptional written and verbal communication and interpersonal skills Demonstrated ability to lead projects and manage multiple priorities in a fast-paced environment Experience managing budgets and tracking expenses Self-starter who takes initiative and can manage projects from concept through completion Ability to anticipate issues and implement timely corrective action Flexibility to work extended hours, including evenings, weekends, and holidays during events, as business needs require Proficient in Microsoft Office Suite; familiarity with Adobe Creative Cloud is a plus Regularly required to sit, stand, walk, talk, hear, reach, use hands to feel and handle, ability to lift 20 pounds and see including close vision. Must possess a valid driver's license with a safe driving record. Apply Now! Learn more about this role and our team by applying at ********************** for consideration. We are a company unlike any other. We want you to bring your experience, skills and passion to our close-knit, high-energy environment in which our employees thrive and where you can prosper. We know the key to our success is our employees and we offer highly competitive salaries, a solid benefits package focused on wellness, and opportunities for you to grow and develop both personally and professionally. It won't take you long to find out that you are on the right track here at NASCAR! NASCAR is committed to fostering a diverse work environment where all employees feel valued and empowered. NASCAR is an Equal Opportunity Employer (EEO). We seek to attract and retain the best qualified people available. All qualified applicants will receive consideration for employment without regard to race, color, gender, gender identity and expression, age, national origin, disability, religion, sexual orientation, genetic information, pregnancy, veteran status or any basis that is protected by applicable law except where a bona fide occupational qualification exists. Follow us on LinkedIn and X for future opportunities and company news.
    $61k-84k yearly est. 2d ago
  • Digital Content Specialist

    Cayuse Holdings

    Marketing specialist job in Topeka, KS

    **_JOB TITLE:_** Digital Content Specialist **_CAYUSE COMPANY:_** Cayuse Native Solutions, LLC **_SALARY:_** $60,000-$70,000 **_EMPLOYEE TYPE:_** Full-Time Salary Exempt **_TRAVEL_** Yes, less than 25% No **The Work** The Digital Content Specialist is responsible for planning, producing, and managing high quality communications for a Cayuse client whose mission is to support and enhance tribal convenience stores and their employees. This role will primarily serve one of our tribal organization clients but may also occasionally work on other client projects as time allows. The Digital Content Specialist implements a comprehensive workload, including newsletters, social media, content development, website updates, event promotion, graphic design, sponsor communications, and performance reporting. This position aligns with Cayuse's core values of Innovation, Excellence, Collaboration, Adaptability, and Integrity by fostering technical solutions that meet customer needs, promoting teamwork, and prioritizing quality in deliverables. **Responsibilities** + Quarterly Newsletters + Develop, write, edit, and design four digital newsletters annually. + Establish quarterly newsletter themes and content. + Maintain newsletter templates, HTML/text versions, and archives. + Social Media Management + Manage 2-3 social media platforms with a monthly content calendar. + Produce approximately 20 posts per month across all channels. + Maintain an organized digital asset library with consistent naming conventions. + Implement growth focused campaigns targeting new regions, members, and sponsors. + Provide quarterly analytics and insights to guide strategy. + Post responsively based on industry trends and client events. + Content Creation & Storytelling + Conduct interviews to capture the client's member stories, Tribal economic impact, retail innovations, sustainability initiatives, and vendor partnerships. + Produce short form and long form content for newsletters, social media, email sequences, website updates, case studies, and event promotions. + Ensure all content reflects culturally aligned storytelling and honors the diversity of Tribal Nations. + Website Updates + Write and publish blog posts, stories, event pages, and sponsor spotlights. + Collaborate with the website vendor to ensure smooth content workflow integration. + Apply SEO optimization to web posts including keywords, metadata, and readability improvements. + Add and maintain photos, videos, graphics, and other media across the website. + Ensure all content meets ADA accessibility considerations and cultural accuracy standards. + Quarterly review of website content for accessibility compliance. + Event Promotion and Branding + Attend and take lead role in promoting, branding, and social media engagement at up to three client member meetings, three educational webinars, and 6 virtual member roundtables. + Graphic design for three annual themed events + Sponsor Communications & Engagement + Conduct quarterly sponsor touchpoints and benefit utilization reminders. + Develop a structure for measuring sponsor satisfaction and benefit usage. + Produce sponsor highlights across newsletters, social media, events, and web content. + Performance Reporting & KPIs + Prepare quarterly dashboard reports with metrics on membership growth, event conversions, sponsor engagement, social media reach, click through rates, and content consumption. + Provide recommendations for continuous improvement based on data insights. + Other duties as assigned. **Qualifications** **Here's What You Need** + Bachelor's degree in marketing, communications, graphic design, public relations, or equivalent experience. + Minimum 3 years of experience in digital marketing, communications, and/or content creation. + Demonstrated experience working with Tribal Nations, tribal organizations, or Indigenous community organizations. + Strong writing, editing, and storytelling skills rooted in cultural respect and accuracy. + Experience with social media management tools, email platforms, and digital analytics. + Must be able to pass a background check. May require additional background checks as required by projects and/or clients at any time during employment. **Minimum Skills:** + Exceptional interpersonal skills with the ability to communicate in a clear, professional, and articulate manner. + Proficiency with design tools including Canva. + Strong understanding of culturally aligned, strengths-based storytelling and language guidelines. + Exceptional verbal and written communication skills. + Excellent organizational, analytical, and problem-solving skills with high-level attention to detail. + Proven ability to multitask and prioritize in a fast past environment with changing priorities; adaptable to change and a quick learner. + Must be self-motivated and able to work well independently as well as on a multi-functional team. + Ability to handle sensitive and confidential information appropriately + Proficient in MS Office, Word, Outlook, PowerPoint, and Excel. **Preferred Qualifications** + Experience in association communications, nonprofit marketing, or membership-driven organizations. + Experience coordinating with web development vendors or managing basic SEO tasks. + Experience covering live events, photography, or video creation/editing. + Familiarity with Indigenous terminology guides, ADA accessibility principles, and consent-driven storytelling practices. **Our Commitment to you / overview of benefits** + Medical, Dental and Vision Insurance; Wellness Program + Flexible Spending Accounts (Healthcare, Dependent Care, Commuter) + Short-Term and Long-Term Disability options + Basic Life and AD&D Insurance (Company Provided) + Voluntary Life and AD&D options + 401(k) Retirement Savings Plan with matching after one year + Paid Time Off **Reports to:** Digital Marketing Manager **Working Conditions** + Professional remote office environment. + Must be physically and mentally able to perform duties extended periods of time. + Ability to use a computer and other office productivity tools with sufficient speed to meet the demands of this position. + Must be able to establish a productive and professional workspace. + Must be able to sit for long periods of time looking at computer screen. + May be asked to work a flexible schedule which may include holidays. + May be asked to travel for business or professional development purposes. + May be asked to work hours outside of normal business hours. **Other Duties:** _Please note this job description is not designed to cover or contain a comprehensive list of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice._ **_Cayuse is an Equal Opportunity Employer. All employment decisions are based on merit, qualifications, skills, and abilities. All qualified applicants will receive consideration for employment in accordance with any applicable federal, state, or local law._** **Pay Range** USD $60,000.00 - USD $70,000.00 /Yr. Submit a Referral (*************************************************************************************************************************************** **Can't find the right opportunity?** Join our Talent Community (********************************************************** or Language Services Talent Community (******************************************************** and be among the first to discover exciting new possibilities! **Location** _US-_ **ID** _103896_ **Category** _Marketing_ **Position Type** _Full-Time Salary Exempt_ **Remote** _Yes_ **Clearance Required** _None_
    $60k-70k yearly 2d ago
  • Senior Manager, Events Marketing

