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The differences between assistant product managers and brand managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both an assistant product manager and a brand manager. Additionally, a brand manager has an average salary of $97,789, which is higher than the $67,764 average annual salary of an assistant product manager.
The top three skills for an assistant product manager include product development, powerpoint and market research. The most important skills for a brand manager are brand management, digital marketing, and customer service.
| Assistant Product Manager | Brand Manager | |
| Yearly salary | $67,764 | $97,789 |
| Hourly rate | $32.58 | $47.01 |
| Growth rate | 10% | 10% |
| Number of jobs | 99,823 | 127,429 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 76% | Bachelor's Degree, 75% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
The key role of an Assistant Product Manager is to supervise the production of goods and ensure efficiency in all aspects of the production process. They also develop and implement different strategies to ensure the stabilization of the product.
A brand manager is an individual responsible for adapting a brand strategy that targets the potential market for a company's product while maintaining its integrity. Brand managers assist in developing products while managing budgets for the advertising and promotion of their new products. They usually work under the supervision of marketing managers or chief marketing officers (CMOs) to implement and execute their marketing initiatives. Brand managers also provide an analysis of sales forecasts and create reports on product sales.
Assistant product managers and brand managers have different pay scales, as shown below.
| Assistant Product Manager | Brand Manager | |
| Average salary | $67,764 | $97,789 |
| Salary range | Between $43,000 And $106,000 | Between $72,000 And $131,000 |
| Highest paying City | Boston, MA | Parsippany-Troy Hills, NJ |
| Highest paying state | Massachusetts | Rhode Island |
| Best paying company | Meta | |
| Best paying industry | Automotive | Manufacturing |
There are a few differences between an assistant product manager and a brand manager in terms of educational background:
| Assistant Product Manager | Brand Manager | |
| Most common degree | Bachelor's Degree, 76% | Bachelor's Degree, 75% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between assistant product managers' and brand managers' demographics:
| Assistant Product Manager | Brand Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 43.1% Female, 56.9% | Male, 51.5% Female, 48.5% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |