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The differences between customer retention representatives and associate customer service representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-12 months to become both a customer retention representative and an associate customer service representative. Additionally, a customer retention representative has an average salary of $41,084, which is higher than the $35,215 average annual salary of an associate customer service representative.
The top three skills for a customer retention representative include customer service, outbound calls and bundling. The most important skills for an associate customer service representative are patients, outbound calls, and customer inquiries.
A customer retention specialist helps an organization build relationships with existing clients. Their primarily job is to develop programs and strategies to strengthen customer loyalty and communicate directly with clients to assist them with their needs, which may involve answering inquiries, discussing product or service specifications, providing price quotes, troubleshooting issues, or giving instructions. They may also negotiate contracts, give discounts, and offer customers incentives.
An associate customer service representative is responsible for providing high customer service by assisting customers on their inquiries and concerns, as well as resolving and escalating high-level complaints to the supervisor or tenured customer service representative. Associate customer service representatives also process orders and payments from the customers, replacing defective items, and issuing refunds as needed. They must have excellent communication and organizational skills, especially on handling data processing procedures to the database for reference to customer concerns.
Customer retention representatives and associate customer service representatives have different pay scales, as shown below.
| Customer Retention Representative | Associate Customer Service Representative | |
| Average salary | $41,084 | $35,215 |
| Salary range | Between $20,000 And $83,000 | Between $26,000 And $46,000 |
| Highest paying City | Phoenix, AZ | Washington, DC |
| Highest paying state | California | Massachusetts |
| Best paying company | Torchmark | Deutsche Bank |
| Best paying industry | - | Finance |
There are a few differences between a customer retention representative and an associate customer service representative in terms of educational background:
| Customer Retention Representative | Associate Customer Service Representative | |
| Most common degree | Bachelor's Degree, 41% | Bachelor's Degree, 35% |
| Most common major | Business | Business |
| Most common college | - | - |
Here are the differences between customer retention representatives' and associate customer service representatives' demographics:
| Customer Retention Representative | Associate Customer Service Representative | |
| Average age | 40 | 40 |
| Gender ratio | Male, 45.7% Female, 54.3% | Male, 35.1% Female, 64.9% |
| Race ratio | Black or African American, 10.9% Unknown, 5.5% Hispanic or Latino, 18.4% Asian, 6.0% White, 58.4% American Indian and Alaska Native, 0.8% | Black or African American, 12.2% Unknown, 5.5% Hispanic or Latino, 21.0% Asian, 6.4% White, 54.2% American Indian and Alaska Native, 0.8% |
| LGBT Percentage | 7% | 7% |