Corporate vice president of marketing vs senior vice president of marketing

The differences between corporate vice presidents of marketing and senior vice presidents of marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a corporate vice president of marketing and a senior vice president of marketing. Additionally, a senior vice president of marketing has an average salary of $200,351, which is higher than the $133,559 average annual salary of a corporate vice president of marketing.

The top three skills for a corporate vice president of marketing include email marketing, digital marketing and content marketing. The most important skills for a senior vice president of marketing are digital marketing, analytics, and business strategy.

Corporate vice president of marketing vs senior vice president of marketing overview

	Corporate Vice President Of Marketing	Senior Vice President Of Marketing
Yearly salary	$133,559	$200,351
Hourly rate	$64.21	$96.32
Growth rate	10%	10%
Number of jobs	117,034	111,445
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 79%	Bachelor's Degree, 76%
Average age	39	39
Years of experience	10	10

Corporate vice president of marketing vs senior vice president of marketing salary

Corporate vice presidents of marketing and senior vice presidents of marketing have different pay scales, as shown below.

	Corporate Vice President Of Marketing	Senior Vice President Of Marketing
Average salary	$133,559	$200,351
Salary range	Between $85,000 And $209,000	Between $121,000 And $330,000
Highest paying City	-	Waltham, MA
Highest paying state	-	Massachusetts
Best paying company	-	Audubon Nature Institute
Best paying industry	-	Manufacturing

Differences between corporate vice president of marketing and senior vice president of marketing education

There are a few differences between a corporate vice president of marketing and a senior vice president of marketing in terms of educational background:

	Corporate Vice President Of Marketing	Senior Vice President Of Marketing
Most common degree	Bachelor's Degree, 79%	Bachelor's Degree, 76%
Most common major	Business	Business
Most common college	University of Georgia	University of Georgia

Corporate vice president of marketing vs senior vice president of marketing demographics

Here are the differences between corporate vice presidents of marketing' and senior vice presidents of marketing' demographics:

	Corporate Vice President Of Marketing	Senior Vice President Of Marketing
Average age	39	39
Gender ratio	Male, 69.8% Female, 30.2%	Male, 66.4% Female, 33.6%
Race ratio	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	10%

Differences between corporate vice president of marketing and senior vice president of marketing duties and responsibilities

Corporate vice president of marketing example responsibilities.

Manage all internal company-wide communications, including company intranet, quarterly all- company meetings broadcast to all locations and executive communications.
Re-Create and deploy the marketing message and relate identity materials, translating it for those unfamiliar with e-business technology and terminology.
Work closely with district operations managers and co-op advertising agencies.

Senior vice president of marketing example responsibilities.

Lead all B2B and B2C marketing, business improvement and project execution efforts.
Create and manage new sales channels including direct, indirect, B2B and B2C.
Manage rebranding initiative: strategy, brand standards, logo change, content strategy, visual identity, new collateral.
Manage CRM data and customize reports on implementations, enhancements and opportunities.
Establish and manage an innovative direct response performance measurement, reporting and analytics practice around the business.
Manage all internal company-wide communications, including company intranet, quarterly all- company meetings broadcast to all locations and executive communications.

Corporate vice president of marketing vs senior vice president of marketing skills

Common corporate vice president of marketing skills

Email Marketing, 7%
Digital Marketing, 7%
Content Marketing, 7%
Brand Management, 6%
Corporate Strategy, 5%
B2B Marketing, 5%

Common senior vice president of marketing skills

Digital Marketing, 13%
Analytics, 6%
Business Strategy, 5%
SVP, 5%
Integrated Marketing, 5%
Marketing Campaigns, 4%

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Corporate Vice President Of Marketing
Corporate Vice President Of Marketing vs Senior Vice President Of Marketing

Updated January 8, 2025

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