Post job

Customer relationship management manager vs business development director

The differences between customer relationship management managers and business development directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a customer relationship management manager and a business development director. Additionally, a business development director has an average salary of $117,784, which is higher than the $102,945 average annual salary of a customer relationship management manager.

The top three skills for a customer relationship management manager include analytics, salesforce and digital marketing. The most important skills for a business development director are healthcare, CRM, and patients.

Customer relationship management manager vs business development director overview

Customer Relationship Management ManagerBusiness Development Director
Yearly salary$102,945$117,784
Hourly rate$49.49$56.63
Growth rate10%10%
Number of jobs127,674153,601
Job satisfaction--
Most common degreeBachelor's Degree, 69%Bachelor's Degree, 74%
Average age3939
Years of experience1010

What does a customer relationship management manager do?

A customer relationship management manager is responsible for maintaining a healthy and long-term business relationship with customers and business partners to keep a positive reputation for the company and increase its market reliability. Customer relationship management managers analyze business functions and identify new business opportunities for revenue resources, as well as offering new services to the clients according to their interests. They also handle contract negotiations, respond to the clients' inquiries and concerns, and resolve complaints immediately.

What does a business development director do?

A business development director specializes in crafting plans and strategies to develop the relationship between the brand, clients, and other key characters in the industry. It is their responsibility to examine and understand everything about the brand and figure out which areas require improvement or changes. They must also conduct a thorough marketing analysis and remain updated on the latest trends in the market to identify new opportunities that would improve customer satisfaction. Furthermore, they must also communicate with all clients, even appear on public gatherings to strengthen brand awareness.

Customer relationship management manager vs business development director salary

Customer relationship management managers and business development directors have different pay scales, as shown below.

Customer Relationship Management ManagerBusiness Development Director
Average salary$102,945$117,784
Salary rangeBetween $74,000 And $141,000Between $72,000 And $192,000
Highest paying CitySan Francisco, CASan Francisco, CA
Highest paying stateWashingtonNew Mexico
Best paying companyApplealliantgroup
Best paying industryProfessionalFinance

Differences between customer relationship management manager and business development director education

There are a few differences between a customer relationship management manager and a business development director in terms of educational background:

Customer Relationship Management ManagerBusiness Development Director
Most common degreeBachelor's Degree, 69%Bachelor's Degree, 74%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Customer relationship management manager vs business development director demographics

Here are the differences between customer relationship management managers' and business development directors' demographics:

Customer Relationship Management ManagerBusiness Development Director
Average age3939
Gender ratioMale, 60.3% Female, 39.7%Male, 72.3% Female, 27.7%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between customer relationship management manager and business development director duties and responsibilities

Customer relationship management manager example responsibilities.

  • Lead PPC, SEO, and social media marketing programs.
  • Manage CRM products including email, SMS, social, and mobile apps.
  • Manage all print, digital, mobile and web activities for B2B and B2C communications.
  • Work to develop an RFP, manage collecting vendor bids, vendor selection and funding approval.
  • Manage all testing plans relating to compatibility, qualification, benchmarks and validation between WPD and the OEM.
  • Lead the development and execution of chain level consumer promotions, including POS display, radio and print advertisements.
  • Show more

Business development director example responsibilities.

  • Create and manage business development, government affairs and public relations initiatives to achieve growth objectives for this correctional healthcare company.
  • Achieve access to SVP level resulting in significant new business.
  • Manage network services, e-ticketing and packaging solutions, CRM solutions, message management, and e-provisioning/identity management/security solutions.
  • Lead centralized, electronic referral center coordinating post-acute service needs of patients discharging from multiple acute facilities in Arizona region.
  • Track all sales and marketing activities using a CRM program and analyze data to optimize business development approach and management
  • Collaborate with the marketing team to ensure laser focuse messages at all conferences and trade shows ensuring competitive logistics solution offerings.
  • Show more

Customer relationship management manager vs business development director skills

Common customer relationship management manager skills
  • Analytics, 8%
  • Salesforce, 7%
  • Digital Marketing, 7%
  • Email Marketing, 6%
  • Cloud, 6%
  • Project Management, 5%
Common business development director skills
  • Healthcare, 9%
  • CRM, 5%
  • Patients, 4%
  • Customer Relationships, 4%
  • Account Management, 4%
  • Project Management, 4%

Browse executive management jobs