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Visual merchandising manager vs floor manager

The differences between visual merchandising managers and floor managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a visual merchandising manager and a floor manager. Additionally, a visual merchandising manager has an average salary of $97,250, which is higher than the $43,813 average annual salary of a floor manager.

The top three skills for a visual merchandising manager include customer service, POS and store operations. The most important skills for a floor manager are customer service, cleanliness, and pallets.

Visual merchandising manager vs floor manager overview

Visual Merchandising ManagerFloor Manager
Yearly salary$97,250$43,813
Hourly rate$46.75$21.06
Growth rate10%6%
Number of jobs23,486442,213
Job satisfaction--
Most common degreeBachelor's Degree, 65%Bachelor's Degree, 49%
Average age4343
Years of experience66

What does a visual merchandising manager do?

A visual merchandising manager is responsible for facilitating the arrangement of visual displays to attract customers to purchase the products. Visual merchandising managers monitor the sales performance of the store and develop effective merchandise strategies to boost revenues and increase profitability. They also assist in creating promotional events and discount offers, as well as designing the store's layout during special occasions. A visual merchandising manager must have excellent leadership and communication skills, especially on guiding the staff's performance and implementing techniques to maximize productivity.

What does a floor manager do?

A floor manager is responsible for supervising the general operations of a specific department in an organization. Floor manager tasks include assisting customers, ensuring prompt resolution of clients' inquiries, distributing tasks to the staff, and monitoring the employees' performance. A floor manager will be in charge of checking inventories and report inadequate supplies, identifying business opportunities to increase the company's sales and profitability, developing strategic procedures to maintain customer satisfaction, and managing disputes from the customers and employees. A floor manager must have excellent leadership and communication skills to address specific concerns and process customers' requests as needed.

Visual merchandising manager vs floor manager salary

Visual merchandising managers and floor managers have different pay scales, as shown below.

Visual Merchandising ManagerFloor Manager
Average salary$97,250$43,813
Salary rangeBetween $67,000 And $139,000Between $32,000 And $58,000
Highest paying CityBridgeport, CTSan Francisco, CA
Highest paying stateRhode IslandCalifornia
Best paying companyMetaOil States International
Best paying industryRetailTelecommunication

Differences between visual merchandising manager and floor manager education

There are a few differences between a visual merchandising manager and a floor manager in terms of educational background:

Visual Merchandising ManagerFloor Manager
Most common degreeBachelor's Degree, 65%Bachelor's Degree, 49%
Most common majorSpecialized Sales And MerchandisingBusiness
Most common collegeUniversity of PennsylvaniaSUNY College of Technology at Delhi

Visual merchandising manager vs floor manager demographics

Here are the differences between visual merchandising managers' and floor managers' demographics:

Visual Merchandising ManagerFloor Manager
Average age4343
Gender ratioMale, 31.7% Female, 68.3%Male, 56.1% Female, 43.9%
Race ratioBlack or African American, 8.5% Unknown, 4.7% Hispanic or Latino, 18.0% Asian, 7.0% White, 61.2% American Indian and Alaska Native, 0.7%Black or African American, 8.5% Unknown, 4.7% Hispanic or Latino, 18.1% Asian, 7.0% White, 61.0% American Indian and Alaska Native, 0.7%
LGBT Percentage9%9%

Differences between visual merchandising manager and floor manager duties and responsibilities

Visual merchandising manager example responsibilities.

  • Manage entire inventory including receiving, store transfers, RTV's, and damages.
  • Purchase and manage apparel, footwear and accessories inventory for successful regional outdoor and lifestyle retailer.
  • Supervise the implementation of visual plan-o-grams and displays; replenish merchandise by receiving product through trucks and back stock.
  • Install POS collateral as well as new shop concepts and direct departmental floor moves to create an inviting shopping experience.
  • Act as the creative force behind client presentations (PowerPoint) for Disney, AMC, and national cable TV channels.
  • Ensure plan-o-grams are completed timely and correctly.
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Floor manager example responsibilities.

  • Manage all marketing initiatives and programs including maintenance of POS and coupon/tie-in programs.
  • Present PowerPoint presentations and lead skill stations.
  • Organize and run all managerial duties thru out the the store.
  • Ensure production run smoothly, solve problems under pressure, sanitize the plant daily to international health-code standards.
  • Work on POS registers.-Open/Close Store.- Lead employees in task procedures and guide them in helping customers.- Make deposits to bank.
  • Structure and facilitate all training classes along with creating necessary Powerpoint presentations for class.
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Visual merchandising manager vs floor manager skills

Common visual merchandising manager skills
  • Customer Service, 16%
  • POS, 6%
  • Store Operations, 6%
  • Ladders, 6%
  • Direct Reports, 5%
  • Loss Prevention, 5%
Common floor manager skills
  • Customer Service, 14%
  • Cleanliness, 12%
  • Pallets, 11%
  • HR, 8%
  • Flyers, 5%
  • Safety Standards, 5%