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Sales leader vs store team leader

The differences between sales leaders and store team leaders can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a sales leader and a store team leader. Additionally, a sales leader has an average salary of $68,699, which is higher than the $37,200 average annual salary of a store team leader.

The top three skills for a sales leader include product knowledge, customer service and sales floor. The most important skills for a store team leader are logistics, customer satisfaction, and inventory control.

Sales leader vs store team leader overview

Sales LeaderStore Team Leader
Yearly salary$68,699$37,200
Hourly rate$33.03$17.88
Growth rate5%6%
Number of jobs458,558215,928
Job satisfaction--
Most common degreeBachelor's Degree, 54%Bachelor's Degree, 59%
Average age4343
Years of experience66

What does a sales leader do?

A Sales Leader's responsibility is more than just leading. Most of the tasks involve monitoring the progress of sales, creating strategies to attain financial gains, managing the workforce, and as well as suggesting and enforcing particular options that would be beneficial for the sales and the company. All while making sure that all actions adhere to the policies and standards of the company. Above all, a Sale's Leader must have the passion and determination to drive a team towards the company's goal.

What does a store team leader do?

A store team leader is responsible for monitoring the staff's performance, delegating tasks, and ensuring that the team provides the best customer service by responding to the customers' inquiries and concerns and resolving their complaints. Store team leaders assist with the development of marketing campaigns and promotional offers to sell goods and services to the customers, generating more revenues and increasing the business' profitability. They also evaluate sales reports, analyze market trends, and manage the team's productivity to achieve sales objectives.

Sales leader vs store team leader salary

Sales leaders and store team leaders have different pay scales, as shown below.

Sales LeaderStore Team Leader
Average salary$68,699$37,200
Salary rangeBetween $33,000 And $139,000Between $27,000 And $49,000
Highest paying CitySan Francisco, CAColorado Springs, CO
Highest paying stateCaliforniaColorado
Best paying companyZSPrice Chopper Supermarkets-Market 32
Best paying industry-Retail

Differences between sales leader and store team leader education

There are a few differences between a sales leader and a store team leader in terms of educational background:

Sales LeaderStore Team Leader
Most common degreeBachelor's Degree, 54%Bachelor's Degree, 59%
Most common majorBusinessBusiness
Most common collegeSUNY College of Technology at DelhiSUNY College of Technology at Delhi

Sales leader vs store team leader demographics

Here are the differences between sales leaders' and store team leaders' demographics:

Sales LeaderStore Team Leader
Average age4343
Gender ratioMale, 40.7% Female, 59.3%Male, 52.7% Female, 47.3%
Race ratioBlack or African American, 8.4% Unknown, 4.6% Hispanic or Latino, 17.7% Asian, 6.9% White, 61.6% American Indian and Alaska Native, 0.7%Black or African American, 8.7% Unknown, 4.7% Hispanic or Latino, 17.0% Asian, 7.0% White, 62.0% American Indian and Alaska Native, 0.7%
LGBT Percentage9%9%

Differences between sales leader and store team leader duties and responsibilities

Sales leader example responsibilities.

  • Manage to sales KPI's (including sales and expense budget numbers), assuring efficient and effective use of resources.
  • Manage all lead activity for a specific vertical sales territory, identifying opportunities and engaging appropriate field sales representatives.
  • Provide excellent customer service, operate cash register, offer product and pet knowledge.
  • Charge with training new associates for visual updates, stock processing, client experience, product knowledge, and POS.
  • Assist with payroll and timekeeping duties.
  • Interact with kids while the parents are shopping.
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Store team leader example responsibilities.

  • Manage POS, payroll and scheduling systems to control store expenses and manage resources.
  • Assist store leadership in effectively leading, managing and developing store and/or department operations and associates to maximize sales and profitability.
  • Conduct monthly audits to ensure OSHA compliance.
  • Complete OSHA work injury forms and logs.
  • Place groceries in bags after the cashier scans the items.
  • Utilize 10 key and math skills to enter inventory into counting equipment.
  • Show more

Sales leader vs store team leader skills

Common sales leader skills
  • Product Knowledge, 10%
  • Customer Service, 10%
  • Sales Floor, 9%
  • Store Management, 6%
  • Loss Prevention, 6%
  • Customer Satisfaction, 5%
Common store team leader skills
  • Logistics, 15%
  • Customer Satisfaction, 12%
  • Inventory Control, 11%
  • Store Leadership, 11%
  • Sales Floor, 6%
  • Develop Team, 4%