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The differences between strategists and marketing program managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a strategist and a marketing program manager. Additionally, a strategist has an average salary of $104,881, which is higher than the $86,807 average annual salary of a marketing program manager.
The top three skills for a strategist include project management, customer satisfaction and powerpoint. The most important skills for a marketing program manager are digital marketing, project management, and marketing campaigns.
| Strategist | Marketing Program Manager | |
| Yearly salary | $104,881 | $86,807 |
| Hourly rate | $50.42 | $41.73 |
| Growth rate | 10% | 10% |
| Number of jobs | 44,596 | 173,228 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 73% | Bachelor's Degree, 78% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
The job of the strategist involves the development and implementation of a strategy. Generally, strategists set goals, identify actions to achieve the objectives, and mobilize resources for the actions. They make functional strategies for businesses and profit improvement. They are considered as the thinkers who develop the course of a project of the business program. The skills necessary for this job include critical thinking, management skills, attention to detail, and leadership skill. They should be equipped with knowledge about business and management.
The job of marketing program managers is to create marketing campaigns for a company's programs and products. They often work closely with the sales and advertising managers and assist in developing pricing strategy and monitoring marketing trends. As a marketing program manager, you are responsible for implementing programs that aim to maximize business revenue. Other duties may include maintaining the segmentation of marketing database, participating in the evaluation of marketing technology, and analyzing the performance of webinars, emails, and campaigns.
Strategists and marketing program managers have different pay scales, as shown below.
| Strategist | Marketing Program Manager | |
| Average salary | $104,881 | $86,807 |
| Salary range | Between $62,000 And $176,000 | Between $64,000 And $116,000 |
| Highest paying City | Hartford, CT | San Francisco, CA |
| Highest paying state | Connecticut | California |
| Best paying company | The Citadel | Meta |
| Best paying industry | Technology | Transportation |
There are a few differences between a strategist and a marketing program manager in terms of educational background:
| Strategist | Marketing Program Manager | |
| Most common degree | Bachelor's Degree, 73% | Bachelor's Degree, 78% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between strategists' and marketing program managers' demographics:
| Strategist | Marketing Program Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 54.5% Female, 45.5% | Male, 38.7% Female, 61.3% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |