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The differences between video product managers and video producers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 8-10 years to become a video product manager, becoming a video producer takes usually requires 6-12 months. Additionally, a video product manager has an average salary of $121,097, which is higher than the $58,612 average annual salary of a video producer.
The top three skills for a video product manager include product roadmap, product development and video content. The most important skills for a video producer are video production, motion graphics, and youtube.
| Video Product Manager | Video Producer | |
| Yearly salary | $121,097 | $58,612 |
| Hourly rate | $58.22 | $28.18 |
| Growth rate | 10% | 8% |
| Number of jobs | 103,602 | 10,484 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 58% | Bachelor's Degree, 77% |
| Average age | 39 | 40 |
| Years of experience | 10 | 12 |
A video project manager is responsible for managing a team for video assets. He/She manages projects, product road maps, and technological resources. They are involved in carrying out market and competitive analysis to get the minimum viable product and to create forecasts and settling on pricing. In addition to other duties, they may also be expected to maximize product quality by spearheading the QA process.
Generally, a video producer manages and coordinates different aspects of the video production process. Video producers establish and develop multimedia content for internal corporate announcement videos, customer stories, and any other business projects. They also create videos for external promotions, product marketing, and recruitment. A bachelor's degree in video production, broadcasting, or film is necessary for this job. Video producers should know about media communication and production. Their skills should include attention to detail, initiative, leadership skills, and acceptance of criticism.
Video product managers and video producers have different pay scales, as shown below.
| Video Product Manager | Video Producer | |
| Average salary | $121,097 | $58,612 |
| Salary range | Between $83,000 And $175,000 | Between $34,000 And $99,000 |
| Highest paying City | Seattle, WA | San Francisco, CA |
| Highest paying state | Washington | Nevada |
| Best paying company | Apple | |
| Best paying industry | Technology | - |
There are a few differences between a video product manager and a video producer in terms of educational background:
| Video Product Manager | Video Producer | |
| Most common degree | Bachelor's Degree, 58% | Bachelor's Degree, 77% |
| Most common major | Business | Photography |
| Most common college | University of Georgia | Stanford University |
Here are the differences between video product managers' and video producers' demographics:
| Video Product Manager | Video Producer | |
| Average age | 39 | 40 |
| Gender ratio | Male, 63.2% Female, 36.8% | Male, 77.5% Female, 22.5% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 7.9% Unknown, 5.6% Hispanic or Latino, 14.6% Asian, 6.4% White, 65.3% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 14% |