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Assistant product manager vs marketing manager/project manager

The differences between assistant product managers and marketing manager/project managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both an assistant product manager and a marketing manager/project manager. Additionally, a marketing manager/project manager has an average salary of $78,368, which is higher than the $67,764 average annual salary of an assistant product manager.

The top three skills for an assistant product manager include product development, powerpoint and market research. The most important skills for a marketing manager/project manager are project management, digital marketing, and marketing campaigns.

Assistant product manager vs marketing manager/project manager overview

Assistant Product ManagerMarketing Manager/Project Manager
Yearly salary$67,764$78,368
Hourly rate$32.58$37.68
Growth rate10%10%
Number of jobs99,823187,949
Job satisfaction--
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 77%
Average age3939
Years of experience1010

What does an assistant product manager do?

The key role of an Assistant Product Manager is to supervise the production of goods and ensure efficiency in all aspects of the production process. They also develop and implement different strategies to ensure the stabilization of the product.

What does a marketing manager/project manager do?

A marketing manager/project manager oversees a company's marketing programs and projects, aiming to attract more customers and increase the brand value of a business, product, or service. They primarily perform market research and assessments to identify marketing trends and opportunities, gather and analyze data to generate business leads, study the consumer and competitors in the industry, and identify the weaknesses and strengths of existing marketing projects, utilizing information to enhance operations. Additionally, a marketing manager/project manager leads operations and empowers staff while implementing company policies and industry standards.

Assistant product manager vs marketing manager/project manager salary

Assistant product managers and marketing manager/project managers have different pay scales, as shown below.

Assistant Product ManagerMarketing Manager/Project Manager
Average salary$67,764$78,368
Salary rangeBetween $43,000 And $106,000Between $56,000 And $109,000
Highest paying CityBoston, MACarson City, NV
Highest paying stateMassachusettsNevada
Best paying companyGoogleMeta
Best paying industryAutomotiveTechnology

Differences between assistant product manager and marketing manager/project manager education

There are a few differences between an assistant product manager and a marketing manager/project manager in terms of educational background:

Assistant Product ManagerMarketing Manager/Project Manager
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 77%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Assistant product manager vs marketing manager/project manager demographics

Here are the differences between assistant product managers' and marketing manager/project managers' demographics:

Assistant Product ManagerMarketing Manager/Project Manager
Average age3939
Gender ratioMale, 43.1% Female, 56.9%Male, 38.1% Female, 61.9%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between assistant product manager and marketing manager/project manager duties and responsibilities

Assistant product manager example responsibilities.

  • Lead cross-functional team in pioneering the application/game download ecosystem with the implementation of Java games and generating significant new revenue stream.
  • Provide design feedback during development and QA project cycles.
  • Calculate ROI of campaigns base on sales of products/services relate to campaign.
  • Conduct all on site QA and product reviews throughout Asia from concept to production.
  • Develop direct mail program to measure the effectiveness and ROI of direct marketing efforts.
  • Utilize SQL to support data-driven analysis and decision processes to inform project prioritization, assess feature effectiveness, and troubleshoot issues.
  • Show more

Marketing manager/project manager example responsibilities.

  • Manage client's $120K SEM budget; make allocations toward competitor analysis, keyword research and linking strategies.
  • Manage SEO and SEM programs including optimization of landing pages and A/B campaign testing with PPC and social media ads.
  • Define and program manage nurture campaigns utilizing CRM database.
  • Manage sensitive digital and print archives of value historic and current photography.
  • Plan and manage communication projects including writing newsletters, brochures, annual reports and producing videos and PowerPoint presentations.
  • Assist in developing websites by writing HTML5, CSS, and JavaScript code.
  • Show more

Assistant product manager vs marketing manager/project manager skills

Common assistant product manager skills
  • Product Development, 15%
  • PowerPoint, 8%
  • Market Research, 7%
  • Product Management, 7%
  • R, 6%
  • Overseas Vendors, 4%
Common marketing manager/project manager skills
  • Project Management, 17%
  • Digital Marketing, 12%
  • Marketing Campaigns, 7%
  • PowerPoint, 5%
  • Email Campaigns, 3%
  • Email Marketing, 3%

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