Post job

Merchandising specialist vs field merchandiser

The differences between merchandising specialists and field merchandisers can be seen in a few details. Each job has different responsibilities and duties. Additionally, a merchandising specialist has an average salary of $32,920, which is higher than the $31,495 average annual salary of a field merchandiser.

The top three skills for a merchandising specialist include customer service, sales floor and cash handling. The most important skills for a field merchandiser are sales floor, store management, and store associates.

Merchandising specialist vs field merchandiser overview

Merchandising SpecialistField Merchandiser
Yearly salary$32,920$31,495
Hourly rate$15.83$15.14
Growth rate4%1%
Number of jobs49,769115,632
Job satisfaction5-
Most common degreeBachelor's Degree, 52%Bachelor's Degree, 49%
Average age4040
Years of experience--

What does a merchandising specialist do?

A merchandising specialist is responsible for managing the promotion of the business' products, arranging creative displays both on the physical store and company website to attract consumers on purchasing the products to generate revenues and increase profitability. Merchandising specialists assist in the development of marketing campaigns, as well as facilitating promotional offers on different communication channels. They also monitor stock inventories, analyze pricing structures, and adjust selling strategies by researching the current market trends, identifying business opportunities to meet customers' demands, and improve the negotiation process.

What does a field merchandiser do?

A field merchandiser is in charge of distributing and selling a company's products in retail stores and similar establishments. Their responsibilities include offering products and services to customers, devising sales strategies, developing sales programs and promotions, and maintaining a clear and active communication line with retailers. They must also arrange product displays to attract customers, remove damaged or expired goods, and even conduct product demonstrations. Moreover, a field merchandiser must produce regular sales and progress reports, coordinating with managers should there be any problems.

Merchandising specialist vs field merchandiser salary

Merchandising specialists and field merchandisers have different pay scales, as shown below.

Merchandising SpecialistField Merchandiser
Average salary$32,920$31,495
Salary rangeBetween $22,000 And $47,000Between $24,000 And $40,000
Highest paying CityCupertino, CAUnion City, CA
Highest paying stateCaliforniaCalifornia
Best paying companyAppleFruit of the Loom
Best paying industryManufacturingManufacturing

Differences between merchandising specialist and field merchandiser education

There are a few differences between a merchandising specialist and a field merchandiser in terms of educational background:

Merchandising SpecialistField Merchandiser
Most common degreeBachelor's Degree, 52%Bachelor's Degree, 49%
Most common majorBusinessBusiness
Most common college--

Merchandising specialist vs field merchandiser demographics

Here are the differences between merchandising specialists' and field merchandisers' demographics:

Merchandising SpecialistField Merchandiser
Average age4040
Gender ratioMale, 43.5% Female, 56.5%Male, 42.4% Female, 57.6%
Race ratioBlack or African American, 8.5% Unknown, 5.1% Hispanic or Latino, 13.8% Asian, 5.3% White, 66.7% American Indian and Alaska Native, 0.5%Black or African American, 8.5% Unknown, 5.1% Hispanic or Latino, 13.8% Asian, 5.3% White, 66.7% American Indian and Alaska Native, 0.5%
LGBT Percentage17%17%

Differences between merchandising specialist and field merchandiser duties and responsibilities

Merchandising specialist example responsibilities.

  • Work within OPEX budget to achieve company goals.
  • Manage the products for service companies in Kroger stores, PoG, doing resets.
  • Manage the distribution of POS items as assigned to the region to create brand affinity.
  • Verify and manage data for the weekly store ads which includes UPC verification, item description and ad pricing.
  • Lead seasonal consolidation/re-assortment of own consignment estate jewelry to strengthen merchandise productivity by door.
  • Check in drop shipments, truck shipments, and GEO shuttles.
  • Show more

Field merchandiser example responsibilities.

  • Diagnose production problem and work with suppliers to present alternatives to both parties to achieve KPI (key performance indicator).
  • Manage backroom/stock room inventory by organizing pallets, stacking and storing product inventory.
  • Insure proper POS placement and product merchandising of Epson printers, projectors, scanners, inks and papers.
  • Maintain proper inventory levels and ensure proper placement of POS materials.
  • Disassemble and construct wine and spirit departments for key accounts following detail product schematics.
  • Analyze click-through and conversion rates and other online KPI's utilizing Coremetrics.
  • Show more

Merchandising specialist vs field merchandiser skills

Common merchandising specialist skills
  • Customer Service, 28%
  • Sales Floor, 16%
  • Cash Handling, 7%
  • Cleanliness, 6%
  • Customer Satisfaction, 5%
  • Ladders, 5%
Common field merchandiser skills
  • Sales Floor, 26%
  • Store Management, 24%
  • Store Associates, 13%
  • Plan-O-Grams, 11%
  • Customer Service, 6%
  • End Caps, 6%

Browse arts, entertainment, sports, and media jobs