Corporate vice president of marketing vs senior manager of marketing

The differences between corporate vice presidents of marketing and senior managers of marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a corporate vice president of marketing and a senior manager of marketing. Additionally, a corporate vice president of marketing has an average salary of $133,559, which is higher than the $118,350 average annual salary of a senior manager of marketing.

The top three skills for a corporate vice president of marketing include email marketing, digital marketing and content marketing. The most important skills for a senior manager of marketing are digital marketing, marketing campaigns, and integrated marketing.

Corporate vice president of marketing vs senior manager of marketing overview

	Corporate Vice President Of Marketing	Senior Manager Of Marketing
Yearly salary	$133,559	$118,350
Hourly rate	$64.21	$56.90
Growth rate	10%	10%
Number of jobs	117,034	109,064
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 79%	Bachelor's Degree, 76%
Average age	39	39
Years of experience	10	10

Corporate vice president of marketing vs senior manager of marketing salary

Corporate vice presidents of marketing and senior managers of marketing have different pay scales, as shown below.

	Corporate Vice President Of Marketing	Senior Manager Of Marketing
Average salary	$133,559	$118,350
Salary range	Between $85,000 And $209,000	Between $92,000 And $151,000
Highest paying City	-	San Francisco, CA
Highest paying state	-	California
Best paying company	-	Roku
Best paying industry	-	Technology

Differences between corporate vice president of marketing and senior manager of marketing education

There are a few differences between a corporate vice president of marketing and a senior manager of marketing in terms of educational background:

	Corporate Vice President Of Marketing	Senior Manager Of Marketing
Most common degree	Bachelor's Degree, 79%	Bachelor's Degree, 76%
Most common major	Business	Marketing
Most common college	University of Georgia	University of Georgia

Corporate vice president of marketing vs senior manager of marketing demographics

Here are the differences between corporate vice presidents of marketing' and senior managers of marketing' demographics:

	Corporate Vice President Of Marketing	Senior Manager Of Marketing
Average age	39	39
Gender ratio	Male, 69.8% Female, 30.2%	Male, 49.2% Female, 50.8%
Race ratio	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	10%

Differences between corporate vice president of marketing and senior manager of marketing duties and responsibilities

Corporate vice president of marketing example responsibilities.

Manage all internal company-wide communications, including company intranet, quarterly all- company meetings broadcast to all locations and executive communications.
Re-Create and deploy the marketing message and relate identity materials, translating it for those unfamiliar with e-business technology and terminology.
Work closely with district operations managers and co-op advertising agencies.

Senior manager of marketing example responsibilities.

Manage internal POS inventories to ensure accuracy of items receive and stock levels.
Recruit by Sr. VP to manage all marketing aspects of a major output product.
Manage a weekly partner webinar, partner communications, global partner events and a partner portal.
Plan and manage company's first Instagram photo contest, and devise all visual aids used for campaign.
Manage SEO / SEM strategies and tactics with external agency, increasing site traffic from 15K to 25K / month.
Create and manage search engine optimization (SEO) and search engine marketing (SEM) processes for corporate websites.

Corporate vice president of marketing vs senior manager of marketing skills

Common corporate vice president of marketing skills

Email Marketing, 7%
Digital Marketing, 7%
Content Marketing, 7%
Brand Management, 6%
Corporate Strategy, 5%
B2B Marketing, 5%

Common senior manager of marketing skills

Digital Marketing, 15%
Marketing Campaigns, 5%
Integrated Marketing, 5%
Project Management, 4%
SR, 3%
CRM, 3%

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Corporate Vice President Of Marketing
Corporate Vice President Of Marketing vs Senior Manager Of Marketing

Updated January 8, 2025

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