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Media executive vs product manager

The differences between media executives and product managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a media executive and a product manager. Additionally, a product manager has an average salary of $111,729, which is higher than the $76,792 average annual salary of a media executive.

The top three skills for a media executive include facebook, instagram and twitter. The most important skills for a product manager are product management, QA, and product strategy.

Media executive vs product manager overview

Media ExecutiveProduct Manager
Yearly salary$76,792$111,729
Hourly rate$36.92$53.72
Growth rate10%10%
Number of jobs90,093125,678
Job satisfaction-5
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 72%
Average age3939
Years of experience1010

Media executive vs product manager salary

Media executives and product managers have different pay scales, as shown below.

Media ExecutiveProduct Manager
Average salary$76,792$111,729
Salary rangeBetween $33,000 And $176,000Between $81,000 And $152,000
Highest paying City-San Francisco, CA
Highest paying state-California
Best paying company-Meta
Best paying industry-Retail

Differences between media executive and product manager education

There are a few differences between a media executive and a product manager in terms of educational background:

Media ExecutiveProduct Manager
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 72%
Most common majorCommunicationBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Media executive vs product manager demographics

Here are the differences between media executives' and product managers' demographics:

Media ExecutiveProduct Manager
Average age3939
Gender ratioMale, 40.9% Female, 59.1%Male, 65.3% Female, 34.7%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between media executive and product manager duties and responsibilities

Media executive example responsibilities.

  • Manage company website including photography of all images, update images and information as necessary.
  • Boost ads for certain target audiences on Facebook.
  • Prepare and deliver effective monthly reports to prove ROI.
  • Optimize user experience to increase registration and purchase by analyzing key performance indicators and A/B testing results to refine acquisition funnel.
  • Organize and run several events in the community to communicate company information.

Product manager example responsibilities.

  • Lead collaborative efforts within the PMO, vendors, customers, and internal stakeholders.
  • Manage developers accountable for coding, database development, UI implementation, and system architecture.
  • Manage inventory service levels / overstocks /defective inventory and supplier buy-in opportunities to maximize ROI.
  • Lead customization of the company's administrative SaaS software solution by defining features and functionality for internal/external stakeholder teams.
  • Lead weekly meetings between engineering, sales/marketing, and QA departments to facilitate communication, collaboration and resolution of product issues.
  • Handle design and specification of administration system requirements to efficiently manage, operate, and support client API configurations and sessions.
  • Show more

Media executive vs product manager skills

Common media executive skills
  • Facebook, 11%
  • Instagram, 10%
  • Twitter, 9%
  • YouTube, 7%
  • Press Releases, 6%
  • Media Planning, 4%
Common product manager skills
  • Product Management, 11%
  • QA, 5%
  • Product Strategy, 5%
  • Project Management, 4%
  • Market Research, 4%
  • User Stories, 4%

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