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The differences between customer business managers and media managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a customer business manager and a media manager. Additionally, a customer business manager has an average salary of $100,453, which is higher than the $96,475 average annual salary of a media manager.
The top three skills for a customer business manager include customer service, sales volume and CRM. The most important skills for a media manager are digital marketing, kpis, and media planning.
| Customer Business Manager | Media Manager | |
| Yearly salary | $100,453 | $96,475 |
| Hourly rate | $48.29 | $46.38 |
| Growth rate | 10% | 10% |
| Number of jobs | 147,707 | 110,888 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 69% | Bachelor's Degree, 81% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A customer business manager is responsible for handling customer accounts and monitoring business transactions across the organization. Customer business managers identify efficient business solutions to improve the current operational processes and maximize the staff's productivity and performance in delivering high-quality results. They also negotiate contracts with trusted suppliers and vendors for operational resources and inventories. A customer business manager must have excellent communication and problem-solving skills, especially in responding to clients' inquiries and concerns and resolving business complaints.
Media managers oversee the department that works on the different communication needs of the company. They execute the communications strategies of the company. They are expected to be updated with the current trends on media platforms. They should also be very familiar with the company and are attuned to the company's brand and image so that they can create relevant communications campaigns. Media managers oversee content creation on different media platforms. They manage the research related to the content they are working on. They develop materials and ensure that these materials are engaging and relatable to the target audience.
Customer business managers and media managers have different pay scales, as shown below.
| Customer Business Manager | Media Manager | |
| Average salary | $100,453 | $96,475 |
| Salary range | Between $61,000 And $162,000 | Between $66,000 And $140,000 |
| Highest paying City | - | San Francisco, CA |
| Highest paying state | - | Pennsylvania |
| Best paying company | - | Meta |
| Best paying industry | - | Automotive |
There are a few differences between a customer business manager and a media manager in terms of educational background:
| Customer Business Manager | Media Manager | |
| Most common degree | Bachelor's Degree, 69% | Bachelor's Degree, 81% |
| Most common major | Business | Communication |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between customer business managers' and media managers' demographics:
| Customer Business Manager | Media Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 57.2% Female, 42.8% | Male, 51.7% Female, 48.3% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |