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The differences between customer relationship management managers and media managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a customer relationship management manager and a media manager. Additionally, a customer relationship management manager has an average salary of $102,945, which is higher than the $96,475 average annual salary of a media manager.
The top three skills for a customer relationship management manager include analytics, salesforce and digital marketing. The most important skills for a media manager are digital marketing, kpis, and media planning.
| Customer Relationship Management Manager | Media Manager | |
| Yearly salary | $102,945 | $96,475 |
| Hourly rate | $49.49 | $46.38 |
| Growth rate | 10% | 10% |
| Number of jobs | 127,674 | 110,888 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 69% | Bachelor's Degree, 81% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A customer relationship management manager is responsible for maintaining a healthy and long-term business relationship with customers and business partners to keep a positive reputation for the company and increase its market reliability. Customer relationship management managers analyze business functions and identify new business opportunities for revenue resources, as well as offering new services to the clients according to their interests. They also handle contract negotiations, respond to the clients' inquiries and concerns, and resolve complaints immediately.
Media managers oversee the department that works on the different communication needs of the company. They execute the communications strategies of the company. They are expected to be updated with the current trends on media platforms. They should also be very familiar with the company and are attuned to the company's brand and image so that they can create relevant communications campaigns. Media managers oversee content creation on different media platforms. They manage the research related to the content they are working on. They develop materials and ensure that these materials are engaging and relatable to the target audience.
Customer relationship management managers and media managers have different pay scales, as shown below.
| Customer Relationship Management Manager | Media Manager | |
| Average salary | $102,945 | $96,475 |
| Salary range | Between $74,000 And $141,000 | Between $66,000 And $140,000 |
| Highest paying City | San Francisco, CA | San Francisco, CA |
| Highest paying state | Washington | Pennsylvania |
| Best paying company | Apple | Meta |
| Best paying industry | Professional | Automotive |
There are a few differences between a customer relationship management manager and a media manager in terms of educational background:
| Customer Relationship Management Manager | Media Manager | |
| Most common degree | Bachelor's Degree, 69% | Bachelor's Degree, 81% |
| Most common major | Business | Communication |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between customer relationship management managers' and media managers' demographics:
| Customer Relationship Management Manager | Media Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 60.3% Female, 39.7% | Male, 51.7% Female, 48.3% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |