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The differences between sales program managers and market sales managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a sales program manager and a market sales manager. Additionally, a sales program manager has an average salary of $103,116, which is higher than the $75,416 average annual salary of a market sales manager.
The top three skills for a sales program manager include program management, project management and CRM. The most important skills for a market sales manager are customer service, account management, and sales process.
| Sales Program Manager | Market Sales Manager | |
| Yearly salary | $103,116 | $75,416 |
| Hourly rate | $49.58 | $36.26 |
| Growth rate | 5% | 5% |
| Number of jobs | 192,942 | 128,368 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 74% | Bachelor's Degree, 72% |
| Average age | 46 | 46 |
| Years of experience | 8 | 8 |
Sales program managers typically focus on a specific area with the aim of growing a company's existing account. They are responsible for working closely with a team of sales representatives to generate new business and identify prospects. Other duties include communicating with customers to offer a customized solution that meets their requirements, processing orders to ensure prompt delivery and accuracy, and developing top talent through coaching, mentoring, and skill development. Sales program managers are also expected to monitor, evaluate, and prepare reports of sales team performance.
Market Sales Managers oversee the performance of the company's products and services in a specific target market. They analyze sales data and prepare related reports. They come up with strategies to address sales concerns and to further improve sales performance. They should be familiar with the current industry trends to ensure that their strategies would bode well with the market. They should also be able to identify the sales strategies that would cater to their market. Market Sales Managers are also assigned to oversee the market sales team. This includes training new hires, cascading company updates and strategies, and engaging the team to perform well.
Sales program managers and market sales managers have different pay scales, as shown below.
| Sales Program Manager | Market Sales Manager | |
| Average salary | $103,116 | $75,416 |
| Salary range | Between $68,000 And $155,000 | Between $46,000 And $122,000 |
| Highest paying City | Everett, WA | Wallingford, CT |
| Highest paying state | Washington | Connecticut |
| Best paying company | Meta | Adobe |
| Best paying industry | Manufacturing | - |
There are a few differences between a sales program manager and a market sales manager in terms of educational background:
| Sales Program Manager | Market Sales Manager | |
| Most common degree | Bachelor's Degree, 74% | Bachelor's Degree, 72% |
| Most common major | Business | Business |
| Most common college | University of Southern California | University of Southern California |
Here are the differences between sales program managers' and market sales managers' demographics:
| Sales Program Manager | Market Sales Manager | |
| Average age | 46 | 46 |
| Gender ratio | Male, 61.3% Female, 38.7% | Male, 67.2% Female, 32.8% |
| Race ratio | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 7% | 7% |