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Product manager, mobile vs senior product marketing manager

The differences between product managers, mobile and senior product marketing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a product manager, mobile and a senior product marketing manager. Additionally, a product manager, mobile has an average salary of $132,437, which is higher than the $128,471 average annual salary of a senior product marketing manager.

The top three skills for a product manager, mobile include mobile development, product management and IOS. The most important skills for a senior product marketing manager are digital marketing, product management, and cloud.

Product manager, mobile vs senior product marketing manager overview

Product Manager, MobileSenior Product Marketing Manager
Yearly salary$132,437$128,471
Hourly rate$63.67$61.76
Growth rate10%10%
Number of jobs109,223168,205
Job satisfaction--
Most common degreeBachelor's Degree, 71%Bachelor's Degree, 73%
Average age3939
Years of experience1010

What does a product manager, mobile do?

Mobile Product Managers are responsible for leading the roadmap development and managing the execution of mobile applications into the marketplace. They are responsible for creating product roadmap strategies, directing the cross-functional team to assist in areas of monetization and features integration, and providing direction for user interface and user experience. They are responsible for writing requirement documents, leading design work, undertaking product testing, gathering user feedback, and setting performance metrics. Mobile Product Managers also oversee outbound marketing, quality assurance, product support, and user training. They manage release cycles and continuously drive product improvement reiterations.

What does a senior product marketing manager do?

A senior product marketing manager develops marketing projects and programs for new products, aiming to attract consumers and increase the brand value, which will translate into sales. They primarily have administrative duties such as making decisions, establishing schedules and guidelines, setting budgets and goals, delegating responsibilities among teams, and monitoring their progress, solving issues and concerns when any arise. They also lead the efforts to conduct market research and analyses, create marketing materials, and streamlining project requirements, all while implementing standards and regulations.

Product manager, mobile vs senior product marketing manager salary

Product managers, mobile and senior product marketing managers have different pay scales, as shown below.

Product Manager, MobileSenior Product Marketing Manager
Average salary$132,437$128,471
Salary rangeBetween $98,000 And $178,000Between $97,000 And $168,000
Highest paying CitySeattle, WASan Francisco, CA
Highest paying stateWashingtonCalifornia
Best paying companyGoogleRoku
Best paying industryHospitalityTechnology

Differences between product manager, mobile and senior product marketing manager education

There are a few differences between a product manager, mobile and a senior product marketing manager in terms of educational background:

Product Manager, MobileSenior Product Marketing Manager
Most common degreeBachelor's Degree, 71%Bachelor's Degree, 73%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Product manager, mobile vs senior product marketing manager demographics

Here are the differences between product managers, mobile' and senior product marketing managers' demographics:

Product Manager, MobileSenior Product Marketing Manager
Average age3939
Gender ratioMale, 77.5% Female, 22.5%Male, 63.7% Female, 36.3%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between product manager, mobile and senior product marketing manager duties and responsibilities

Product manager, mobile example responsibilities.

  • Lead creative team in development of mobile UI for optimize user experience.
  • Pioneer scrum-of-scrums meeting for aiding all stakeholders while managing offshore development and QA resources using agile methodology.
  • Lead cross-functional team in pioneering the application/game download ecosystem with the implementation of Java games and generating significant new revenue stream.
  • Design business logic for automation between services and tools to dynamically affect UX and drive KPIs.
  • Gather user feedback and develop objectives, KPIs, and targets to evaluate product and project success.
  • Improve monetization via UI and algorithmic optimizations.
  • Show more

Senior product marketing manager example responsibilities.

  • Coordinate and manage all aspects of GTM strategy with partners.
  • Lead VOC, KOL development for domestic and international market segments.
  • Lead development of program specific pricing models in collaboration with pricing strategies and product SME's.
  • Lead cross functional team through the successful implementation of an automate quote tool with integration to accounting program and sales CRM.
  • Define product requirements, manage development resources and interface with QA, documentation and marketing teams.
  • Translate business vision and strategy into operational tactics and build the organizational support and infrastructure need to achieve them.
  • Show more

Product manager, mobile vs senior product marketing manager skills

Common product manager, mobile skills
  • Mobile Development, 13%
  • Product Management, 8%
  • IOS, 6%
  • Product Roadmap, 5%
  • UI, 4%
  • Scrum, 4%
Common senior product marketing manager skills
  • Digital Marketing, 11%
  • Product Management, 8%
  • Cloud, 5%
  • Market Research, 4%
  • Integrated Marketing, 4%
  • Go-To-Market Strategy, 3%

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