    Psi Services LLC 4.5company rating

    Marketing specialist job in Olathe, KS

    Job Description Title: Sr. Events Marketing Manager Salary: $125K About PSI We are PSI Services. We power world leading tests. Delivered with trusted science and the very best test taker experience. PSI supports test-takers on their journey to pursuing dreams and gaining certifications that are important to them. They believe that their dreams are worth working for; that their dreams are worth the effort. And we believe that too. This is our core purpose, to empower people to achieve their dreams. We do this by being the best provider of workforce solutions, which foster both technology and science to deliver the best solutions for our test takers. We are searching for top talent to join our PSI team and help grow our products and services. We have a creative, supportive and inclusive culture where we empower people in their careers to be their authentic self and make the most of their great talent. At PSI, we are committed to helping people meet their potential and we believe that promoting diversity, equity and inclusion is critical to our success. That's why you'll find these ideals are intrinsic to our company culture and applied throughout the employee lifecycle. Learn more about what we do at: ************************* About the Role The Senior Events Marketing Manager leads the unified events strategy and execution across the entire ETS enterprise, encompassing all business units including ETS Solutions, Education, Research Institute and Global Mobility. This role provides comprehensive oversight of the global event portfolio, ensuring a coordinated, efficient, and high-impact approach to conferences, exhibitions, proprietary events, sponsorships, and strategic activations. As the most senior events leader across the enterprise, this role manages and develops multiple event specialists, including direct line management of two Event Heads responsible for business-unit-specific event delivery. The Senior Events Marketing Manager is accountable for creating consistent processes, aligning event standards across teams, and ensuring all event programs contribute to broader business, brand, and commercial goals. This full-time role operates flexibly Monday through Friday, with occasional evening or weekend work required based on the event calendar. Regular domestic and international travel should be expected to support enterprise events and stakeholder engagement. Role Responsibilities Enterprise Leadership & Strategy • Serve as the enterprise lead for the development and delivery of the annual events roadmap across all ETS and PSI business units. • Oversee the full portfolio of global events, ensuring prioritisation, alignment to corporate strategy, and optimisation for reach, impact, and ROI. • Partner with executive and senior leaders across ETS and PSI to ensure event strategies support organisational priorities, brand positioning, and commercial objectives. • Maintain a strategic view of all events to avoid duplication, maximise efficiencies, and elevate the organisation's presence across global markets. Team Leadership & Cross-Unit Management • Provide direct management to two Event Heads responsible for business-unit-specific event streams, ensuring effective planning, execution, and evaluation. • Build capability across the distributed event teams, promoting best practices and shared standards. • Lead full employee lifecycle responsibilities for event team members including recruitment, onboarding, performance management, coaching, and development. • Create a culture of collaboration, excellence, and continuous improvement across all event functions. Event Governance, Planning & Delivery • Establish and maintain unified systems, frameworks, and workflows for planning, executing, and reporting on events across the enterprise. • Oversee end-to-end planning, including scheduling, logistics, requirements gathering, branding, content planning, and stakeholder management. • Secure exhibition space, sponsorships, and speaking opportunities at strategic events globally. • Maintain accurate documentation and operational oversight of budgets, expenditures, vendor contracts, logistics, collateral, and deliverables for all events. • Ensure the enterprise maintains a strong, consistent, brand-led presence at sponsored and proprietary events. Budgeting, Reporting & ROI • Lead the development, management, and optimisation of the enterprise-wide events budget. • Implement consistent ROI measurement frameworks to track performance and value, and report back to leadership on outcomes, insights, and recommendations. • Provide detailed forecasting, cost analysis, and budget reconciliation for all events. • Ensure event activities are continually improved through data-driven insights. Stakeholder Collaboration & Communication • Work closely with marketing, product, commercial, thought leadership, communications, and research teams across ETS and PSI to align event narratives. • Coordinate cross-functional input on event strategy, messaging, content, collateral, and post-event communications. • Partner with vendors, agencies, and venues to deliver high-quality event experiences. • Communicate event plans, dependencies, and updates clearly across all levels of the organisation. Innovation & Best Practice • Stay informed on emerging trends in event experience, experiential marketing, digital event technology, and audience engagement. • Recommend and implement new approaches, tools, and techniques to enhance event performance and attendee experience. • Support the creation of innovative, high-impact proprietary events that differentiate ETS and PSI. Knowledge, Skills and Experience Requirements • Bachelor's degree in marketing, business, communications, media, event management, or related field. • Proven experience leading enterprise-level event programs across multiple business units or complex organisations. • Experience managing managers or senior-level event specialists, ideally with multi-team oversight. • Extensive experience planning, managing, and delivering large-scale conferences, exhibitions, and proprietary events. • Demonstrated ability to manage and optimise large event budgets, including ROI analysis. Role Profile Senior Events • Strong working knowledge of project management principles and tools (e.g. Monday.com, Asana, HubSpot, Teams, WebEx, CRM systems). • Proficiency in Microsoft Office, including Excel, Word, and PowerPoint. • Ability to collaborate with diverse stakeholders, influence decisions, and align cross-functional teams. • Experience in the assessment, education, or professional certification industries preferred. Benefits & Culture At PSI, our culture is to be transparent and fair. That's why all of our roles have been benchmarked at a competitive rate against the local market they are based in. To be transparent all of our adverts now include the salary so you can see if we align with your expectations when looking for your next role. In addition to a competitive salary, we offer a comprehensive benefits package and supportive culture when you join us. This includes; 401k/Pension/Retirement Plan - with country specific employer % Enhanced PTO/Annual Leave Medical insurance - country specific Dental, Vision, Life and Short Term Disability for US Flexible Spending Accounts - for the US Medical Cashback plan covering vision, dental and income protection for UK Employee Assistance Program Commitment and understanding of work/life balance A culture of embracing wellness, including regular global initiatives Access to supportive and professional mechanisms to help you plan for your future Volunteer Day and a culture of giving back to our community and industry through volunteering opportunities
    $125k yearly 5d ago
  • Marketing Specialist

