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Creative coordinator vs creative director

The differences between creative coordinators and creative directors can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become a creative coordinator, becoming a creative director takes usually requires 4-6 years. Additionally, a creative director has an average salary of $137,779, which is higher than the $48,295 average annual salary of a creative coordinator.

The top three skills for a creative coordinator include graphic design, photography and adobe photoshop. The most important skills for a creative director are graphic design, creative concepts, and creative direction.

Creative coordinator vs creative director overview

Creative CoordinatorCreative Director
Yearly salary$48,295$137,779
Hourly rate$23.22$66.24
Growth rate8%4%
Number of jobs27,20311,610
Job satisfaction--
Most common degreeBachelor's Degree, 82%Bachelor's Degree, 77%
Average age4240
Years of experience46

What does a creative coordinator do?

Creative Coordinators are responsible for taking a lead role in supporting the company's marketing and advertising departments. They are involved in ensuring marketing projects are on schedule, handling departmental calendars, liaising with vendors, and processing expenditures. Creative coordinators work closely with sales and marketing management to gain clear expectations and a project's scope. They consistently track and ensure optimal supplies needed to complete each task at each phase.

What does a creative director do?

A creative director is an individual who creates and maintains a vision for a company's products and branding through digital, print, and film installations. Creative directors supervise and innovative staff team such as graphic designers and artists to discuss and plan the vision's layout and visuals. They also meet with clients or marketing and advertising departments to create designs and make the necessary changes to the systems. Most creative directors must have a bachelor's degree in fine arts and should build work portfolios while starting their careers as graphic designers or photographers.

Creative coordinator vs creative director salary

Creative coordinators and creative directors have different pay scales, as shown below.

Creative CoordinatorCreative Director
Average salary$48,295$137,779
Salary rangeBetween $34,000 And $67,000Between $82,000 And $228,000
Highest paying CitySunnyvale, CAMenlo Park, CA
Highest paying stateCaliforniaCalifornia
Best paying companyDraftfcbApple
Best paying industryProfessionalTechnology

Differences between creative coordinator and creative director education

There are a few differences between a creative coordinator and a creative director in terms of educational background:

Creative CoordinatorCreative Director
Most common degreeBachelor's Degree, 82%Bachelor's Degree, 77%
Most common majorGraphic DesignGraphic Design
Most common collegeStanford UniversityHarvard University

Creative coordinator vs creative director demographics

Here are the differences between creative coordinators' and creative directors' demographics:

Creative CoordinatorCreative Director
Average age4240
Gender ratioMale, 30.9% Female, 69.1%Male, 64.7% Female, 35.3%
Race ratioBlack or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.4% American Indian and Alaska Native, 0.6%Black or African American, 4.4% Unknown, 5.7% Hispanic or Latino, 14.5% Asian, 7.8% White, 66.9% American Indian and Alaska Native, 0.7%
LGBT Percentage12%11%

Differences between creative coordinator and creative director duties and responsibilities

Creative coordinator example responsibilities.

  • Coordinate with top tier online outlets to place exclusive show clips and manage recap lists.
  • Create marketing content for project RFPs, recommend actionable marketing plans and strategies to achieve ROI.
  • Develop all price letters, RFP's and corporate proposals outlining products, service, competitive advantage and transition plans.
  • Provide administrative support managing CMS.
  • Implement HTML to expedite email schedule expectations.
  • Handle all copywriting for direct mail, promotional pieces and advertising collateral.
  • Show more

Creative director example responsibilities.

  • Manage designers and lead entire in-house healthcare creative department.
  • Manage all social media outlets and create Youtube channel.
  • Create, direct, and produce engaging videos and manage Instagram page.
  • Manage staff including designers, producers, HTML designers, creative writers, and developers; interview and select candidates.
  • Manage multiple social media profiles (corporate twitter accounts and blogs) to strategically increase readership and draw website traffic.
  • Develop and manage business-to-business PowerPoint presentation service that create new business opportunities and increase revenue for the company.
  • Show more

Creative coordinator vs creative director skills

Common creative coordinator skills
  • Graphic Design, 14%
  • Photography, 11%
  • Adobe Photoshop, 5%
  • Adobe Creative Suite, 5%
  • Creative Projects, 5%
  • Video Production, 5%
Common creative director skills
  • Graphic Design, 6%
  • Creative Concepts, 6%
  • Creative Direction, 6%
  • Video Production, 5%
  • Photography, 5%
  • Digital Marketing, 4%

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