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Route sales manager vs market sales manager

The differences between route sales managers and market sales managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a route sales manager and a market sales manager. Additionally, a market sales manager has an average salary of $75,416, which is higher than the $48,830 average annual salary of a route sales manager.

The top three skills for a route sales manager include food service, sales territory and sales route. The most important skills for a market sales manager are customer service, account management, and sales process.

Route sales manager vs market sales manager overview

Route Sales ManagerMarket Sales Manager
Yearly salary$48,830$75,416
Hourly rate$23.48$36.26
Growth rate5%5%
Number of jobs112,342128,368
Job satisfaction--
Most common degreeBachelor's Degree, 38%Bachelor's Degree, 72%
Average age4646
Years of experience88

What does a route sales manager do?

A route sales manager is responsible for monitoring the performance of the sales staff within their designated areas, ensuring the adherence to sales goals and objectives efficiently, and providing the highest satisfaction to the customers. Route sales managers develop strategic procedures for marketing campaigns, identifying business opportunities to generate more revenue resources, and increase the company's profitability. They also conduct sales training and programs for the staff to maximize productivity and enhance their sales skills. A route sales manager analyzes sales reports and evaluates customers' needs by studying market trends.

What does a market sales manager do?

Market Sales Managers oversee the performance of the company's products and services in a specific target market. They analyze sales data and prepare related reports. They come up with strategies to address sales concerns and to further improve sales performance. They should be familiar with the current industry trends to ensure that their strategies would bode well with the market. They should also be able to identify the sales strategies that would cater to their market. Market Sales Managers are also assigned to oversee the market sales team. This includes training new hires, cascading company updates and strategies, and engaging the team to perform well.

Route sales manager vs market sales manager salary

Route sales managers and market sales managers have different pay scales, as shown below.

Route Sales ManagerMarket Sales Manager
Average salary$48,830$75,416
Salary rangeBetween $42,000 And $56,000Between $46,000 And $122,000
Highest paying City-Wallingford, CT
Highest paying state-Connecticut
Best paying company-Adobe
Best paying industry--

Differences between route sales manager and market sales manager education

There are a few differences between a route sales manager and a market sales manager in terms of educational background:

Route Sales ManagerMarket Sales Manager
Most common degreeBachelor's Degree, 38%Bachelor's Degree, 72%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

Route sales manager vs market sales manager demographics

Here are the differences between route sales managers' and market sales managers' demographics:

Route Sales ManagerMarket Sales Manager
Average age4646
Gender ratioMale, 93.7% Female, 6.3%Male, 67.2% Female, 32.8%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between route sales manager and market sales manager duties and responsibilities

Route sales manager example responsibilities.

  • Prospect and cold-cal commercial locations, building relationships with distributors and manufacturer representatives to leverage internal leads.
  • Maintain medical card and CDL license.
  • Obtain a CDL license and drive a truck with a fifth wheel trailer and maintain that vehicle effectively.
  • Represent a complete line of paper and janitorial supplies to wholesale distributors, service established accounts and develop new business partners.
  • Develop & execute DSD system including tracking and development tools.
  • Create marketing content for pages and promotional initiatives, newsletter design and implementation, create designed and produce PowerPoint presentations.

Market sales manager example responsibilities.

  • Maintain up-to date Delphi traces on all new and ongoing leads, accounts and bookings.
  • Manage forecast accuracy with CRM and individual promotional planning utilizing tools, e.g.
  • Leverage other sales office resources and administrative/support staff to achieve personal and team relate revenue goals.
  • Close at c-level nationally and globally.
  • Key contributor to company's growth and expansion, which solidify position within electronic health records and subsequent healthcare information solutions.
  • Structure and negotiate contractual agreements, and RFP's, as well as decisions on all meet comp scenarios.
  • Show more

Route sales manager vs market sales manager skills

Common route sales manager skills
  • Food Service, 46%
  • Sales Territory, 24%
  • Sales Route, 5%
  • Delivery Route, 4%
  • CDL, 4%
  • Ecolab, 2%
Common market sales manager skills
  • Customer Service, 12%
  • Account Management, 7%
  • Sales Process, 6%
  • Sales Management, 6%
  • Customer Satisfaction, 5%
  • Product Knowledge, 5%

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