    DH Pace 4.3company rating

    Marketing specialist job in Olathe, KS

    Job Description Why DH Pace? The DH Pace Company is a family-owned and privately held business with annual sales over $1 billion through 60+ offices located across the continental United States. The Company is an industry leader in the distribution, installation, maintenance, and repair of a complete range of commercial, industrial, and residential door, docking and security products. In 2026, DH Pace is celebrating its 100th anniversary in business. DH Pace Company, Inc. is searching for a Digital Marketing Specialist to join our growing team in Olathe, KS! This person will manage website content, improve SEO, build customer email marketing campaigns, work with social media posts, and consult on paid ad campaigns through all search engines. Job Responsibilities: Deliver relevant and actionable analytic data to understand opportunities for increasing search relevancy, keyword research, optimization, tagging, website traffic and performance metrics Manage content, tags, and metadata for multiple websites across various brands while driving SEO continued improvement Execute tests, collect and analyze data, and identify trends and insights to achieve maximum ROI in all digital marketing campaigns Track, report, and analyze website, social media, app, eCommerce and PPC analytics across multiple platforms Manage eCommerce (Adobe Commerce) content and track customer actions while making UX and UI recommendations for site improvements Consult, build, track and provide feedback for all customer email marketing campaigns Monitor, report, and communicate with leadership on best practices, strategies, performance, and recommendations for digital initiatives Synthesize complex technical content into compelling actionable content that produces high response and optimal search rates Other responsibilities as assigned Job Qualifications: Bachelor's degree preferred Working knowledge of Google Analytics, Wordpress, and Adobe Commerce preferred. Strong analytical and reporting skills Ability to write content, copy and message in a variety of styles, voices and tones, and adaptable to different target audiences, product categories and branding initiatives Our benefit offerings include: Medical, dental, and vision options: Available on the 1st day of the month following your start date! Paid time off plan: 13 days accrued annually during your 1st year; 16 days accrued during your 2nd year! Paid Holidays: New Years Day, Memorial Day, Independence Day, Labor Day, Thanksgiving Day, Christmas Day Floating Holidays: Up to 2 floating holidays per year Competitive compensation: Including annual performance evaluations! 401k retirement plan: Including an employer match! Company paid: Life insurance, short-term disability, & long-term disability and more! Successful completion of references, employment verifications, background check, drug screen, and driving record (if applicable) required in advance of hire. DH Pace Company, Inc. does not accept unsolicited resumes from search firms or agencies. Any resume submitted to any employee of DH Pace Company, Inc. without a prior written search agreement will be considered unsolicited and the property of DH Pace Company, Inc. Please, no phone calls or emails. Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)
    $39k-57k yearly est. 6d ago
  • Digital Marketing Specialist

