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The differences between senior territory managers and channel managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a senior territory manager and a channel manager. Additionally, a senior territory manager has an average salary of $113,786, which is higher than the $87,573 average annual salary of a channel manager.
The top three skills for a senior territory manager include product knowledge, sales growth and sales quota. The most important skills for a channel manager are customer service, CRM, and digital marketing.
| Senior Territory Manager | Channel Manager | |
| Yearly salary | $113,786 | $87,573 |
| Hourly rate | $54.70 | $42.10 |
| Growth rate | 5% | 5% |
| Number of jobs | 81,370 | 106,753 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 85% | Bachelor's Degree, 79% |
| Average age | 46 | 46 |
| Years of experience | 8 | 8 |
A senior territory manager is an individual responsible for managing sales and looking into competitive products and market trends. His/Her or her roles include sales data analysis, assessment of market opportunities and risks, and sales strategy development. Senior territory managers should be able to establish good relationships with new and existing clients to achieve sales targets. Other core skills needed for the job include excellent problem-solving and analytical skills. The job's education requirements include a bachelor's degree in business, marketing, or a related field.
A channel manager is responsible for supervising client relations within the assigned partner accounts. Channel managers handle the project management strategies to achieve clients' satisfaction by following their specifications and requirements. They manage marketing and promotional campaigns to improve brand awareness of the target market audience. A channel manager also oversees media relations techniques, as well as publishing digital content that would attract customers and generate more revenue resources for the business. A channel manager coordinates with channel partners for maintaining optimal performance and maximum productivity.
Senior territory managers and channel managers have different pay scales, as shown below.
| Senior Territory Manager | Channel Manager | |
| Average salary | $113,786 | $87,573 |
| Salary range | Between $84,000 And $152,000 | Between $63,000 And $121,000 |
| Highest paying City | - | Sunnyvale, CA |
| Highest paying state | - | California |
| Best paying company | - | Meta |
| Best paying industry | - | Professional |
There are a few differences between a senior territory manager and a channel manager in terms of educational background:
| Senior Territory Manager | Channel Manager | |
| Most common degree | Bachelor's Degree, 85% | Bachelor's Degree, 79% |
| Most common major | Business | Business |
| Most common college | University of Southern California | University of Southern California |
Here are the differences between senior territory managers' and channel managers' demographics:
| Senior Territory Manager | Channel Manager | |
| Average age | 46 | 46 |
| Gender ratio | Male, 70.2% Female, 29.8% | Male, 70.1% Female, 29.9% |
| Race ratio | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 7% | 7% |