Merchandise analyst vs marketing analyst

Differences between merchandise analyst and marketing analyst duties and responsibilities

Merchandise analyst example responsibilities.

• Manage a team of allocation analysts who distribute fashion jewelry to more than a thousand stores
• Analyze and forecast sales, manage inventory levels and determine distribution strategy to all Marshalls stores.
• Manage and maintain the OTB for specific departments by preparing forecasts, evaluating performance, and maximizing profitability while minimizing liabilities.
• Allocate product to the appropriate stores using JDA system.
• Analyze and allocate for women's intimate apparel, and accessories.
• Analyze historical POS to create seasonal profiles for all items, allowing the system to more efficiently predict seasonal trends.
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Marketing analyst example responsibilities.

• Train users; manage change requests/defects, UAT, and provide post production support.
• Manage and guide online and offline marketing campaign set-up and A/B testing process to drive campaign success and increase revenue.
• Serve in a consultative role to clients working with their webmasters to discuss the use of HTML to achieve total compliance.
• Manage company PPC accounts for a variety of divisions including keyword research and analysis, bid adjustment, and ad testing.
• Investigate questionable sales leads within SalesForce.com.
• Manage multiple SQL databases and deliver data analysis and business reports.
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