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The differences between digital sales managers and senior sales managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a digital sales manager and a senior sales manager. Additionally, a senior sales manager has an average salary of $140,662, which is higher than the $100,339 average annual salary of a digital sales manager.
The top three skills for a digital sales manager include digital marketing, customer service and account executives. The most important skills for a senior sales manager are customer satisfaction, sales process, and customer service.
| Digital Sales Manager | Senior Sales Manager | |
| Yearly salary | $100,339 | $140,662 |
| Hourly rate | $48.24 | $67.63 |
| Growth rate | 5% | 5% |
| Number of jobs | 122,975 | 115,070 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 73% |
| Average age | 46 | 46 |
| Years of experience | 8 | 8 |
Digital Sales Managers oversee the sales performance of company products in a digital platform. They often work with digital marketers to create campaigns that will appeal to the target market. They analyze the sales performance of company products and assess areas that need improvement. They would then recommend ways to address these challenge areas to ensure better performance in the future. Digital Sales Managers should be familiar with the current industry and economic trends that may affect their target market's buying behavior.
Senior sales managers take the lead in handling sales operations in the organization. They supervise the activities performed by the junior sales management team. It is their responsibility to maximize the potential of the sales team, establish sales plans, and justify these plans to superior management. They aim to expand the customer base of the company and its strong presence in the market. The skills these managers should have include leadership, organization, communication, and the ability to recruit talented sales agents.
Digital sales managers and senior sales managers have different pay scales, as shown below.
| Digital Sales Manager | Senior Sales Manager | |
| Average salary | $100,339 | $140,662 |
| Salary range | Between $62,000 And $162,000 | Between $95,000 And $206,000 |
| Highest paying City | - | Washington, DC |
| Highest paying state | - | Maine |
| Best paying company | - | Leprino Foods |
| Best paying industry | - | Professional |
There are a few differences between a digital sales manager and a senior sales manager in terms of educational background:
| Digital Sales Manager | Senior Sales Manager | |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 73% |
| Most common major | Business | Business |
| Most common college | University of Southern California | University of Southern California |
Here are the differences between digital sales managers' and senior sales managers' demographics:
| Digital Sales Manager | Senior Sales Manager | |
| Average age | 46 | 46 |
| Gender ratio | Male, 66.9% Female, 33.1% | Male, 61.4% Female, 38.6% |
| Race ratio | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 7% | 7% |