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Retail sales representative vs business sales representative

The differences between retail sales representatives and business sales representatives can be seen in a few details. Each job has different responsibilities and duties. Additionally, a business sales representative has an average salary of $58,288, which is higher than the $37,907 average annual salary of a retail sales representative.

The top three skills for a retail sales representative include retail sales, retail store and POS. The most important skills for a business sales representative are business sales, customer accounts, and customer service.

Retail sales representative vs business sales representative overview

Retail Sales RepresentativeBusiness Sales Representative
Yearly salary$37,907$58,288
Hourly rate$18.22$28.02
Growth rate-4%
Number of jobs391,763226,438
Job satisfaction--
Most common degreeBachelor's Degree, 58%Bachelor's Degree, 68%
Average age4147
Years of experience-4

What does a retail sales representative do?

A retail salesperson's responsibility is to sell products and provide necessary information to the consumers to convince them of availing items. Retail salesperson's duties include coordinating with promotional programs, recommending strategies to increase sales, answering customer's inquiries, and escalating any concerns to the management that might affect the company's sales performance. A retail salesperson must have excellent communication skills to build a good rapport with the customers and assist them with their needs. A retail salesperson also helps with inventories and documenting a customer's suggestion for service improvement.

What does a business sales representative do?

A business sales representative's role is to develop strategies in identifying leads and opportunities to secure sales. Their responsibilities revolve around reaching out to clients to offer products and services, discussing the pricing and specifications of products, processing payments, and gathering necessary client information. They may also arrange appointments with clients to negotiate and sign contracts. Furthermore, as a business sales representative, it is essential to produce progress reports and presentations, handle issues and complaints, maintain records of all transactions, and regularly update databases.

Retail sales representative vs business sales representative salary

Retail sales representatives and business sales representatives have different pay scales, as shown below.

Retail Sales RepresentativeBusiness Sales Representative
Average salary$37,907$58,288
Salary rangeBetween $28,000 And $50,000Between $31,000 And $108,000
Highest paying CityPortland, MEBothell, WA
Highest paying stateMaineWashington
Best paying companyPellaAmazon
Best paying industryManufacturing-

Differences between retail sales representative and business sales representative education

There are a few differences between a retail sales representative and a business sales representative in terms of educational background:

Retail Sales RepresentativeBusiness Sales Representative
Most common degreeBachelor's Degree, 58%Bachelor's Degree, 68%
Most common majorBusinessBusiness
Most common college-Stanford University

Retail sales representative vs business sales representative demographics

Here are the differences between retail sales representatives' and business sales representatives' demographics:

Retail Sales RepresentativeBusiness Sales Representative
Average age4147
Gender ratioMale, 54.6% Female, 45.4%Male, 61.4% Female, 38.6%
Race ratioBlack or African American, 10.2% Unknown, 5.1% Hispanic or Latino, 20.9% Asian, 6.9% White, 56.4% American Indian and Alaska Native, 0.6%Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.3% Asian, 5.2% White, 72.7% American Indian and Alaska Native, 0.2%
LGBT Percentage7%6%

Differences between retail sales representative and business sales representative duties and responsibilities

Retail sales representative example responsibilities.

  • Track leads, manage business opportunity, and initiate sales promotions using Siebel CRM.
  • Achieve quarterly and yearly bonus goals by controlling business expenses and effectively managing payroll costs.
  • Train new RSC members on sales techniques.
  • Complete daily office visit entries through CRM.
  • Conduct WebEx & PowerPoint presentations over the phone.
  • Used passion for technology and resourcefulness to generate sales.
  • Show more

Business sales representative example responsibilities.

  • Lead recruitment and marketing efforts via social media channels such as LinkedIn, Google+, Facebook, etc.
  • Generate qualify leads through B2B telemarketing services specialize in identifying and nurturing prospects for computer hardware, software and technology services.
  • Assist with coordinating and organizing marketing projects such as direct mail and team telemarketing initiatives.
  • Generate qualify leads through B2B telemarketing services specialize in identifying and nurturing prospects for computer hardware, software and technology services.
  • Assist in the training of newly hire salespeople on technical aspects of CCTV camera systems.
  • Maintain a neat display kiosk that are up to par with Costco's standards
  • Show more

Retail sales representative vs business sales representative skills

Common retail sales representative skills
  • Retail Sales, 30%
  • Retail Store, 17%
  • POS, 12%
  • Store Management, 7%
  • Customer Relationships, 4%
  • Broadband, 3%
Common business sales representative skills
  • Business Sales, 13%
  • Customer Accounts, 12%
  • Customer Service, 11%
  • Business Relationships, 11%
  • Lead Generation, 11%
  • Security Industry, 6%