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Customer relationship management manager vs planning manager

The differences between customer relationship management managers and planning managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a customer relationship management manager and a planning manager. Additionally, a customer relationship management manager has an average salary of $102,945, which is higher than the $98,486 average annual salary of a planning manager.

The top three skills for a customer relationship management manager include analytics, salesforce and digital marketing. The most important skills for a planning manager are project management, customer service, and strong analytical.

Customer relationship management manager vs planning manager overview

Customer Relationship Management ManagerPlanning Manager
Yearly salary$102,945$98,486
Hourly rate$49.49$47.35
Growth rate10%10%
Number of jobs127,674137,190
Job satisfaction--
Most common degreeBachelor's Degree, 69%Bachelor's Degree, 72%
Average age3939
Years of experience1010

What does a customer relationship management manager do?

A customer relationship management manager is responsible for maintaining a healthy and long-term business relationship with customers and business partners to keep a positive reputation for the company and increase its market reliability. Customer relationship management managers analyze business functions and identify new business opportunities for revenue resources, as well as offering new services to the clients according to their interests. They also handle contract negotiations, respond to the clients' inquiries and concerns, and resolve complaints immediately.

What does a planning manager do?

Planning managers perform various duties and responsibilities for an organization. These include planning and monitoring a project or department's budget, production schedule, and inventory, creating reports of new plans, programs, and regulations, and ensuring development proposals comply with requirements and regulations. Additionally, planning managers are expected to serve as an intermediary between developers, government entities, businesses, and communities. They also oversee site plans, rezoning, and special-use permits, set schedules for the project, and supervise other personnel such as developers and consultants.

Customer relationship management manager vs planning manager salary

Customer relationship management managers and planning managers have different pay scales, as shown below.

Customer Relationship Management ManagerPlanning Manager
Average salary$102,945$98,486
Salary rangeBetween $74,000 And $141,000Between $71,000 And $135,000
Highest paying CitySan Francisco, CASan Francisco, CA
Highest paying stateWashingtonCalifornia
Best paying companyAppleZS
Best paying industryProfessionalTechnology

Differences between customer relationship management manager and planning manager education

There are a few differences between a customer relationship management manager and a planning manager in terms of educational background:

Customer Relationship Management ManagerPlanning Manager
Most common degreeBachelor's Degree, 69%Bachelor's Degree, 72%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Customer relationship management manager vs planning manager demographics

Here are the differences between customer relationship management managers' and planning managers' demographics:

Customer Relationship Management ManagerPlanning Manager
Average age3939
Gender ratioMale, 60.3% Female, 39.7%Male, 64.1% Female, 35.9%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between customer relationship management manager and planning manager duties and responsibilities

Customer relationship management manager example responsibilities.

  • Lead PPC, SEO, and social media marketing programs.
  • Manage CRM products including email, SMS, social, and mobile apps.
  • Manage all print, digital, mobile and web activities for B2B and B2C communications.
  • Work to develop an RFP, manage collecting vendor bids, vendor selection and funding approval.
  • Manage all testing plans relating to compatibility, qualification, benchmarks and validation between WPD and the OEM.
  • Lead the development and execution of chain level consumer promotions, including POS display, radio and print advertisements.
  • Show more

Planning manager example responsibilities.

  • Lead a team that contribute to Mexico achieving the #1 market position through the implementation of CPFR and sales support.
  • Manage commodities teams in support of program execution.
  • Lead initial rollout of JDA / manugistics concepts and forecasting operations.
  • Manage and analyze monthly OTB opportunities base on receipt projections using JDA.
  • Used people skills managing upward to build corporate consensus on ISO processes and controls.
  • Develop an ABC class system, which lead to a $1,000,000 inventory reduction.
  • Show more

Customer relationship management manager vs planning manager skills

Common customer relationship management manager skills
  • Analytics, 8%
  • Salesforce, 7%
  • Digital Marketing, 7%
  • Email Marketing, 6%
  • Cloud, 6%
  • Project Management, 5%
Common planning manager skills
  • Project Management, 11%
  • Customer Service, 8%
  • Strong Analytical, 7%
  • KPIs, 7%
  • Demand Planning, 7%
  • Capacity Planning, 4%

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