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The differences between area marketing managers and sales and marketing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both an area marketing manager and a sales and marketing manager. Additionally, a sales and marketing manager has an average salary of $81,953, which is higher than the $72,588 average annual salary of an area marketing manager.
The top three skills for an area marketing manager include event planning, marketing campaigns and digital marketing. The most important skills for a sales and marketing manager are customer service, digital marketing, and customer satisfaction.
| Area Marketing Manager | Sales And Marketing Manager | |
| Yearly salary | $72,588 | $81,953 |
| Hourly rate | $34.90 | $39.40 |
| Growth rate | 10% | 10% |
| Number of jobs | 126,750 | 151,042 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 72% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
Area marketing managers are management professionals who are responsible for supervising the daily operations of marketing teams within an assigned area to achieve revenue. These managers must collaborate with marketing teams to develop positive relationships with existing customers and identify potential customers to explore new opportunities. They must cooperate with the area sales manager to plan organized sales promotional activities and improve brand awareness. Area marketing managers must also monitor and control the expenses of the department by limiting them within the allotted budget.
Marketing managers are experts in marketing a product or business. They take charge of a lot of responsibilities in the business. These include the integration of budgets and estimates for marketing campaigns, involvement in negotiations, and collaboration with advertising agencies. It is their job to research and develop marketing opportunities. They perform managerial duties in line with the company's operational goals. Also, they plan and implement new plans for the sales of the company.
Area marketing managers and sales and marketing managers have different pay scales, as shown below.
| Area Marketing Manager | Sales And Marketing Manager | |
| Average salary | $72,588 | $81,953 |
| Salary range | Between $45,000 And $116,000 | Between $43,000 And $154,000 |
| Highest paying City | - | Yonkers, NY |
| Highest paying state | - | New York |
| Best paying company | - | Meta |
| Best paying industry | - | Technology |
There are a few differences between an area marketing manager and a sales and marketing manager in terms of educational background:
| Area Marketing Manager | Sales And Marketing Manager | |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 72% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between area marketing managers' and sales and marketing managers' demographics:
| Area Marketing Manager | Sales And Marketing Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 55.9% Female, 44.1% | Male, 59.8% Female, 40.2% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |