Marketing support representative vs retention representative

The differences between marketing support representatives and retention representatives can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a marketing support representative, becoming a retention representative takes usually requires 6-12 months. Additionally, a retention representative has an average salary of $50,753, which is higher than the $41,532 average annual salary of a marketing support representative.

The top three skills for a marketing support representative include customer service, trade shows and customer satisfaction. The most important skills for a retention representative are product knowledge, customer service, and outbound calls.

Marketing support representative vs retention representative overview

	Marketing Support Representative	Retention Representative
Yearly salary	$41,532	$50,753
Hourly rate	$19.97	$24.40
Growth rate	19%	-4%
Number of jobs	143,575	220,352
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 78%	Bachelor's Degree, 37%
Average age	37	40
Years of experience	6	12

Marketing support representative vs retention representative salary

Marketing support representatives and retention representatives have different pay scales, as shown below.

	Marketing Support Representative	Retention Representative
Average salary	$41,532	$50,753
Salary range	Between $25,000 And $67,000	Between $40,000 And $63,000
Highest paying City	-	San Francisco, CA
Highest paying state	-	California
Best paying company	-	Forward
Best paying industry	-	Technology

Differences between marketing support representative and retention representative education

There are a few differences between a marketing support representative and a retention representative in terms of educational background:

	Marketing Support Representative	Retention Representative
Most common degree	Bachelor's Degree, 78%	Bachelor's Degree, 37%
Most common major	Business	Business
Most common college	-	-

Marketing support representative vs retention representative demographics

Here are the differences between marketing support representatives' and retention representatives' demographics:

	Marketing Support Representative	Retention Representative
Average age	37	40
Gender ratio	Male, 33.9% Female, 66.1%	Male, 38.5% Female, 61.5%
Race ratio	Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 9.6% White, 67.7% American Indian and Alaska Native, 0.1%	Black or African American, 11.7% Unknown, 5.4% Hispanic or Latino, 21.1% Asian, 6.1% White, 54.9% American Indian and Alaska Native, 0.7%
LGBT Percentage	10%	7%

Differences between marketing support representative and retention representative duties and responsibilities

Marketing support representative example responsibilities.

Achieve real growth successes employing attentive needs base services and business development campaigns utilizing amass network of legal and healthcare professionals.
Prepare meeting presentation books using PowerPoint and maintain participant information spreadsheets, expense reports, and event agendas.
Review and respond to proposal requests (RFP's) from prospective clients.
Assist with the acquisition and retention of clients through RFP s and B2B sales.
Maintain an effective working knowledge of network infrastructure and utilize that knowledge to effectively troubleshoot components to resolve customer relate issues.
Achieve real growth successes employing attentive needs base services and business development campaigns utilizing amass network of legal and healthcare professionals.

Retention representative example responsibilities.

Prepare proposals and analysis for county Medicaid facilitators to educate regarding available manage care programs.
Demonstrate superb organizational and multitasking abilities
Demonstrate superb organizational and multitasking abilities

Marketing support representative vs retention representative skills

Common marketing support representative skills

Customer Service, 20%
Trade Shows, 10%
Customer Satisfaction, 6%
Sales Support, 5%
Order Processing, 3%
Event Planning, 3%

Common retention representative skills

Product Knowledge, 22%
Customer Service, 15%
Outbound Calls, 7%
CSG, 5%
Customer Retention, 4%
Customer Accounts, 4%

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Marketing Support Representative
Marketing Support Representative vs Retention Representative

Updated January 8, 2025

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