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Senior manager, product marketing & management vs marketing account manager

The differences between senior managers, product marketing & management and marketing account managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a senior manager, product marketing & management and a marketing account manager. Additionally, a senior manager, product marketing & management has an average salary of $129,082, which is higher than the $67,983 average annual salary of a marketing account manager.

The top three skills for a senior manager, product marketing & management include digital marketing, CRM and vendor management. The most important skills for a marketing account manager are digital marketing, project management, and email marketing.

Senior manager, product marketing & management vs marketing account manager overview

Senior Manager, Product Marketing & ManagementMarketing Account Manager
Yearly salary$129,082$67,983
Hourly rate$62.06$32.68
Growth rate10%10%
Number of jobs218,949163,297
Job satisfaction--
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 78%
Average age3939
Years of experience1010

Senior manager, product marketing & management vs marketing account manager salary

Senior managers, product marketing & management and marketing account managers have different pay scales, as shown below.

Senior Manager, Product Marketing & ManagementMarketing Account Manager
Average salary$129,082$67,983
Salary rangeBetween $98,000 And $168,000Between $50,000 And $91,000
Highest paying City-San Francisco, CA
Highest paying state-Washington
Best paying company-American Tower
Best paying industry-Energy

Differences between senior manager, product marketing & management and marketing account manager education

There are a few differences between a senior manager, product marketing & management and a marketing account manager in terms of educational background:

Senior Manager, Product Marketing & ManagementMarketing Account Manager
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 78%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Senior manager, product marketing & management vs marketing account manager demographics

Here are the differences between senior managers, product marketing & management' and marketing account managers' demographics:

Senior Manager, Product Marketing & ManagementMarketing Account Manager
Average age3939
Gender ratioMale, 55.9% Female, 44.1%Male, 43.0% Female, 57.0%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between senior manager, product marketing & management and marketing account manager duties and responsibilities

Senior manager, product marketing & management example responsibilities.

  • Lead team of designers and developers overseeing creative design, site architecture and promotions for Compaq s e-Commerce online store.
  • Manage e-Commerce business-to-business (B2B) Punchout or Roundtrip types of integrations (Ariba, SciQuest, OCI) for Compaq.
  • Develop and manage value-based pricing strategy that maximize profitability and marketability of limited-inventory advertising portfolio.
  • Develop and manage value-based pricing strategy that maximize profitability and marketability of limited-inventory advertising portfolio.
  • Stay on top of the latest SEM trends and keep the team inform of such trends.
  • Develop and manage value-based pricing strategy that maximize profitability and marketability of limited-inventory advertising portfolio.

Marketing account manager example responsibilities.

  • Plan, manage and implement the Siemens CRM process, and conduct customer calls to close business.
  • Develop and manage marketing programs and partner integration for industry marketing in government, healthcare and education markets.
  • Develop key marketing assets: landing pages, Facebook app, newsletters, segmentation.
  • Create and implement display ad campaigns of $35K+ for Google, LinkedIn, Facebook and WebMD.
  • Facilitate implementation of CRM system that dramatically improve tracking of prospects/leads.
  • Conduct ROI analysis on promotional activities to determine effectiveness for client engagement including web metric programs to measure marketing success.
  • Show more

Senior manager, product marketing & management vs marketing account manager skills

Common senior manager, product marketing & management skills
  • Digital Marketing, 31%
  • CRM, 18%
  • Vendor Management, 12%
  • Business Results, 8%
  • Marketing Campaigns, 7%
  • Product Management, 7%
Common marketing account manager skills
  • Digital Marketing, 18%
  • Project Management, 8%
  • Email Marketing, 6%
  • Account Management, 5%
  • Marketing Campaigns, 5%
  • Google Analytics, 5%

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