Marketing team member vs marketing program manager

The differences between marketing team members and marketing program managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a marketing team member and a marketing program manager. Additionally, a marketing program manager has an average salary of $86,807, which is higher than the $28,893 average annual salary of a marketing team member.

The top three skills for a marketing team member include wine, facebook and instagram. The most important skills for a marketing program manager are digital marketing, project management, and marketing campaigns.

Marketing team member vs marketing program manager overview

	Marketing Team Member	Marketing Program Manager
Yearly salary	$28,893	$86,807
Hourly rate	$13.89	$41.73
Growth rate	10%	10%
Number of jobs	222,235	173,228
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 81%	Bachelor's Degree, 78%
Average age	39	39
Years of experience	10	10

Marketing team member vs marketing program manager salary

Marketing team members and marketing program managers have different pay scales, as shown below.

	Marketing Team Member	Marketing Program Manager
Average salary	$28,893	$86,807
Salary range	Between $23,000 And $36,000	Between $64,000 And $116,000
Highest paying City	-	San Francisco, CA
Highest paying state	-	California
Best paying company	-	Meta
Best paying industry	-	Transportation

Differences between marketing team member and marketing program manager education

There are a few differences between a marketing team member and a marketing program manager in terms of educational background:

	Marketing Team Member	Marketing Program Manager
Most common degree	Bachelor's Degree, 81%	Bachelor's Degree, 78%
Most common major	Business	Business
Most common college	University of Georgia	University of Georgia

Marketing team member vs marketing program manager demographics

Here are the differences between marketing team members' and marketing program managers' demographics:

	Marketing Team Member	Marketing Program Manager
Average age	39	39
Gender ratio	Male, 41.6% Female, 58.4%	Male, 38.7% Female, 61.3%
Race ratio	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	10%

Differences between marketing team member and marketing program manager duties and responsibilities

Marketing team member example responsibilities.

Manage Instagram account during events through behind-the-scenes Instagram stories.
Manage all benefits and payroll administration, including analyzing plans and making recommendations for plan design changes.
Manage a team of marketing professionals delivering customize program communications throughout the distribution channel including POS and consumer materials.
Set up & run a table at the Florida, NY farmer's market & sell soap
Post biweekly images on Instagram.
Promote brand awareness through SEO optimization and attractive web design.

Marketing program manager example responsibilities.

Achieve designation as a center of excellence with manage care organizations, Medicare and Medicaid.
Manage RFP solicitation and response process.
Manage multiple initiatives using digital media, SEM, social media, inbound marketing and content distribution channels.
Manage MarCom programs with $250K annual budget for Philips HeartStart automate external defibrillator (a) business unit.
Manage major CRM implementation project for global aerospace company.
Lead marketing operations include integrating and administering Salesforce, HubSpot, InsideSales.com, and RainKing processes and mechanics.

Marketing team member vs marketing program manager skills

Common marketing team member skills

Wine, 63%
Facebook, 5%
Instagram, 3%
Twitter, 3%
Market Research, 2%
Community Outreach, 2%

Common marketing program manager skills

Digital Marketing, 14%
Project Management, 7%
Marketing Campaigns, 6%
B2B Marketing, 5%
Integrated Marketing, 5%
Salesforce, 3%

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Executive Management Industry
Marketing Team Member
Marketing Team Member vs Marketing Program Manager

Updated January 8, 2025

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