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The differences between product managers and associate product managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a product manager and an associate product manager. Additionally, a product manager has an average salary of $111,729, which is higher than the $89,963 average annual salary of an associate product manager.
The top three skills for a product manager include product management, QA and product strategy. The most important skills for an associate product manager are product management, project management, and user stories.
| Product Manager | Associate Product Manager | |
| Yearly salary | $111,729 | $89,963 |
| Hourly rate | $53.72 | $43.25 |
| Growth rate | 10% | 10% |
| Number of jobs | 125,678 | 107,763 |
| Job satisfaction | 5 | - |
| Most common degree | Bachelor's Degree, 72% | Bachelor's Degree, 80% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A product manager is responsible for ensuring product development, providing the best marketing strategies, and effectively handling the sales and marketing team. Product managers' duties include monitoring the market trends and conditions, identifying business opportunities and plan initiatives, and collaborating the product launch process with the appropriate departments. A product manager is also responsible for generating ideas on improving product features, determining timetables and reasonable pricing, and analyzing product sales. A product manager must have excellent strategic and decision-making skills to contribute to its growth and profitability.
An associate product manager is someone who assists the product development teams in the development of new product features. The duties of an associate include formulation of product strategies, collection of quantitative product data, and interpretation of consumer feedback. The requirements to qualify for the position include a bachelor's degree in computer science, marketing, business management, or a related field, the ability to maintain strong customer relations, and excellent communication skills.
Product managers and associate product managers have different pay scales, as shown below.
| Product Manager | Associate Product Manager | |
| Average salary | $111,729 | $89,963 |
| Salary range | Between $81,000 And $152,000 | Between $65,000 And $122,000 |
| Highest paying City | San Francisco, CA | San Francisco, CA |
| Highest paying state | California | California |
| Best paying company | Meta | Meta |
| Best paying industry | Retail | Start-up |
There are a few differences between a product manager and an associate product manager in terms of educational background:
| Product Manager | Associate Product Manager | |
| Most common degree | Bachelor's Degree, 72% | Bachelor's Degree, 80% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between product managers' and associate product managers' demographics:
| Product Manager | Associate Product Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 65.3% Female, 34.7% | Male, 45.0% Female, 55.0% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |