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Business sales associate vs sales consultant

The differences between business sales associates and sales consultants can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a business sales associate and a sales consultant. Additionally, a sales consultant has an average salary of $60,135, which is higher than the $59,485 average annual salary of a business sales associate.

The top three skills for a business sales associate include business sales, product knowledge and customer satisfaction. The most important skills for a sales consultant are sales process, product knowledge, and POS.

Business sales associate vs sales consultant overview

Business Sales AssociateSales Consultant
Yearly salary$59,485$60,135
Hourly rate$28.60$28.91
Growth rate4%4%
Number of jobs359,630227,636
Job satisfaction-4.5
Most common degreeBachelor's Degree, 63%Bachelor's Degree, 56%
Average age4747
Years of experience44

What does a business sales associate do?

A business sales associate's primary goal is to secure sales and reach sales targets. To make this possible, a business sales associate conducts market research and analyses to identify new business and client opportunities, generates leads, and develops sales strategies. They usually reach out to potential clients or representatives through calls or correspondence, arrange appointments, discuss product or service specifications, organize payment plans, and negotiate contracts, building positive business relationships along the way. Moreover, they produce progress reports and coordinate with managers regularly.

What does a sales consultant do?

Sales consultants are employees who work in the sales department of a company. They are usually more skilled than usual sales employees. As such, they are usually given more complicated products or services to sell because they will be able to explain the product or service to the customers better. Sales consultants have in-depth knowledge of the offerings of the company. They talk to customers, understand what the customers need, and match the customers' needs with company products that can address the needs. They should also be updated on trends in the market and what is currently popular with the masses.

Business sales associate vs sales consultant salary

Business sales associates and sales consultants have different pay scales, as shown below.

Business Sales AssociateSales Consultant
Average salary$59,485$60,135
Salary rangeBetween $42,000 And $84,000Between $37,000 And $97,000
Highest paying City-San Francisco, CA
Highest paying state-California
Best paying company-Google
Best paying industry-Finance

Differences between business sales associate and sales consultant education

There are a few differences between a business sales associate and a sales consultant in terms of educational background:

Business Sales AssociateSales Consultant
Most common degreeBachelor's Degree, 63%Bachelor's Degree, 56%
Most common majorBusinessBusiness
Most common collegeSUNY College of Technology at AlfredSUNY College of Technology at Alfred

Business sales associate vs sales consultant demographics

Here are the differences between business sales associates' and sales consultants' demographics:

Business Sales AssociateSales Consultant
Average age4747
Gender ratioMale, 60.0% Female, 40.0%Male, 63.2% Female, 36.8%
Race ratioBlack or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.6% Asian, 5.2% White, 72.3% American Indian and Alaska Native, 0.2%Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.2% Asian, 5.1% White, 72.8% American Indian and Alaska Native, 0.2%
LGBT Percentage6%6%

Differences between business sales associate and sales consultant duties and responsibilities

Business sales associate example responsibilities.

  • Manage individual sales activities by developing highly effective, communications focuse relationship with multiple sales channels.
  • Perform inside sales, including telemarketing, prospecting, account penetration and product application, consulting and delivery of customer service.
  • Top performer among peers in revenue and margin attainments, upselling extend warranties and converting credit card sales to leases.
  • Assist MRO organizations in composite shop design and organization.

Sales consultant example responsibilities.

  • Achieve monthly sales goals through new business and upselling current clients.
  • Utilize CRM systems to effectively manage accounts; leverage competitor and market intelligence to drive offer posture and capture competitor accounts.
  • Create print ads design and create ad word campaign for SEO and SEM products.
  • Deliver effective sales presentations to individuals and groups while cross-selling additional vehicle products and services.
  • Handle incoming calls from Medicare recipients.
  • Hire and train employees teach effective upselling strategies.
  • Show more

Business sales associate vs sales consultant skills

Common business sales associate skills
  • Business Sales, 14%
  • Product Knowledge, 14%
  • Customer Satisfaction, 10%
  • CRM, 10%
  • Sales Process, 6%
  • Customer Support, 5%
Common sales consultant skills
  • Sales Process, 13%
  • Product Knowledge, 11%
  • POS, 11%
  • Pre Sales, 7%
  • Work Ethic, 5%
  • Cross-Selling, 5%