    Blue Cross and Blue Shield of Kansas 4.4company rating

    Marketing specialist job in Topeka, KS

    The Digital Marketing Specialist supports the planning, execution and optimization of email campaigns and other email communications. This role partners closely with the Customer Experience and Marketing teams, as well as other teams across the organization. They will ensure clarity and simplicity on content for members, internal and external communications and additional audiences. They will support content needs for customer experience initiatives (including but not limited to education, internal and external communications, and digital interactions) as well as serve as subject matter expert for Salesforce Marketing Cloud (including but not limited to building emails and marketing campaigns, setup automation and journeys, import and clean up data extensions, manage shared folders and assets across various business units as well as providing assistance with and quality assurance of the Marketing Cloud platform. "This position is eligible to work onsite, remote or hybrid (9 or more days a month on site) in accordance with our Telecommuting Policy. Applicants must reside in Kansas or Missouri or be willing to relocate as a condition of employment." Are you ready to make a difference? Choose to work for one of the most trusted companies in Kansas. Why Join Us * Make a Positive Impact: Your work will directly contribute to the health and well-being of Kansans. * Family Comes First: Total rewards package that promotes the idea of family first for all employees. * Professional Growth Opportunities: Advance your career with ongoing training and development programs. * Dynamic Work Environment: Collaborate with a team of passionate and driven individuals. * Trust: Work for one of the most trusted companies in Kansas * Stability: 80 years of commitment, compassion and community Compensation $27.08 - $33.80 hourly Non-Exempt 13 * Blue Cross and Blue Shield of Kansas offers excellent competitive compensation with the goal of retaining and growing talented team members. The compensation range for this role is a good faith estimate, it is estimated based on what a successful candidate might be paid. All offers presented to candidates are carefully reviewed to ensure fair, equitable pay by offering competitive wages that align with the individual's skills, education, experience, and training. The range may vary above or below the stated amounts. What you'll do * Develop and implement digital marketing strategies to support business objectives. * Manage and execute email campaigns based on stakeholder needs and marketing calendar. * Build new journeys, update existing journeys, A/B testing, and deploy emails in Salesforce Marketing Cloud. * Optimize email campaigns for deliverability, mobile rendering (responsive), and best possible open rates. * Assist in design and content creation for email communications. * Lay out campaign workflows, including validation rules, triggers, alerts, and automated responses. * Tag and code content and links for tracking against a cross-channel environment. * Acts as a liaison and represents CX and the voice of the customer in cross-departmental meetings and committees. * This position requires the utmost accuracy to ensure that the correct target audiences are reached to include when to omit government groups and programs. What you need Knowledge/Skills/Abilities * Outstanding written communication skills including editing of written content for internal and external audiences * Proven track record of creating innovative and interactive content * Understanding of human-centered design and user experience principles * Deeply skilled at project strategy, cross-department collaboration, and the ability to execute in high pressure moments * Ability to manage work requests from multiple sources, outside of direct line of reporting * Proven ability to utilize the following software: Microsoft Office products (Outlook, Word, PowerPoint, Teams, Excel, Sharepoint), Salesforce Marketing Cloud/Exact Target (Email Studio, Journey Builder, Ad Studio, Automation Studio, etc.) Education and Experience * High school diploma or GED required; bachelor's degree in business administration, computer science, marketing, journalism, strategic communications or similar fields of study, preferred * 0-2 years of experience in digital marketing or related role * B2B and/or B2C marketing in the health insurance industry, preferred * Functional knowledge of Salesforce Marketing Cloud architecture and understanding of the wider Salesforce ecosystem * Knowledge and experience with AMP Script, HTML, and CSS in support of creating journey and email templates Benefits & Perks * Base pay is only one component of your competitive Total Rewards package * Incentive pay program (EPIP) * Health/Vision/Dental insurance * 6 weeks paid parental leave for new mothers and fathers * Fertility/Adoption assistance * 2 weeks paid caregiver leave * 5% 401(k) plan matching * Tuition reimbursement * Health & fitness benefits, discounts and resources Our Commitment to Connection and Belonging At Blue Cross and Blue Shield of Kansas, we are committed to fostering a culture of connection and belonging, where mutual respect is at the foundation of our workplace. We provide equal employment opportunities to all individuals, regardless of race, color, religion, belief, sex, pregnancy (including childbirth, lactation, and related medical conditions), national origin, age, physical or mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military or veteran status, family or parental status, or any other characteristic protected by applicable law. Blue Cross and Blue Shield of Kansas conducts pre-employment drug screening, criminal conviction check, employment verifications and education as part of a conditional offer of employment.
    $27.1-33.8 hourly 15d ago
  • Marketing Specialist

    Captura Hall

    Marketing specialist job in Kansas City, MO

    Marketing Specialist - Captura Hall : Captura Hall is a dynamic marketing agency focused on creativity, innovation, and delivering impactful campaigns. We thrive on turning ideas into unforgettable experiences and building strong client relationships. Job Description: As a Marketing Specialist at Captura Hall, you will have the opportunity to bring your creative ideas and marketing expertise to the table. Working alongside our dynamic marketing team, you will play a crucial role in developing and executing marketing strategies to promote our brand and products. From social media campaigns to targeted email marketing, you will be responsible for driving our message and growing our customer base. Responsibilities: - Develop and implement marketing strategies to increase brand awareness and promote sales - Conduct market research to identify new trends and opportunities - Create engaging and visually appealing content for social media platforms - Collaborate with the design team to create compelling visuals for marketing campaigns - Maintain and update the company's website and online presence - Plan and execute email marketing campaigns, utilizing customer segmentation and personalized messaging - Monitor and analyze the performance of marketing initiatives, making recommendations for improvement - Stay up-to-date with industry trends and competitors' activities to adapt strategies accordingly Requirements: - Bachelor's degree in marketing, business, or a related field - Strong understanding of social media platforms and their marketing capabilities - Excellent written and verbal communication skills - Proficient in Adobe Creative Suite and Microsoft Office - Knowledge of SEO and Google Analytics - Self-motivated and ability to work in a fast-paced environment - Passion for home decor and sustainability is a plus This is an exciting opportunity to join a growing company and make a positive impact on our customer base. If you are a creative thinker, with a passion for marketing, and ready to take on new challenges, we want to hear from you!
    $36k-58k yearly est. 60d+ ago
  • Digital Marketing Specialist

