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Sales program manager vs sales team manager

The differences between sales program managers and sales team managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a sales program manager and a sales team manager. Additionally, a sales program manager has an average salary of $103,116, which is higher than the $65,856 average annual salary of a sales team manager.

The top three skills for a sales program manager include program management, project management and CRM. The most important skills for a sales team manager are GRASS, sales associates, and sales floor.

Sales program manager vs sales team manager overview

Sales Program ManagerSales Team Manager
Yearly salary$103,116$65,856
Hourly rate$49.58$31.66
Growth rate5%5%
Number of jobs192,942147,216
Job satisfaction--
Most common degreeBachelor's Degree, 74%Bachelor's Degree, 68%
Average age4646
Years of experience88

What does a sales program manager do?

Sales program managers typically focus on a specific area with the aim of growing a company's existing account. They are responsible for working closely with a team of sales representatives to generate new business and identify prospects. Other duties include communicating with customers to offer a customized solution that meets their requirements, processing orders to ensure prompt delivery and accuracy, and developing top talent through coaching, mentoring, and skill development. Sales program managers are also expected to monitor, evaluate, and prepare reports of sales team performance.

What does a sales team manager do?

A sales team manager is responsible for monitoring the sales performance and goals of an organization by strategizing on efficient techniques to sell goods and services to customers. Sales team managers identify business opportunities by analyzing the current market trends that would increase the company's revenues and profitability. They also provide training for the sales team members to maximize their efficiency and increase productivity. A sales team manager must have excellent communication and leadership skills, especially in developing sales plans to achieve sales targets.

Sales program manager vs sales team manager salary

Sales program managers and sales team managers have different pay scales, as shown below.

Sales Program ManagerSales Team Manager
Average salary$103,116$65,856
Salary rangeBetween $68,000 And $155,000Between $34,000 And $126,000
Highest paying CityEverett, WAOakland, CA
Highest paying stateWashingtonOregon
Best paying companyMetaAcronis
Best paying industryManufacturing-

Differences between sales program manager and sales team manager education

There are a few differences between a sales program manager and a sales team manager in terms of educational background:

Sales Program ManagerSales Team Manager
Most common degreeBachelor's Degree, 74%Bachelor's Degree, 68%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

Sales program manager vs sales team manager demographics

Here are the differences between sales program managers' and sales team managers' demographics:

Sales Program ManagerSales Team Manager
Average age4646
Gender ratioMale, 61.3% Female, 38.7%Male, 63.7% Female, 36.3%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between sales program manager and sales team manager duties and responsibilities

Sales program manager example responsibilities.

  • Manage year-long project with outside consultant to identify a new ERP system.
  • Manage CRM systems supporting the opportunity tracking, forecasting and decision support processes utilize by the global sales and marketing teams.
  • Champion investment in third-party events with guarantee multiple one-to-one meetings that deliver ROI, to increase pipeline of highly qualify leads.
  • Manage program budgets, research, technical/system requirements, logistics, life-cycle, training and technology transfer/reliability solutions, recommending acquisitions.
  • Create brochures, PowerPoint presentations, and animate sales material.
  • Update SCORM specifications of existing eLearning courses for publication to new LMS.
  • Show more

Sales team manager example responsibilities.

  • Leverage other sales office resources and administrative/support staff to achieve personal and team relate revenue goals.
  • Upgrade OS, network POS and CRM, maintain all PC's and office technologies.
  • Implement sales force automation (CRM), an inside outbound call center for appointment development.
  • Provide leadership by developing and empowering associates, recognizing and rewarding diversity and communicating openly with the team.
  • Develop and implement proven growth strategies to continually drive sales and effectively improve and track marketing efforts in a very-weak economy.
  • Create marketing content for pages and promotional initiatives, newsletter design and implementation, create designed and produce PowerPoint presentations.

Sales program manager vs sales team manager skills

Common sales program manager skills
  • Program Management, 10%
  • Project Management, 9%
  • CRM, 8%
  • Sales Process, 5%
  • HR, 5%
  • Logistics, 4%
Common sales team manager skills
  • GRASS, 16%
  • Sales Associates, 9%
  • Sales Floor, 9%
  • Customer Care, 9%
  • Customer Traffic, 7%
  • Customer Issues, 6%

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