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Business to business sales consultant vs business sales associate

The differences between business to business sales consultants and business sales associates can be seen in a few details. Each job has different responsibilities and duties. Additionally, a business sales associate has an average salary of $59,485, which is higher than the $49,665 average annual salary of a business to business sales consultant.

The top three skills for a business to business sales consultant include marketing collateral, revenue growth and business sales. The most important skills for a business sales associate are business sales, product knowledge, and customer satisfaction.

Business to business sales consultant vs business sales associate overview

Business To Business Sales ConsultantBusiness Sales Associate
Yearly salary$49,665$59,485
Hourly rate$23.88$28.60
Growth rate4%4%
Number of jobs134,216359,630
Job satisfaction--
Most common degreeBachelor's Degree, 72%Bachelor's Degree, 63%
Average age4447
Years of experience-4

What does a business to business sales consultant do?

A business-to-business sales consultant is responsible for strategizing techniques to effectively sell goods and services to the clients according to their business needs and objectives. Business-to-business sales consultants analyze the current market trends and conduct data analysis to predict sales performance and identify opportunities that would increase the company's revenues and market competitiveness. They also help the marketing team in developing promotional solutions to manage the company's image on different platforms, attracting potential clients, and enhancing brand awareness.

What does a business sales associate do?

A business sales associate's primary goal is to secure sales and reach sales targets. To make this possible, a business sales associate conducts market research and analyses to identify new business and client opportunities, generates leads, and develops sales strategies. They usually reach out to potential clients or representatives through calls or correspondence, arrange appointments, discuss product or service specifications, organize payment plans, and negotiate contracts, building positive business relationships along the way. Moreover, they produce progress reports and coordinate with managers regularly.

Business to business sales consultant vs business sales associate salary

Business to business sales consultants and business sales associates have different pay scales, as shown below.

Business To Business Sales ConsultantBusiness Sales Associate
Average salary$49,665$59,485
Salary rangeBetween $30,000 And $80,000Between $42,000 And $84,000
Highest paying City--
Highest paying state--
Best paying company--
Best paying industry--

Differences between business to business sales consultant and business sales associate education

There are a few differences between a business to business sales consultant and a business sales associate in terms of educational background:

Business To Business Sales ConsultantBusiness Sales Associate
Most common degreeBachelor's Degree, 72%Bachelor's Degree, 63%
Most common majorBusinessBusiness
Most common collegeStanford UniversitySUNY College of Technology at Alfred

Business to business sales consultant vs business sales associate demographics

Here are the differences between business to business sales consultants' and business sales associates' demographics:

Business To Business Sales ConsultantBusiness Sales Associate
Average age4447
Gender ratioMale, 63.2% Female, 36.8%Male, 60.0% Female, 40.0%
Race ratioBlack or African American, 6.6% Unknown, 4.0% Hispanic or Latino, 15.9% Asian, 5.5% White, 67.5% American Indian and Alaska Native, 0.4%Black or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.6% Asian, 5.2% White, 72.3% American Indian and Alaska Native, 0.2%
LGBT Percentage5%6%

Differences between business to business sales consultant and business sales associate duties and responsibilities

Business to business sales consultant example responsibilities.

  • Manage logistics, control engineering and design, order placement, vendor relationships, customer utilization and technology.
  • Utilize CRM systems to accurately record data.
  • Maintain thorough records regarding all account activity and prospecting activity through CRM.
  • Prepare proposals with time and cost estimates around innovative solutions base on RFP from existing or potential customers.
  • Take a lead role in the ERP implementation, with additional focus on process redesign and systems documentation and training.
  • Assist with client needs assessment on discovery calls and make recommendations during the RFP process to help close pending sales opportunities.
  • Show more

Business sales associate example responsibilities.

  • Manage individual sales activities by developing highly effective, communications focuse relationship with multiple sales channels.
  • Perform inside sales, including telemarketing, prospecting, account penetration and product application, consulting and delivery of customer service.
  • Top performer among peers in revenue and margin attainments, upselling extend warranties and converting credit card sales to leases.
  • Assist MRO organizations in composite shop design and organization.

Business to business sales consultant vs business sales associate skills

Common business to business sales consultant skills
  • Marketing Collateral, 14%
  • Revenue Growth, 11%
  • Business Sales, 9%
  • Merchant Services, 9%
  • Business Solutions, 9%
  • Sales Cycle, 8%
Common business sales associate skills
  • Business Sales, 14%
  • Product Knowledge, 14%
  • Customer Satisfaction, 10%
  • CRM, 10%
  • Sales Process, 6%
  • Customer Support, 5%