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Digital production manager vs brand manager

The differences between digital production managers and brand managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a digital production manager and a brand manager. Additionally, a brand manager has an average salary of $97,789, which is higher than the $78,378 average annual salary of a digital production manager.

The top three skills for a digital production manager include digital marketing, digital content and adobe creative suite. The most important skills for a brand manager are brand management, digital marketing, and customer service.

Digital production manager vs brand manager overview

Digital Production ManagerBrand Manager
Yearly salary$78,378$97,789
Hourly rate$37.68$47.01
Growth rate10%10%
Number of jobs144,557127,429
Job satisfaction--
Most common degreeBachelor's Degree, 70%Bachelor's Degree, 75%
Average age3939
Years of experience1010

Digital production manager vs brand manager salary

Digital production managers and brand managers have different pay scales, as shown below.

Digital Production ManagerBrand Manager
Average salary$78,378$97,789
Salary rangeBetween $49,000 And $124,000Between $72,000 And $131,000
Highest paying City-Parsippany-Troy Hills, NJ
Highest paying state-Rhode Island
Best paying company-Meta
Best paying industry-Manufacturing

Differences between digital production manager and brand manager education

There are a few differences between a digital production manager and a brand manager in terms of educational background:

Digital Production ManagerBrand Manager
Most common degreeBachelor's Degree, 70%Bachelor's Degree, 75%
Most common majorGraphic DesignBusiness
Most common collegeUniversity of Wisconsin - MadisonUniversity of Georgia

Digital production manager vs brand manager demographics

Here are the differences between digital production managers' and brand managers' demographics:

Digital Production ManagerBrand Manager
Average age3939
Gender ratioMale, 65.9% Female, 34.1%Male, 51.5% Female, 48.5%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between digital production manager and brand manager duties and responsibilities

Digital production manager example responsibilities.

  • Manage content marketing campaigns, authore and edit CSS and HTML; partner with developers to customize in-house CMS tool.
  • Manage large-scale CMS development projects involving designers and developers from multiple locations.
  • Perform administrator duties for the company s SharePoint site by setting up user accounts, granting permissions, and creating folders.
  • Submit preliminary layout and visual animation.
  • Work with customers in order to fulfill their photography editing needs satisfactorily.
  • Create interactive graphics, animation and functionality for mobile and online advertising.
  • Show more

Brand manager example responsibilities.

  • Direct and coordinate photo shoots; conduct live training sessions; manage marketing asset library; CRM strategy.
  • Manage paid search campaigns including keyword generation, ad copy testing, landing page optimization, PPC and SEM.
  • Manage global product development teams with cross-functional oversight for manufacturing, sourcing, finance, design and supply chain management.
  • Manage POS merchandising and distribution of promotional items.
  • Develop and manage new health brand strategy including creation of healthcare professional/dietitian program.
  • Obtain certification through a cheese and wine class.
  • Show more

Digital production manager vs brand manager skills

Common digital production manager skills
  • Digital Marketing, 11%
  • Digital Content, 11%
  • Adobe Creative Suite, 9%
  • Salesforce, 8%
  • HTML, 7%
  • CSS, 6%
Common brand manager skills
  • Brand Management, 8%
  • Digital Marketing, 7%
  • Customer Service, 5%
  • Project Management, 5%
  • Brand Marketing, 5%
  • Product Development, 4%

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