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The differences between senior brand managers and senior business development managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a senior brand manager and a senior business development manager. Additionally, a senior business development manager has an average salary of $129,638, which is higher than the $118,740 average annual salary of a senior brand manager.
The top three skills for a senior brand manager include brand management, digital marketing and brand marketing. The most important skills for a senior business development manager are healthcare, cloud, and business relationships.
| Senior Brand Manager | Senior Business Development Manager | |
| Yearly salary | $118,740 | $129,638 |
| Hourly rate | $57.09 | $62.33 |
| Growth rate | 10% | 10% |
| Number of jobs | 102,062 | 204,172 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 70% | Bachelor's Degree, 73% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A senior brand manager is responsible for monitoring the initiatives of a brand management team to provide high-quality services for the client, creating brand awareness to the market, and adhering specifically to the target audience following clients' requirements. Senior brand managers evaluate the sales performance and impact of the team's marketing techniques and promotional content, adjusting strategies as needed to improve deliverables within budget limitations and agreed timetables. They also coordinate with clients and management for progress updates and identifying opportunities to achieve sales growth and maximum performance.
As senior business development manager is mainly responsible for creating and maintaining solid relationships and making business decisions. They do plan ways to grow the business, find areas of client needs, manage business negotiations, and review and approve other business decisions. It is expected in their job to seamlessly complete target deadlines and delegate tasks to subordinates. Moreover, they should be able to have good working relationships with employees and clients, so good communication and interpersonal skills are necessary.
Senior brand managers and senior business development managers have different pay scales, as shown below.
| Senior Brand Manager | Senior Business Development Manager | |
| Average salary | $118,740 | $129,638 |
| Salary range | Between $88,000 And $158,000 | Between $94,000 And $178,000 |
| Highest paying City | Newark, NJ | Seattle, WA |
| Highest paying state | New Jersey | Washington |
| Best paying company | Roku | Shearman & Sterling |
| Best paying industry | Media | Manufacturing |
There are a few differences between a senior brand manager and a senior business development manager in terms of educational background:
| Senior Brand Manager | Senior Business Development Manager | |
| Most common degree | Bachelor's Degree, 70% | Bachelor's Degree, 73% |
| Most common major | Marketing | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between senior brand managers' and senior business development managers' demographics:
| Senior Brand Manager | Senior Business Development Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 49.0% Female, 51.0% | Male, 74.8% Female, 25.2% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |