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Territory manager vs territory sales representative

The differences between territory managers and territory sales representatives can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 6-8 years to become a territory manager, becoming a territory sales representative takes usually requires 2-4 years. Additionally, a territory manager has an average salary of $73,728, which is higher than the $34,431 average annual salary of a territory sales representative.

The top three skills for a territory manager include customer service, patients and product knowledge. The most important skills for a territory sales representative are customer service, CRM, and product knowledge.

Territory manager vs territory sales representative overview

Territory ManagerTerritory Sales Representative
Yearly salary$73,728$34,431
Hourly rate$35.45$16.55
Growth rate5%4%
Number of jobs106,325219,928
Job satisfaction4-
Most common degreeBachelor's Degree, 78%Bachelor's Degree, 79%
Average age4647
Years of experience84

What does a territory manager do?

A territory manager is responsible for monitoring the sales operations of the different sales team of an organization. One of the most crucial duties of a territory manager is to encourage the sales team to provide the best results for increasing the company's profitability. Territory managers are conducting sales training, improving marketing strategies and approach, reviewing sales pitches, analyzing current market trends, and reaching sales goals. Territory managers must display exceptional leadership and customer service skills to manage customers' needs and identify more business opportunities.

What does a territory sales representative do?

A territory sales representative is responsible for selling goods and services, assisting customers with their inquiries and concerns, and monitoring the assigned area's sales reports. Territory sales representatives coordinate with the rest of the sales team to develop effective marketing strategies and promotional techniques to increase revenues and profitability. Territory sales representatives research current market trends to identify business opportunities to meet consumer demands and widen their services. A territory sales representative must have excellent knowledge of the sales disciplines and principles, managing the market approach to ensure customer satisfaction.

Territory manager vs territory sales representative salary

Territory managers and territory sales representatives have different pay scales, as shown below.

Territory ManagerTerritory Sales Representative
Average salary$73,728$34,431
Salary rangeBetween $46,000 And $117,000Between $15,000 And $78,000
Highest paying CitySeattle, WABoston, MA
Highest paying stateAlaskaMassachusetts
Best paying companyFUJIFILM Diosynth BiotechnologiesIBM
Best paying industryPharmaceutical-

Differences between territory manager and territory sales representative education

There are a few differences between a territory manager and a territory sales representative in terms of educational background:

Territory ManagerTerritory Sales Representative
Most common degreeBachelor's Degree, 78%Bachelor's Degree, 79%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Pennsylvania

Territory manager vs territory sales representative demographics

Here are the differences between territory managers' and territory sales representatives' demographics:

Territory ManagerTerritory Sales Representative
Average age4647
Gender ratioMale, 71.3% Female, 28.7%Male, 69.1% Female, 30.9%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.2% Asian, 5.1% White, 72.9% American Indian and Alaska Native, 0.2%
LGBT Percentage7%6%

Differences between territory manager and territory sales representative duties and responsibilities

Territory manager example responsibilities.

  • Achieve MVP in Q3 2003 and Q1 through Q4 2004.
  • Manage promotional budgets focusing on high ROI events, thus increasing sales at lower promotional cost.
  • Manage all aspects of TM specification, sales, order management and delivery of customer's orders.
  • Generate leads through internet research, marketing, trade show participation, internal department cross-selling, and referrals.
  • Manage all aspects of SalesForce CRM integration and administration throughout the entire sales department
  • Achieve profitable relationships with current and prospective customers by providing exceptional customer support through attentiveness and extensive product knowledge.
  • Show more

Territory sales representative example responsibilities.

  • Track leads, log calls/activities, move sales cycle, and report/forecast using Salesforce.
  • Develop and manage a portfolio of customers seeking cost-effective, knowledgeable travel consultation and options.
  • Introduce CRM to corporate management to enhance customer relationships.
  • Provide training and direction to authorize distributors within western Washington.
  • Participate with dealers, distributors and clients concerning sales and advertising opportunities.
  • Record all customer contact utilizing company CRM (customer relationship management system).
  • Show more

Territory manager vs territory sales representative skills

Common territory manager skills
  • Customer Service, 13%
  • Patients, 8%
  • Product Knowledge, 7%
  • Work Ethic, 7%
  • CRM, 5%
  • Excellent Interpersonal, 4%
Common territory sales representative skills
  • Customer Service, 18%
  • CRM, 7%
  • Product Knowledge, 5%
  • Excellent Time Management, 5%
  • Sales Growth, 5%
  • Business Relationships, 4%

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