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Customer business manager vs content manager

The differences between customer business managers and content managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a customer business manager and a content manager. Additionally, a customer business manager has an average salary of $100,453, which is higher than the $75,124 average annual salary of a content manager.

The top three skills for a customer business manager include customer service, sales volume and CRM. The most important skills for a content manager are digital marketing, content strategy, and content creation.

Customer business manager vs content manager overview

Customer Business ManagerContent Manager
Yearly salary$100,453$75,124
Hourly rate$48.29$36.12
Growth rate10%10%
Number of jobs147,707108,058
Job satisfaction--
Most common degreeBachelor's Degree, 69%Bachelor's Degree, 77%
Average age3939
Years of experience1010

What does a customer business manager do?

A customer business manager is responsible for handling customer accounts and monitoring business transactions across the organization. Customer business managers identify efficient business solutions to improve the current operational processes and maximize the staff's productivity and performance in delivering high-quality results. They also negotiate contracts with trusted suppliers and vendors for operational resources and inventories. A customer business manager must have excellent communication and problem-solving skills, especially in responding to clients' inquiries and concerns and resolving business complaints.

What does a content manager do?

A Content Manager is focused on creating, improving, and maintaining content to achieve the business goals. They lead a team of copywriters and content executives.

Customer business manager vs content manager salary

Customer business managers and content managers have different pay scales, as shown below.

Customer Business ManagerContent Manager
Average salary$100,453$75,124
Salary rangeBetween $61,000 And $162,000Between $50,000 And $111,000
Highest paying City-San Francisco, CA
Highest paying state-Washington
Best paying company-Meta
Best paying industry-Technology

Differences between customer business manager and content manager education

There are a few differences between a customer business manager and a content manager in terms of educational background:

Customer Business ManagerContent Manager
Most common degreeBachelor's Degree, 69%Bachelor's Degree, 77%
Most common majorBusinessEnglish
Most common collegeUniversity of GeorgiaUniversity of Georgia

Customer business manager vs content manager demographics

Here are the differences between customer business managers' and content managers' demographics:

Customer Business ManagerContent Manager
Average age3939
Gender ratioMale, 57.2% Female, 42.8%Male, 49.1% Female, 50.9%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between customer business manager and content manager duties and responsibilities

Customer business manager example responsibilities.

  • Manage retail sales force to execute both Unilever and customer shelf and display standards.
  • Leverage shopper marketing resources with leading Hispanic retailer in Houston area to drive incremental sales, while achieving target ROI.
  • Handle 175 SKUs totaling $250 million in POS.
  • Deliver better compliance and trade ROI.
  • Develop and implement new business strategies to drive ROI and profitability.
  • Assist in developing comprehensive call lists that would be leverage by sales team.
  • Show more

Content manager example responsibilities.

  • Manage social media, blogging, SEO strategy, and outreach.
  • Assign stories to freelancers and manage that editorial process, including optimizing original content for SEO.
  • Manage, coordinate, and confirm all content updates in the content management system including UI messaging and user assistance.
  • Manage social media marketing, including Instagram
  • Manage implementation of marketing automation software and lead integration with CRM to improve tracking and visibility into campaign performance.
  • Web management responsibilities include WordPress and basic HTML.
  • Show more

Customer business manager vs content manager skills

Common customer business manager skills
  • Customer Service, 28%
  • Sales Volume, 9%
  • CRM, 7%
  • Category Management, 5%
  • Customer Satisfaction, 5%
  • Account Management, 5%
Common content manager skills
  • Digital Marketing, 9%
  • Content Strategy, 7%
  • Content Creation, 6%
  • Project Management, 6%
  • Web Content, 6%
  • Content Development, 4%

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