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The differences between customer business managers and brand managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a customer business manager and a brand manager. Additionally, a customer business manager has an average salary of $100,453, which is higher than the $97,789 average annual salary of a brand manager.
The top three skills for a customer business manager include customer service, sales volume and CRM. The most important skills for a brand manager are brand management, digital marketing, and customer service.
| Customer Business Manager | Brand Manager | |
| Yearly salary | $100,453 | $97,789 |
| Hourly rate | $48.29 | $47.01 |
| Growth rate | 10% | 10% |
| Number of jobs | 147,707 | 127,429 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 69% | Bachelor's Degree, 75% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A customer business manager is responsible for handling customer accounts and monitoring business transactions across the organization. Customer business managers identify efficient business solutions to improve the current operational processes and maximize the staff's productivity and performance in delivering high-quality results. They also negotiate contracts with trusted suppliers and vendors for operational resources and inventories. A customer business manager must have excellent communication and problem-solving skills, especially in responding to clients' inquiries and concerns and resolving business complaints.
A brand manager is an individual responsible for adapting a brand strategy that targets the potential market for a company's product while maintaining its integrity. Brand managers assist in developing products while managing budgets for the advertising and promotion of their new products. They usually work under the supervision of marketing managers or chief marketing officers (CMOs) to implement and execute their marketing initiatives. Brand managers also provide an analysis of sales forecasts and create reports on product sales.
Customer business managers and brand managers have different pay scales, as shown below.
| Customer Business Manager | Brand Manager | |
| Average salary | $100,453 | $97,789 |
| Salary range | Between $61,000 And $162,000 | Between $72,000 And $131,000 |
| Highest paying City | - | Parsippany-Troy Hills, NJ |
| Highest paying state | - | Rhode Island |
| Best paying company | - | Meta |
| Best paying industry | - | Manufacturing |
There are a few differences between a customer business manager and a brand manager in terms of educational background:
| Customer Business Manager | Brand Manager | |
| Most common degree | Bachelor's Degree, 69% | Bachelor's Degree, 75% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between customer business managers' and brand managers' demographics:
| Customer Business Manager | Brand Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 57.2% Female, 42.8% | Male, 51.5% Female, 48.5% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |