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Midwest regional manager vs regional marketing manager

The differences between midwest regional managers and regional marketing managers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 6-8 years to become a midwest regional manager, becoming a regional marketing manager takes usually requires 8-10 years. Additionally, a regional marketing manager has an average salary of $85,217, which is higher than the $70,024 average annual salary of a midwest regional manager.

The top three skills for a midwest regional manager include project management, account management and KPI. The most important skills for a regional marketing manager are digital marketing, integrated marketing, and marketing campaigns.

Midwest regional manager vs regional marketing manager overview

Midwest Regional ManagerRegional Marketing Manager
Yearly salary$70,024$85,217
Hourly rate$33.67$40.97
Growth rate5%10%
Number of jobs99,335115,987
Job satisfaction--
Most common degreeBachelor's Degree, 74%Bachelor's Degree, 78%
Average age4639
Years of experience810

What does a midwest regional manager do?

Midwest Regional Managers are responsible for growing a firm's market presence, leading operational efforts, developing client relationships, and coming up with ideas to strengthen business efforts in the region. They will be managing areas in the region namely, Illinois, Iowa, Kansas, Missouri, Michigan, Minnesota, Nebraska, Indiana, North and South Dakota, Ohio, and Wisconsin. Midwest Regional Managers in America make an estimated annual salary of $53,088 or $26 per hour. They should know the latest trends to develop effective business plans and find channels where it's easier to reach a lot of people.

What does a regional marketing manager do?

A Regional Marketing Manager plans and implements strategic marketing plans for an organization at a regional level. They analyze data, create recommendations, and write reports.

Midwest regional manager vs regional marketing manager salary

Midwest regional managers and regional marketing managers have different pay scales, as shown below.

Midwest Regional ManagerRegional Marketing Manager
Average salary$70,024$85,217
Salary rangeBetween $51,000 And $94,000Between $62,000 And $116,000
Highest paying CitySanta Clara, CASan Francisco, CA
Highest paying stateCaliforniaCalifornia
Best paying companyAvanadeAbbVie
Best paying industryTransportationConstruction

Differences between midwest regional manager and regional marketing manager education

There are a few differences between a midwest regional manager and a regional marketing manager in terms of educational background:

Midwest Regional ManagerRegional Marketing Manager
Most common degreeBachelor's Degree, 74%Bachelor's Degree, 78%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Georgia

Midwest regional manager vs regional marketing manager demographics

Here are the differences between midwest regional managers' and regional marketing managers' demographics:

Midwest Regional ManagerRegional Marketing Manager
Average age4639
Gender ratioMale, 74.7% Female, 25.3%Male, 54.5% Female, 45.5%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage7%10%

Differences between midwest regional manager and regional marketing manager duties and responsibilities

Midwest regional manager example responsibilities.

  • Manage pipeline growth, forecasting, activity reporting and stage maturation utilizing online dedicate CRM.
  • Maintain chart of accounts and system reports in ERP system.
  • Supervise orders between distribution and OEM sales to avoid order conflicts.
  • Hire and train scientific recruiters, sales managers, onsite coordinators and administrators.
  • Develop practices in ERP software, open systems migrations, telephony, and LIMS.
  • Implement changes in NYC market to reduce compliance timeline prior to receipt of BP.
    • Show more

Regional marketing manager example responsibilities.

  • Coordinate and manage local grass roots marketing efforts to ensure delivery of the brand promise.
  • Direct and manage marketing/advertising in Midwest and Mid-Atlantic regions for a national company.
  • Manage activities calendar and campaign results reporting findings to upper executives and salesforce.
  • Manage online and social media efforts for regional locations including Facebook, website announcements and updates.
  • Develop promotions which heighten brand awareness and maximize ROI.
  • Exceed company sales goals that help propel Samsung into being the leading mobile handset manufacturer in the region.
    • Show more

Midwest regional manager vs regional marketing manager skills

Common midwest regional manager skills
  • Project Management, 19%
  • Account Management, 12%
  • KPI, 9%
  • Business Development, 9%
  • Sales Training, 7%
  • Gross Margin, 5%
Common regional marketing manager skills
  • Digital Marketing, 15%
  • Integrated Marketing, 6%
  • Marketing Campaigns, 5%
  • Project Management, 5%
  • ROI, 5%
  • Lead Generation, 4%

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Updated January 8, 2025

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