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The differences between vice presidents, product management and directors, product marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a vice president, product management and a director, product marketing. Additionally, a vice president, product management has an average salary of $183,231, which is higher than the $141,699 average annual salary of a director, product marketing.
The top three skills for a vice president, product management include product management, analytics and product strategy. The most important skills for a director, product marketing are product management, digital marketing, and market research.
| Vice President, Product Management | Director, Product Marketing | |
| Yearly salary | $183,231 | $141,699 |
| Hourly rate | $88.09 | $68.12 |
| Growth rate | 10% | 10% |
| Number of jobs | 185,361 | 173,038 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 70% | Bachelor's Degree, 75% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A vice president of product management is responsible for handling the overall operational decisions of product deliverables, creating strategic procedures for product marketing strategy, and ensuring that the outputs provide the highest customer satisfaction. The vice president of product management monitors the department's budget, allocating adequate resources to every team to support operational promotions and research on current market trends. They also adjust product management approaches to meet the company's goals and objectives and identify opportunities to increase revenues and profitability.
A Director of Product Marketing directs the marketing activities of one or more products or product lines within the organization. They develop strong relationships with key customers.
Vice presidents, product management and directors, product marketing have different pay scales, as shown below.
| Vice President, Product Management | Director, Product Marketing | |
| Average salary | $183,231 | $141,699 |
| Salary range | Between $127,000 And $262,000 | Between $97,000 And $205,000 |
| Highest paying City | San Francisco, CA | San Francisco, CA |
| Highest paying state | Alaska | California |
| Best paying company | Okta | Meta |
| Best paying industry | Start-up | Technology |
There are a few differences between a vice president, product management and a director, product marketing in terms of educational background:
| Vice President, Product Management | Director, Product Marketing | |
| Most common degree | Bachelor's Degree, 70% | Bachelor's Degree, 75% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between vice presidents, product management' and directors, product marketing' demographics:
| Vice President, Product Management | Director, Product Marketing | |
| Average age | 39 | 39 |
| Gender ratio | Male, 80.9% Female, 19.1% | Male, 74.7% Female, 25.3% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |