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The differences between sales managers/sales trainer and senior sales managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a sales manager/sales trainer and a senior sales manager. Additionally, a senior sales manager has an average salary of $140,662, which is higher than the $90,710 average annual salary of a sales manager/sales trainer.
The top three skills for a sales manager/sales trainer include product knowledge, powerpoint and project management. The most important skills for a senior sales manager are customer satisfaction, sales process, and customer service.
| Sales Manager/Sales Trainer | Senior Sales Manager | |
| Yearly salary | $90,710 | $140,662 |
| Hourly rate | $43.61 | $67.63 |
| Growth rate | 5% | 5% |
| Number of jobs | 126,447 | 115,070 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 67% | Bachelor's Degree, 73% |
| Average age | 46 | 46 |
| Years of experience | 8 | 8 |
A sales trainer or manager provides training for the sales staff. The target of the training is to improve the sales figures and meet target sales. Sales trainers collect data that allows them to understand the effectiveness of the existing sales strategies. They also set clear goals and priorities, get rid of demands that do not drive revenue, and allow their teams to focus on activities aligned with the significant goals. It is also their responsibility to research and develop marketing opportunities.
Senior sales managers take the lead in handling sales operations in the organization. They supervise the activities performed by the junior sales management team. It is their responsibility to maximize the potential of the sales team, establish sales plans, and justify these plans to superior management. They aim to expand the customer base of the company and its strong presence in the market. The skills these managers should have include leadership, organization, communication, and the ability to recruit talented sales agents.
Sales managers/sales trainer and senior sales managers have different pay scales, as shown below.
| Sales Manager/Sales Trainer | Senior Sales Manager | |
| Average salary | $90,710 | $140,662 |
| Salary range | Between $52,000 And $155,000 | Between $95,000 And $206,000 |
| Highest paying City | Seattle, WA | Washington, DC |
| Highest paying state | Washington | Maine |
| Best paying company | ICU Medical | Leprino Foods |
| Best paying industry | Pharmaceutical | Professional |
There are a few differences between a sales manager/sales trainer and a senior sales manager in terms of educational background:
| Sales Manager/Sales Trainer | Senior Sales Manager | |
| Most common degree | Bachelor's Degree, 67% | Bachelor's Degree, 73% |
| Most common major | Business | Business |
| Most common college | University of Southern California | University of Southern California |
Here are the differences between sales managers/sales trainer' and senior sales managers' demographics:
| Sales Manager/Sales Trainer | Senior Sales Manager | |
| Average age | 46 | 46 |
| Gender ratio | Male, 66.5% Female, 33.5% | Male, 61.4% Female, 38.6% |
| Race ratio | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 7% | 7% |