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Senior manager, product marketing & management vs marketing manager/project manager

The differences between senior managers, product marketing & management and marketing manager/project managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a senior manager, product marketing & management and a marketing manager/project manager. Additionally, a senior manager, product marketing & management has an average salary of $129,082, which is higher than the $78,368 average annual salary of a marketing manager/project manager.

The top three skills for a senior manager, product marketing & management include digital marketing, CRM and vendor management. The most important skills for a marketing manager/project manager are project management, digital marketing, and marketing campaigns.

Senior manager, product marketing & management vs marketing manager/project manager overview

Senior Manager, Product Marketing & ManagementMarketing Manager/Project Manager
Yearly salary$129,082$78,368
Hourly rate$62.06$37.68
Growth rate10%10%
Number of jobs218,949187,949
Job satisfaction--
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 77%
Average age3939
Years of experience1010

Senior manager, product marketing & management vs marketing manager/project manager salary

Senior managers, product marketing & management and marketing manager/project managers have different pay scales, as shown below.

Senior Manager, Product Marketing & ManagementMarketing Manager/Project Manager
Average salary$129,082$78,368
Salary rangeBetween $98,000 And $168,000Between $56,000 And $109,000
Highest paying City-Carson City, NV
Highest paying state-Nevada
Best paying company-Meta
Best paying industry-Technology

Differences between senior manager, product marketing & management and marketing manager/project manager education

There are a few differences between a senior manager, product marketing & management and a marketing manager/project manager in terms of educational background:

Senior Manager, Product Marketing & ManagementMarketing Manager/Project Manager
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 77%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Senior manager, product marketing & management vs marketing manager/project manager demographics

Here are the differences between senior managers, product marketing & management' and marketing manager/project managers' demographics:

Senior Manager, Product Marketing & ManagementMarketing Manager/Project Manager
Average age3939
Gender ratioMale, 55.9% Female, 44.1%Male, 38.1% Female, 61.9%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between senior manager, product marketing & management and marketing manager/project manager duties and responsibilities

Senior manager, product marketing & management example responsibilities.

  • Lead team of designers and developers overseeing creative design, site architecture and promotions for Compaq s e-Commerce online store.
  • Manage e-Commerce business-to-business (B2B) Punchout or Roundtrip types of integrations (Ariba, SciQuest, OCI) for Compaq.
  • Develop and manage value-based pricing strategy that maximize profitability and marketability of limited-inventory advertising portfolio.
  • Develop and manage value-based pricing strategy that maximize profitability and marketability of limited-inventory advertising portfolio.
  • Stay on top of the latest SEM trends and keep the team inform of such trends.
  • Develop and manage value-based pricing strategy that maximize profitability and marketability of limited-inventory advertising portfolio.

Marketing manager/project manager example responsibilities.

  • Manage client's $120K SEM budget; make allocations toward competitor analysis, keyword research and linking strategies.
  • Manage SEO and SEM programs including optimization of landing pages and A/B campaign testing with PPC and social media ads.
  • Define and program manage nurture campaigns utilizing CRM database.
  • Manage sensitive digital and print archives of value historic and current photography.
  • Plan and manage communication projects including writing newsletters, brochures, annual reports and producing videos and PowerPoint presentations.
  • Assist in developing websites by writing HTML5, CSS, and JavaScript code.
  • Show more

Senior manager, product marketing & management vs marketing manager/project manager skills

Common senior manager, product marketing & management skills
  • Digital Marketing, 31%
  • CRM, 18%
  • Vendor Management, 12%
  • Business Results, 8%
  • Marketing Campaigns, 7%
  • Product Management, 7%
Common marketing manager/project manager skills
  • Project Management, 17%
  • Digital Marketing, 12%
  • Marketing Campaigns, 7%
  • PowerPoint, 5%
  • Email Campaigns, 3%
  • Email Marketing, 3%

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