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Creative marketing manager vs regional marketing manager

The differences between creative marketing managers and regional marketing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a creative marketing manager and a regional marketing manager. Additionally, a regional marketing manager has an average salary of $85,217, which is higher than the $63,948 average annual salary of a creative marketing manager.

The top three skills for a creative marketing manager include digital marketing, marketing campaigns and email campaigns. The most important skills for a regional marketing manager are digital marketing, integrated marketing, and marketing campaigns.

Creative marketing manager vs regional marketing manager overview

Creative Marketing ManagerRegional Marketing Manager
Yearly salary$63,948$85,217
Hourly rate$30.74$40.97
Growth rate10%10%
Number of jobs111,300115,987
Job satisfaction--
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 78%
Average age3939
Years of experience1010

What does a creative marketing manager do?

Creative marketing managers primarily direct and lead both the design and production of marketing audio and visual materials. The managers establish and implement the design and format processes and standards in producing high quality and consistent results. They put together budgets and estimates for marketing campaigns and submit them for approval. It is their job to prepare sales and advertise contracts. Also, they review advertising materials such as print. Skills needed in this job include marketing, negotiation, and communication.

What does a regional marketing manager do?

A Regional Marketing Manager plans and implements strategic marketing plans for an organization at a regional level. They analyze data, create recommendations, and write reports.

Creative marketing manager vs regional marketing manager salary

Creative marketing managers and regional marketing managers have different pay scales, as shown below.

Creative Marketing ManagerRegional Marketing Manager
Average salary$63,948$85,217
Salary rangeBetween $38,000 And $107,000Between $62,000 And $116,000
Highest paying CitySan Mateo, CASan Francisco, CA
Highest paying stateCaliforniaCalifornia
Best paying companyAppleAbbVie
Best paying industry-Construction

Differences between creative marketing manager and regional marketing manager education

There are a few differences between a creative marketing manager and a regional marketing manager in terms of educational background:

Creative Marketing ManagerRegional Marketing Manager
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 78%
Most common majorGraphic DesignBusiness
Most common collegeUniversity of Wisconsin - MadisonUniversity of Georgia

Creative marketing manager vs regional marketing manager demographics

Here are the differences between creative marketing managers' and regional marketing managers' demographics:

Creative Marketing ManagerRegional Marketing Manager
Average age3939
Gender ratioMale, 50.4% Female, 49.6%Male, 54.5% Female, 45.5%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between creative marketing manager and regional marketing manager duties and responsibilities

Creative marketing manager example responsibilities.

  • Manage Instagram account driving follows/views for profile.
  • Lead small creative teams through concept, design, and copywriting.
  • Secure critical LinkedIn partnership and manage the associated marketing campaign and announcement.
  • Implement SEO to give the company a competitive digital positioning.
  • Project oversight include qualitative and quantitative data collection that ultimately substantiate the value of the new foaming platform against customer KPIs.
  • Collaborate with UX managers to ensure product design aligns with corporate design.
  • Show more

Regional marketing manager example responsibilities.

  • Coordinate and manage local grass roots marketing efforts to ensure delivery of the brand promise.
  • Direct and manage marketing/advertising in Midwest and Mid-Atlantic regions for a national company.
  • Manage activities calendar and campaign results reporting findings to upper executives and salesforce.
  • Manage online and social media efforts for regional locations including Facebook, website announcements and updates.
  • Develop promotions which heighten brand awareness and maximize ROI.
  • Exceed company sales goals that help propel Samsung into being the leading mobile handset manufacturer in the region.
  • Show more

Creative marketing manager vs regional marketing manager skills

Common creative marketing manager skills
  • Digital Marketing, 13%
  • Marketing Campaigns, 7%
  • Email Campaigns, 6%
  • Graphic Design, 5%
  • WordPress, 4%
  • Email Marketing, 4%
Common regional marketing manager skills
  • Digital Marketing, 15%
  • Integrated Marketing, 6%
  • Marketing Campaigns, 5%
  • Project Management, 5%
  • ROI, 5%
  • Lead Generation, 4%

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