    McCowngordon Construction

    Marketing specialist job in Kansas City, MO

    People love to work here, plain and simple.It's easy to love your job when you're surrounded by driven, passionate leaders. We show up every day and give it our all; not because we have to, but because we want to. Executes digital marketing initiatives to support corporate marketing strategy. Works with internal clients, the marketing team and external vendor partners to deliver cohesive consistent and quality work while adhering to McCownGordon brand standards. Assists with strategy, planning and execution of social and other digital media work, collaborating with external resources when needed. Plans, manages and writes content for the website, email marketing materials, digital ads and social media channels, communicating company values, mission, culture and expertise to internal and external audiences. PRIMARY RESPONSIBILITIES Social Media Planning Collaborates with marketing team to plan social media content, including a mix of evergreen and current thought leadership along with news and posts highlighting our people, projects, culture and customers. Works with internal departments, business resource groups and committees to identify compelling social media content related to their initiatives and areas of expertise that help elevate the McCownGordon brand and its associates. Maintains annual social media calendar and conducts regular editorial planning meetings. Monitors social media trends, optimizes content and recommends best practices. Tracks social media metrics and recommends content to produce higher engagement and achieve Key Performance Metrics (KPIs). Social Media Execution Creates and writes social media content to support specific, targeted marketing campaigns working in conjunction with the marketing team, sharing with business leaders and encouraging posting to personal social pages. Develops social media content using Canva or another design program and works with the marketing team, committees, external vendor partners and other stakeholders to ensure posts reflect our brand voice, corporate messaging and exacting standards. Shoots and shares videos via posts, stories, reels, etc., including sharing internally, as appropriate, by working with the internal communications team. Provides social media guidance and training to McCownGordon associates active on social media by coaching them on dos and don'ts and ensuring they represent our high brand standards and commitment to safety. Digital Marketing Execution Helps schedule, write and place digital advertising, including Facebook, LinkedIn, Google and other ads, including working with the digital marketing leader and graphic designer. Serves as a website specialist by posting news stories, videos and other content, as needed, and leveraging web content on social media. Monitors ad performance, recommends best practices and adjusts digital ads, as needed, to ensure success. Helps create engaging content for digital initiatives, such as website pages and updates, thought leadership, email marketing content, etc., working together with the marketing team and business units. Assists with development of clear documentation on procedures for effective use of internal digital media platforms and channels. Marketing Execution Remains current with digital and social media, as well as other related technology trends and industry developments. Maintains social media overview in Clickup (or other project management solution) to provide self-serve data to the marketing team allowing them to report on campaigns and other marketing initiatives incorporating social campaigns or video tactics. Helps maintain marketing photography database by gathering information, entering it into the CRM, and updating, when necessary. Organizes digital media assets to ensure easy access and use for other marketing team members. Participates in other projects and support activities, as assigned. MINIMUM QUALIFICATIONS Bachelor's degree in journalism, communications, advertising, public relations, marketing or related field, or equivalent combination of education, training, and experience. Minimum of 1-3 years in digital marketing or communications. Knowledge of web analytic tools such as Google Ads, Meta Business Suite and LinkedIn. Familiarity with paid social media platforms, primarily LinkedIn and Facebook. Strong verbal and written communications skills. Proficiency in Microsoft computer applications. Ability to work in a fast-paced, deadline-driven environment with simultaneous projects. Works productively and efficiently, balanced with a high-level of quality. Excellent organization/planning/time management skills. WORKING CONDITIONS The position requires work in an office environment. Note: This reflects a summary of the job and does not prescribe or restrict the responsibilities that may be assigned. The job description is subject to change at any time. Equal Opportunity Employer/Minorities/Females/Disabled/Veterans
    $43k-60k yearly est. Auto-Apply 51d ago

Learn more about marketing specialist jobs

How much does a marketing specialist earn in Lawrence, KS?

The average marketing specialist in Lawrence, KS earns between $30,000 and $71,000 annually. This compares to the national average marketing specialist range of $36,000 to $82,000.

Average marketing specialist salary in Lawrence, KS

$46,000
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