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The differences between vice presidents, product management and senior vice presidents of marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a vice president, product management and a senior vice president of marketing. Additionally, a senior vice president of marketing has an average salary of $200,351, which is higher than the $183,231 average annual salary of a vice president, product management.
The top three skills for a vice president, product management include product management, analytics and product strategy. The most important skills for a senior vice president of marketing are digital marketing, analytics, and business strategy.
| Vice President, Product Management | Senior Vice President Of Marketing | |
| Yearly salary | $183,231 | $200,351 |
| Hourly rate | $88.09 | $96.32 |
| Growth rate | 10% | 10% |
| Number of jobs | 185,361 | 111,445 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 70% | Bachelor's Degree, 76% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A vice president of product management is responsible for handling the overall operational decisions of product deliverables, creating strategic procedures for product marketing strategy, and ensuring that the outputs provide the highest customer satisfaction. The vice president of product management monitors the department's budget, allocating adequate resources to every team to support operational promotions and research on current market trends. They also adjust product management approaches to meet the company's goals and objectives and identify opportunities to increase revenues and profitability.
A senior vice president of marketing is in charge of overseeing the efforts put into the marketing operations and programs, ensuring efficiency and smooth workflow. They typically collaborate with analysts and other experts to identify new marketing opportunities, design and develop projects, set goals and guidelines, delegate tasks, and report progress to the president and other executives. Furthermore, as a senior vice president, it is essential to lead and encourage the workforce to reach goals, all while implementing the company's policies and regulations.
Vice presidents, product management and senior vice presidents of marketing have different pay scales, as shown below.
| Vice President, Product Management | Senior Vice President Of Marketing | |
| Average salary | $183,231 | $200,351 |
| Salary range | Between $127,000 And $262,000 | Between $121,000 And $330,000 |
| Highest paying City | San Francisco, CA | Waltham, MA |
| Highest paying state | Alaska | Massachusetts |
| Best paying company | Okta | Audubon Nature Institute |
| Best paying industry | Start-up | Manufacturing |
There are a few differences between a vice president, product management and a senior vice president of marketing in terms of educational background:
| Vice President, Product Management | Senior Vice President Of Marketing | |
| Most common degree | Bachelor's Degree, 70% | Bachelor's Degree, 76% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between vice presidents, product management' and senior vice presidents of marketing' demographics:
| Vice President, Product Management | Senior Vice President Of Marketing | |
| Average age | 39 | 39 |
| Gender ratio | Male, 80.9% Female, 19.1% | Male, 66.4% Female, 33.6% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |