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Customer relationship management manager vs revenue manager

The differences between customer relationship management managers and revenue managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a customer relationship management manager and a revenue manager. Additionally, a customer relationship management manager has an average salary of $102,945, which is higher than the $86,270 average annual salary of a revenue manager.

The top three skills for a customer relationship management manager include analytics, salesforce and digital marketing. The most important skills for a revenue manager are revenue cycle, reservations, and customer service.

Customer relationship management manager vs revenue manager overview

Customer Relationship Management ManagerRevenue Manager
Yearly salary$102,945$86,270
Hourly rate$49.49$41.48
Growth rate10%10%
Number of jobs127,674110,405
Job satisfaction--
Most common degreeBachelor's Degree, 69%Bachelor's Degree, 63%
Average age3939
Years of experience1010

What does a customer relationship management manager do?

A customer relationship management manager is responsible for maintaining a healthy and long-term business relationship with customers and business partners to keep a positive reputation for the company and increase its market reliability. Customer relationship management managers analyze business functions and identify new business opportunities for revenue resources, as well as offering new services to the clients according to their interests. They also handle contract negotiations, respond to the clients' inquiries and concerns, and resolve complaints immediately.

What does a revenue manager do?

A revenue manager is responsible for conducting price analysis and revenue strategies to support business development and improve marketing techniques. Revenue managers research on the current market trends, evaluate statistical data of resources, maintain reasonable rates, and match the competitiveness of other hotel industries. They also work closely with the marketing and public relations team on releasing press releases, managing media appearance, and publishing content on the digital platform. A revenue manager must have excellent communication and organizational skills, tracking business and financial transactions, and coordinating with potential clients for partnerships.

Customer relationship management manager vs revenue manager salary

Customer relationship management managers and revenue managers have different pay scales, as shown below.

Customer Relationship Management ManagerRevenue Manager
Average salary$102,945$86,270
Salary rangeBetween $74,000 And $141,000Between $59,000 And $124,000
Highest paying CitySan Francisco, CANovato, CA
Highest paying stateWashingtonCalifornia
Best paying companyAppleMeta
Best paying industryProfessionalTechnology

Differences between customer relationship management manager and revenue manager education

There are a few differences between a customer relationship management manager and a revenue manager in terms of educational background:

Customer Relationship Management ManagerRevenue Manager
Most common degreeBachelor's Degree, 69%Bachelor's Degree, 63%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Customer relationship management manager vs revenue manager demographics

Here are the differences between customer relationship management managers' and revenue managers' demographics:

Customer Relationship Management ManagerRevenue Manager
Average age3939
Gender ratioMale, 60.3% Female, 39.7%Male, 41.6% Female, 58.4%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between customer relationship management manager and revenue manager duties and responsibilities

Customer relationship management manager example responsibilities.

  • Lead PPC, SEO, and social media marketing programs.
  • Manage CRM products including email, SMS, social, and mobile apps.
  • Manage all print, digital, mobile and web activities for B2B and B2C communications.
  • Work to develop an RFP, manage collecting vendor bids, vendor selection and funding approval.
  • Manage all testing plans relating to compatibility, qualification, benchmarks and validation between WPD and the OEM.
  • Lead the development and execution of chain level consumer promotions, including POS display, radio and print advertisements.
  • Show more

Revenue manager example responsibilities.

  • Manage room availability and rates on a daily basis within the PMS, OTA and CRS to maximize room revenue.
  • Manage OTA channel partners and perform market analysis including monitoring trends, need periods, promotional opportunities and rate parities.
  • Manage and oversee performance of all OTA and contract rates ensuring the hotel is positioned correctly base on changing demand.
  • Maintain spreadsheets and ERP applications to analyze and manage collections for manufacturers regarding all aspects of receivables.
  • Evaluate group booking opportunities for pattern and placement and provide pricing recommendations to ensure maximum revenue potential is achieved.
  • Manage accounts receivable accountants performing monthly accounting closes, reconciliations, and revenue and billing subsystem adjustments and maintenance.
  • Show more

Customer relationship management manager vs revenue manager skills

Common customer relationship management manager skills
  • Analytics, 8%
  • Salesforce, 7%
  • Digital Marketing, 7%
  • Email Marketing, 6%
  • Cloud, 6%
  • Project Management, 5%
Common revenue manager skills
  • Revenue Cycle, 11%
  • Reservations, 8%
  • Customer Service, 7%
  • Patients, 6%
  • Cycle Management, 6%
  • Revenue Management, 5%

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