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The differences between route sales managers and senior sales managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a route sales manager and a senior sales manager. Additionally, a senior sales manager has an average salary of $140,662, which is higher than the $48,830 average annual salary of a route sales manager.
The top three skills for a route sales manager include food service, sales territory and sales route. The most important skills for a senior sales manager are customer satisfaction, sales process, and customer service.
| Route Sales Manager | Senior Sales Manager | |
| Yearly salary | $48,830 | $140,662 |
| Hourly rate | $23.48 | $67.63 |
| Growth rate | 5% | 5% |
| Number of jobs | 112,342 | 115,070 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 38% | Bachelor's Degree, 73% |
| Average age | 46 | 46 |
| Years of experience | 8 | 8 |
A route sales manager is responsible for monitoring the performance of the sales staff within their designated areas, ensuring the adherence to sales goals and objectives efficiently, and providing the highest satisfaction to the customers. Route sales managers develop strategic procedures for marketing campaigns, identifying business opportunities to generate more revenue resources, and increase the company's profitability. They also conduct sales training and programs for the staff to maximize productivity and enhance their sales skills. A route sales manager analyzes sales reports and evaluates customers' needs by studying market trends.
Senior sales managers take the lead in handling sales operations in the organization. They supervise the activities performed by the junior sales management team. It is their responsibility to maximize the potential of the sales team, establish sales plans, and justify these plans to superior management. They aim to expand the customer base of the company and its strong presence in the market. The skills these managers should have include leadership, organization, communication, and the ability to recruit talented sales agents.
Route sales managers and senior sales managers have different pay scales, as shown below.
| Route Sales Manager | Senior Sales Manager | |
| Average salary | $48,830 | $140,662 |
| Salary range | Between $42,000 And $56,000 | Between $95,000 And $206,000 |
| Highest paying City | - | Washington, DC |
| Highest paying state | - | Maine |
| Best paying company | - | Leprino Foods |
| Best paying industry | - | Professional |
There are a few differences between a route sales manager and a senior sales manager in terms of educational background:
| Route Sales Manager | Senior Sales Manager | |
| Most common degree | Bachelor's Degree, 38% | Bachelor's Degree, 73% |
| Most common major | Business | Business |
| Most common college | University of Southern California | University of Southern California |
Here are the differences between route sales managers' and senior sales managers' demographics:
| Route Sales Manager | Senior Sales Manager | |
| Average age | 46 | 46 |
| Gender ratio | Male, 93.7% Female, 6.3% | Male, 61.4% Female, 38.6% |
| Race ratio | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 7% | 7% |