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Customer relationship management manager vs customer relationship management consultant

The differences between customer relationship management managers and customer relationship management consultants can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 8-10 years to become a customer relationship management manager, becoming a customer relationship management consultant takes usually requires 4-6 years. Additionally, a customer relationship management manager has an average salary of $102,945, which is higher than the $97,795 average annual salary of a customer relationship management consultant.

The top three skills for a customer relationship management manager include analytics, salesforce and digital marketing. The most important skills for a customer relationship management consultant are power bi, azure, and salesforce.

Customer relationship management manager vs customer relationship management consultant overview

Customer Relationship Management ManagerCustomer Relationship Management Consultant
Yearly salary$102,945$97,795
Hourly rate$49.49$47.02
Growth rate10%9%
Number of jobs127,674125,333
Job satisfaction--
Most common degreeBachelor's Degree, 69%Bachelor's Degree, 68%
Average age3943
Years of experience106

What does a customer relationship management manager do?

A customer relationship management manager is responsible for maintaining a healthy and long-term business relationship with customers and business partners to keep a positive reputation for the company and increase its market reliability. Customer relationship management managers analyze business functions and identify new business opportunities for revenue resources, as well as offering new services to the clients according to their interests. They also handle contract negotiations, respond to the clients' inquiries and concerns, and resolve complaints immediately.

What does a customer relationship management consultant do?

A customer relationship management consultant is responsible for providing management solutions for clients to develop successful customer relationships. Customer relationship management consultants evaluate business requirements and plans and identify potential risks that may affect the reputation and stability of an organization in the market. They also review the company's services, find strengths and weaknesses, and recommend solutions to enhance customer satisfaction. A customer relationship management consultant must be highly organizational and communicative, especially in finding opportunities to boost the company's brand image and maximize operational productivity to support the customers' needs and concerns.

Customer relationship management manager vs customer relationship management consultant salary

Customer relationship management managers and customer relationship management consultants have different pay scales, as shown below.

Customer Relationship Management ManagerCustomer Relationship Management Consultant
Average salary$102,945$97,795
Salary rangeBetween $74,000 And $141,000Between $73,000 And $131,000
Highest paying CitySan Francisco, CASan Francisco, CA
Highest paying stateWashingtonCalifornia
Best paying companyAppleSquare Enix
Best paying industryProfessionalRetail

Differences between customer relationship management manager and customer relationship management consultant education

There are a few differences between a customer relationship management manager and a customer relationship management consultant in terms of educational background:

Customer Relationship Management ManagerCustomer Relationship Management Consultant
Most common degreeBachelor's Degree, 69%Bachelor's Degree, 68%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaStanford University

Customer relationship management manager vs customer relationship management consultant demographics

Here are the differences between customer relationship management managers' and customer relationship management consultants' demographics:

Customer Relationship Management ManagerCustomer Relationship Management Consultant
Average age3943
Gender ratioMale, 60.3% Female, 39.7%Male, 66.0% Female, 34.0%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 9.5% Unknown, 5.0% Hispanic or Latino, 10.6% Asian, 22.5% White, 52.2% American Indian and Alaska Native, 0.2%
LGBT Percentage10%8%

Differences between customer relationship management manager and customer relationship management consultant duties and responsibilities

Customer relationship management manager example responsibilities.

  • Lead PPC, SEO, and social media marketing programs.
  • Manage CRM products including email, SMS, social, and mobile apps.
  • Manage all print, digital, mobile and web activities for B2B and B2C communications.
  • Work to develop an RFP, manage collecting vendor bids, vendor selection and funding approval.
  • Manage all testing plans relating to compatibility, qualification, benchmarks and validation between WPD and the OEM.
  • Lead the development and execution of chain level consumer promotions, including POS display, radio and print advertisements.
  • Show more

Customer relationship management consultant example responsibilities.

  • Create several tasks, workflow rules, triggers, apex classes to achieve the complex business functionality in case management application.
  • Accomplish cross-Browser compatibility and simplicity through Jquery.
  • Utilize the developed custom screen to qualify/disqualify the leads and win/lost opportunities by suppressing out-of-box dialog windows.
  • Manage vendor relationships promotional programs, which include defining promotional offers, developing print and email collateral and providing ROI reporting.
  • Lead architecture, develop of predictive models & application develop of radiology-oncology executive dashboard and alerting services base on statistical calculations.
  • Consume external web service from .net for updating the SQL server.
  • Show more

Customer relationship management manager vs customer relationship management consultant skills

Common customer relationship management manager skills
  • Analytics, 8%
  • Salesforce, 7%
  • Digital Marketing, 7%
  • Email Marketing, 6%
  • Cloud, 6%
  • Project Management, 5%
Common customer relationship management consultant skills
  • Power Bi, 6%
  • Azure, 6%
  • Salesforce, 6%
  • Customer Service, 6%
  • Customer Relationships, 5%
  • SQL Server, 5%

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