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Principal strategist vs marketing strategist

The differences between principal strategists and marketing strategists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a principal strategist and a marketing strategist. Additionally, a principal strategist has an average salary of $140,463, which is higher than the $80,033 average annual salary of a marketing strategist.

The top three skills for a principal strategist include cloud, architecture and product development. The most important skills for a marketing strategist are digital marketing, email marketing, and channel marketing.

Principal strategist vs marketing strategist overview

Principal StrategistMarketing Strategist
Yearly salary$140,463$80,033
Hourly rate$67.53$38.48
Growth rate10%10%
Number of jobs47,52989,543
Job satisfaction--
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 79%
Average age3939
Years of experience1010

Principal strategist vs marketing strategist salary

Principal strategists and marketing strategists have different pay scales, as shown below.

Principal StrategistMarketing Strategist
Average salary$140,463$80,033
Salary rangeBetween $97,000 And $201,000Between $53,000 And $119,000
Highest paying City-Harrisburg, PA
Highest paying state-Pennsylvania
Best paying company-McKinsey & Company Inc
Best paying industry-Technology

Differences between principal strategist and marketing strategist education

There are a few differences between a principal strategist and a marketing strategist in terms of educational background:

Principal StrategistMarketing Strategist
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 79%
Most common majorBusinessMarketing
Most common collegeUniversity of GeorgiaUniversity of Georgia

Principal strategist vs marketing strategist demographics

Here are the differences between principal strategists' and marketing strategists' demographics:

Principal StrategistMarketing Strategist
Average age3939
Gender ratioMale, 66.3% Female, 33.7%Male, 47.3% Female, 52.7%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between principal strategist and marketing strategist duties and responsibilities

Principal strategist example responsibilities.

  • Manage a team of three analysts to successfully execute on clients' Facebook marketing goals.
  • Train and mentore full-stack engineering teams in responsive HTML and CSS code.
  • Provide coding expertise using XML, HTML, Coldfusion, Java, and Javascript.
  • Develop and present topics at healthcare conferences and educational seminars as it relates to printing solutions.
  • Maintain detailed records and documentation in customer relationship management (CRM) system.

Marketing strategist example responsibilities.

  • Sole authority for evaluating, choosing, configuring, implementing, managing, and customizing CRM and training of all staff.
  • Lead CRM implementation from strategic definition and proposal through scoping, requirements and implementation.
  • Develop and manage strategic B2C and B2B integrate marketing plans leveraging digital and traditional marketing efforts.
  • Introduce test/control analysis methodology to measure lift and ROI for online lead generation campaigns.
  • Maintain accurate records and client account information through SalesForce.
  • Create strategic PowerPoint presentations about new product launches and customize it for every client meeting.
  • Show more

Principal strategist vs marketing strategist skills

Common principal strategist skills
  • Cloud, 25%
  • Architecture, 15%
  • Product Development, 11%
  • Project Management, 10%
  • HTML, 10%
  • ROI, 9%
Common marketing strategist skills
  • Digital Marketing, 11%
  • Email Marketing, 8%
  • Channel Marketing, 6%
  • Marketing Campaigns, 5%
  • Integrated Marketing, 5%
  • Project Management, 4%

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