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Creative coordinator vs media coordinator

The differences between creative coordinators and media coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a creative coordinator and a media coordinator. Additionally, a creative coordinator has an average salary of $48,295, which is higher than the $47,471 average annual salary of a media coordinator.

The top three skills for a creative coordinator include graphic design, photography and adobe photoshop. The most important skills for a media coordinator are facebook, instagram, and twitter.

Creative coordinator vs media coordinator overview

Creative CoordinatorMedia Coordinator
Yearly salary$48,295$47,471
Hourly rate$23.22$22.82
Growth rate8%8%
Number of jobs27,20335,285
Job satisfaction--
Most common degreeBachelor's Degree, 82%Bachelor's Degree, 82%
Average age4242
Years of experience44

What does a creative coordinator do?

Creative Coordinators are responsible for taking a lead role in supporting the company's marketing and advertising departments. They are involved in ensuring marketing projects are on schedule, handling departmental calendars, liaising with vendors, and processing expenditures. Creative coordinators work closely with sales and marketing management to gain clear expectations and a project's scope. They consistently track and ensure optimal supplies needed to complete each task at each phase.

What does a media coordinator do?

A media coordinator acts as a communications professional in charge of developing and implementing target communications and advertising for various media platforms. Media coordinators plan, implement, and monitor the social media strategy of an organization. They discern the most successful media outreach and establish advertising partnerships and business deals. They aim to increase their respective companies' brand awareness, strengthen their advertising campaigns, improve their marketing strategies, and increase their sales.

Creative coordinator vs media coordinator salary

Creative coordinators and media coordinators have different pay scales, as shown below.

Creative CoordinatorMedia Coordinator
Average salary$48,295$47,471
Salary rangeBetween $34,000 And $67,000Between $34,000 And $64,000
Highest paying CitySunnyvale, CAUrban Honolulu, HI
Highest paying stateCaliforniaHawaii
Best paying companyDraftfcbThe Joffrey Ballet
Best paying industryProfessionalManufacturing

Differences between creative coordinator and media coordinator education

There are a few differences between a creative coordinator and a media coordinator in terms of educational background:

Creative CoordinatorMedia Coordinator
Most common degreeBachelor's Degree, 82%Bachelor's Degree, 82%
Most common majorGraphic DesignCommunication
Most common collegeStanford UniversityNorthwestern University

Creative coordinator vs media coordinator demographics

Here are the differences between creative coordinators' and media coordinators' demographics:

Creative CoordinatorMedia Coordinator
Average age4242
Gender ratioMale, 30.9% Female, 69.1%Male, 36.6% Female, 63.4%
Race ratioBlack or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.4% American Indian and Alaska Native, 0.6%Black or African American, 10.1% Unknown, 5.1% Hispanic or Latino, 12.0% Asian, 5.3% White, 66.9% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between creative coordinator and media coordinator duties and responsibilities

Creative coordinator example responsibilities.

  • Coordinate with top tier online outlets to place exclusive show clips and manage recap lists.
  • Create marketing content for project RFPs, recommend actionable marketing plans and strategies to achieve ROI.
  • Develop all price letters, RFP's and corporate proposals outlining products, service, competitive advantage and transition plans.
  • Provide administrative support managing CMS.
  • Implement HTML to expedite email schedule expectations.
  • Handle all copywriting for direct mail, promotional pieces and advertising collateral.
  • Show more

Media coordinator example responsibilities.

  • Manage social media assets using HootSuite, TweetDeck, and mobile apps.
  • Track generate leads in CRM to better understand trending of events and campaigns.
  • Manage budget for promotional items (CDs, key chains, t-shirts, etc . )
  • Manage and optimize clients' pay-per-click (PPC) campaigns, SEO campaigns and affiliate marketing accounts.
  • Manage and distribute inventory of DVDs, CDs, and VHS for educational use by professors and students
  • Manage Facebook and twitter accounts - manage friends, approve and find new connections, network and post relevant blogs.
  • Show more

Creative coordinator vs media coordinator skills

Common creative coordinator skills
  • Graphic Design, 14%
  • Photography, 11%
  • Adobe Photoshop, 5%
  • Adobe Creative Suite, 5%
  • Creative Projects, 5%
  • Video Production, 5%
Common media coordinator skills
  • Facebook, 11%
  • Instagram, 10%
  • Twitter, 9%
  • Digital Marketing, 5%
  • Social Media Marketing, 5%
  • Social Platforms, 4%

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