Post job

Product manager, north america vs senior product marketing manager

The differences between product managers, north america and senior product marketing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a product manager, north america and a senior product marketing manager. Additionally, a senior product marketing manager has an average salary of $128,471, which is higher than the $124,308 average annual salary of a product manager, north america.

The top three skills for a product manager, north america include UI, product development and digital marketing. The most important skills for a senior product marketing manager are digital marketing, product management, and cloud.

Product manager, north america vs senior product marketing manager overview

Product Manager, North AmericaSenior Product Marketing Manager
Yearly salary$124,308$128,471
Hourly rate$59.76$61.76
Growth rate10%10%
Number of jobs119,261168,205
Job satisfaction--
Most common degreeBachelor's Degree, 73%Bachelor's Degree, 73%
Average age3939
Years of experience1010

What does a product manager, north america do?

Product managers of North America require skills in communication, technical expertise, business, research, marketing, and delegation. They will be called on to identify customer needs and more extensive business objectives that products and features will fulfill. Product managers will also convey what success will look like for a given product, and rally the team to make that vision a reality.

What does a senior product marketing manager do?

A senior product marketing manager develops marketing projects and programs for new products, aiming to attract consumers and increase the brand value, which will translate into sales. They primarily have administrative duties such as making decisions, establishing schedules and guidelines, setting budgets and goals, delegating responsibilities among teams, and monitoring their progress, solving issues and concerns when any arise. They also lead the efforts to conduct market research and analyses, create marketing materials, and streamlining project requirements, all while implementing standards and regulations.

Product manager, north america vs senior product marketing manager salary

Product managers, north america and senior product marketing managers have different pay scales, as shown below.

Product Manager, North AmericaSenior Product Marketing Manager
Average salary$124,308$128,471
Salary rangeBetween $88,000 And $173,000Between $97,000 And $168,000
Highest paying CitySan Francisco, CASan Francisco, CA
Highest paying stateRhode IslandCalifornia
Best paying companyMetaRoku
Best paying industryManufacturingTechnology

Differences between product manager, north america and senior product marketing manager education

There are a few differences between a product manager, north america and a senior product marketing manager in terms of educational background:

Product Manager, North AmericaSenior Product Marketing Manager
Most common degreeBachelor's Degree, 73%Bachelor's Degree, 73%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Product manager, north america vs senior product marketing manager demographics

Here are the differences between product managers, north america' and senior product marketing managers' demographics:

Product Manager, North AmericaSenior Product Marketing Manager
Average age3939
Gender ratioMale, 68.6% Female, 31.4%Male, 63.7% Female, 36.3%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between product manager, north america and senior product marketing manager duties and responsibilities

Product manager, north america example responsibilities.

  • Lead cross-functional team in pioneering the application/game download ecosystem with the implementation of Java games and generating significant new revenue stream.
  • Implement a full quality system within 2 years time meeting the standards of ISO 13485 : 2003 ..
  • Utilize SQL to support data-driven analysis and decision processes to inform project prioritization, assess feature effectiveness, and troubleshoot issues.
  • Plan brand launches from bottom up including incentives, sell sheets, program elements, executional elements and POS recommendations.

Senior product marketing manager example responsibilities.

  • Coordinate and manage all aspects of GTM strategy with partners.
  • Lead VOC, KOL development for domestic and international market segments.
  • Lead development of program specific pricing models in collaboration with pricing strategies and product SME's.
  • Lead cross functional team through the successful implementation of an automate quote tool with integration to accounting program and sales CRM.
  • Define product requirements, manage development resources and interface with QA, documentation and marketing teams.
  • Translate business vision and strategy into operational tactics and build the organizational support and infrastructure need to achieve them.
  • Show more

Product manager, north america vs senior product marketing manager skills

Common product manager, north america skills
  • UI, 28%
  • Product Development, 19%
  • Digital Marketing, 15%
  • Project Management, 7%
  • Product Line, 3%
  • ROI, 2%
Common senior product marketing manager skills
  • Digital Marketing, 11%
  • Product Management, 8%
  • Cloud, 5%
  • Market Research, 4%
  • Integrated Marketing, 4%
  • Go-To-Market Strategy, 3%

Browse executive management jobs