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The differences between advertising sales and inside sales specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both an advertising sales and an inside sales specialist. Additionally, an advertising sales has an average salary of $73,239, which is higher than the $50,944 average annual salary of an inside sales specialist.
The top three skills for an advertising sales include media sales, business relationships and business development. The most important skills for an inside sales specialist are customer service, CRM, and sales process.
| Advertising Sales | Inside Sales Specialist | |
| Yearly salary | $73,239 | $50,944 |
| Hourly rate | $35.21 | $24.49 |
| Growth rate | -8% | 4% |
| Number of jobs | 132,877 | 251,423 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 66% | Bachelor's Degree, 69% |
| Average age | 44 | 47 |
| Years of experience | 4 | 4 |
An advertising sales agent is responsible for offering advertising services for the clients to boost their brand image and target potential customers on various media platforms. Advertising sales agents coordinate with the advertising team to strategize techniques in building their market presence by analyzing the current industry trends. They negotiate contracts with the clients and inform them of the business plans to help them increase revenues to achieve their long-term goals and objectives. An advertising sales agent must have excellent communication and organizational skills, especially in handling clients' requests and creating advertisement samples for their review.
An inside sales specialist is primarily responsible for securing sales by reaching out to clients to sell products and services. They may communicate with customers through calls and correspondence or personally recommend products in a retail store setting. Moreover, they are also responsible for responding to inquiries or concerns, identifying the customers' needs, devising strategies to find sales opportunities, and discussing products to customers. An inside sales specialist is often required to meet sales goals and report to managers should there be any issues or problems.
Advertising sales and inside sales specialists have different pay scales, as shown below.
| Advertising Sales | Inside Sales Specialist | |
| Average salary | $73,239 | $50,944 |
| Salary range | Between $58,000 And $91,000 | Between $34,000 And $75,000 |
| Highest paying City | New York, NY | Seattle, WA |
| Highest paying state | New York | Washington |
| Best paying company | eBay | Keller Williams Greater Seattle |
| Best paying industry | Transportation | Real Estate |
There are a few differences between an advertising sales and an inside sales specialist in terms of educational background:
| Advertising Sales | Inside Sales Specialist | |
| Most common degree | Bachelor's Degree, 66% | Bachelor's Degree, 69% |
| Most common major | Business | Business |
| Most common college | University of Pennsylvania | SUNY College of Technology at Alfred |
Here are the differences between advertising sales' and inside sales specialists' demographics:
| Advertising Sales | Inside Sales Specialist | |
| Average age | 44 | 47 |
| Gender ratio | Male, 47.8% Female, 52.2% | Male, 52.0% Female, 48.0% |
| Race ratio | Black or African American, 6.1% Unknown, 4.1% Hispanic or Latino, 13.5% Asian, 4.6% White, 71.3% American Indian and Alaska Native, 0.4% | Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 13.9% Asian, 5.1% White, 73.2% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 6% |